JLG INDUSTRIES INC
10-Q, 1997-06-13
CONSTRUCTION MACHINERY & EQUIP
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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC  20549
FORM 10-Q

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15 (d) OF
THE SECURITIES EXCHANGE ACT OF 1934

For the quarter ended           April 30, 1997                                 


Commission file number          0-8454                                         


                            JLG Industries, Inc.                              
              (Exact name of registrant as specified in its charter)


           Pennsylvania                              25-1199382               
  (State or other jurisdiction of        (I.R.S. Employer Identification No.)
   incorporation or organization)


          1 JLG Drive, McConnellsburg, PA                     17233            
   (Address of Principal Executive Offices)               (Zip Code)

                              (7l7) 485-5161                                  
	Registrant's telephone number, including area code 


Indicate by check mark whether the registrant (1) has filed all reports 
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 
1934 during the preceding 12 months (or for such shorter period that the 
registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past 90 days.  Yes     X       No _________

At May 22, 1997, there were 43,706,232 shares of capital stock of the 
Registrant outstanding, and the aggregate market value of the voting stock held
by nonaffiliates of the Registrant at that date was $620,186,273.              

PART I FINANCIAL INFORMATION

JLG INDUSTRIES, INC.
CONDENSED CONSOLIDATED BALANCE SHEETS
(in thousands)

                                               April 30,         July 31,
                                                  1997             1996
                                               (Unaudited)
ASSETS
Current assets
  Cash                                          $10,274           $30,438  
  Accounts receivable                            74,291            54,342  
  Inventories:
    Finished goods                               31,480            12,925  
    Work in process                              15,945            13,972  
    Raw materials                                13,093            12,536  
                                                 60,518            39,433  
  Future income tax benefits                      3,997             3,908  
  Other current assets                            3,699               741  
    Total Current Assets                        152,779           128,862  
Property, plant and equipment - net              45,034            34,094  
Equipment held for rental - net                  22,050            13,459  
Other assets                                      8,655             6,213  
                                               $228,518          $182,628  

LIABILITIES AND SHAREHOLDERS' EQUITY
Current liabilities
  Current portion of long-term debt                $174              $243  
  Accounts payable                               35,586            34,535  
  Accrued expenses                               27,273            22,277  
    Total Current Liabilities                    63,033            57,055  
Long-term debt, less current portion              1,861             1,951  
Other liabilities and deferred credits           11,716            10,414  
Shareholders' equity
  Capital stock:
    Authorized shares: 100,000 at $.20 par
    Outstanding shares:  Fiscal 1997- 43,706
      shares; Fiscal 1996- 43,382 shares          8,741             8,676  
  Additional paid-in capital                     10,775             7,879  
  Equity adjustment from translation             (2,158)           (2,060)
  Retained earnings                             134,550            98,713  
    Total Shareholders' Equity                  151,908           113,208  
                                               $228,518          $182,628  

The accompanying notes are an integral part of these financial statements.

JLG INDUSTRIES, INC.
CONDENSED CONSOLIDATED STATEMENTS OF INCOME
(in thousands, except per share data)
(Unaudited)

                                Three Months Ended      Nine Months Ended
                                      April 30,              April 30,
                                  1997        1996       1997        1996

Net sales                      $143,642     $113,217   $385,093     $287,476  

Cost of sales                   107,951       81,921    285,703      212,228  

Gross profit                     35,691       31,296     99,390       75,248  

Selling, general and
administrative expenses          14,613       12,145     41,380       31,702  

Income from operations           21,078       19,151     58,010       43,546  
Other income (deductions):
  Interest expense                 (183)        (145)      (276)        (248)
  Miscellaneous, net               (385)         164        187          563  

Income before taxes              20,510       19,170     57,921       43,861  

Income tax provision              7,589        6,709     21,431       15,351  

Net income                      $12,921      $12,461    $36,490      $28,510  

Net income per share               $.30         $.28       $.84         $.65  

Dividends per share               $.005       $.0033      $.015         $.01  

Weighted average shares 
  outstanding                    43,646       44,568     43,567       44,201  

The accompanying notes are an integral part of these financial statements.

JLG INDUSTRIES, INC.
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(in thousands)
(Unaudited)

                                                        Nine Months Ended
                                                            April 30,
                                                       1997           1996
OPERATIONS:
  Net income                                         $36,490        $28,510  
  Adjustments to reconcile net income to cash
  provided by (used for) operating activities:
      Depreciation and amortization                    6,591          4,633  
      Provision for self-insured losses                2,100          2,280  
      Deferred income taxes                              142             50  
                                                      45,323         35,473  
      Changes in operating assets and liabilities    (38,145)       (20,645)
      Changes in other assets and liabilities         (3,224)        (2,229)
      Changes in equipment held for rental            (9,871)        (6,241) 
  Cash (used for) provided by operations              (5,917)         6,358  

INVESTMENTS: Purchases of property, plant
  and equipment                                      (16,297)        (7,457)

FINANCING:
  Repayment of long-term debt                           (159)          (257)
  Payment of dividends                                  (654)          (431) 
  Proceeds from exercise of stock options              2,960          1,817  
  Cash provided by financing                           2,147          1,129  

CURRENCY ADJUSTMENTS: Effect of exchange rate
  changes on cash flows                                  (97)            74  

CASH:
  Net (decrease) increase                            (20,164)           104  
  Beginning balance                                   30,438         12,973  
  Ending balance                                     $10,274        $13,077  

The accompanying notes are an integral part of these financial statements.

JLG INDUSTRIES, INC. 
NOTES TO CONDENSED CONSOLIDATED 
FINANCIAL STATEMENTS
April 30, 1997
(unaudited)


NOTE A - BASIS OF PRESENTATION

The accompanying unaudited condensed consolidated financial statements have 
been prepared in accordance with generally accepted accounting principles for 
interim financial information and with the instructions to Form 10-Q and 
Article 10 of Regulation S-X.  Accordingly, they do not include all information
and notes required by generally accepted accounting principles for complete 
financial statements.  In the opinion of management, all adjustments 
(consisting of normal recurring accruals) considered necessary for a fair 
presentation have been included.

Interim results for the three months and nine months ended April 30, 1997 are 
not necessarily indicative of the results that may be expected for the fiscal 
year as a whole. For further information, refer to consolidated financial 
statements and notes thereto included in the Company's annual report on Form 
10-K for the fiscal year ended July 31, 1996.


NOTE B - NET INCOME PER SHARE

Net income per share is computed by dividing net income by the weighted average
number of common shares outstanding during the period and, for fiscal 1996, 
dilutive stock options outstanding for the period. 

In February 1997, the Financial Accounting Standards Board issued Statement No.
128, Earnings per Share, which is required to be adopted for periods ending
 after December 31, 1997. Earlier application is not permitted. At that time, 
the Company will be required to change the method currently used to compute 
earnings per share and to restate all prior periods.  Under the new 
requirements for calculating primary earnings per share, the dilutive effect of
options will be excluded. The impact is expected to result in an increase in 
earnings per share for the three and nine months ended April 30, 1996 of $.01 
per share.  No change is anticipated for the fiscal 1997 comparative amounts. 
The impact of Statement 128 on the calculation of fully diluted earnings per 
share is not expected to be material. 


NOTE C - INVENTORIES AND COST OF SALES

A precise inventory valuation under the LIFO (last-in, first-out) method can 
only be made at the end of each fiscal year; therefore, interim LIFO inventory 
valuation determinations, including the determination at April 30, 1997, must 
necessarily be based on management's estimate of expected fiscal year-end 
inventory levels and costs.


NOTE D - COMMITMENTS AND CONTINGENCIES

The Company is a party to personal injury and property damage litigation 
arising out of incidents involving the use of its products.  The Company's 
insurance program for fiscal year 1997 is comprised of a self-insured retention
of $5 million and catastrophic coverage of $25 million in excess of the 
retention.  The Company contracts with an independent insurance firm to provide
claims handling and adjustment services.  The Company's estimates with respect 
to claims are based on internal evaluations of the merits of individual claims 
and the reserves assigned by the Company's independent insurance carrier. The 
methods of making such estimates and establishing the resulting accrued 
liability are reviewed frequently, and any adjustments resulting therefrom are 
reflected in current earnings. Claims are paid over varying periods, which 
generally do not exceed five years.  Accrued liabilities for future claims are 
not discounted.

With respect to all claims of which the Company is aware, accrued liabilities 
of $9.3 million and $8.9 million were established at April 30, 1997 and July 
31, 1996, respectively.  While the Company's ultimate liability may exceed or 
be less than the amounts accrued, the Company believes that it is unlikely that
it would experience losses that are materially in excess of such reserve 
amounts. As of April 30, 1997 and July 31, 1996, there were no insurance 
recoverables or offset implications and there were no claims by the Company 
being contested by insurers.


MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION
AND RESULTS OF OPERATIONS



The Company is the world's leading manufacturer, distributor and international 
marketer of mobile elevating work platforms used primarily in industrial, 
commercial, institutional and construction applications.  Sales are made 
principally to independent equipment rental companies that rent the Company's 
products and provide service support to equipment users.  Equipment purchases 
by end-users, either directly from the Company or through distributors, 
comprise a significant, but smaller portion of sales.  The Company also 
generates revenues from sales of used equipment and from equipment rentals and 
services provided by its JLG Equipment Services operations.


Results for the Third Quarters of Fiscal 1997 and 1996

Sales for the third quarter of fiscal 1997 were a record high of $143.6 
million, an increase of 27% over fiscal 1996's third quarter sales of $113.2 
million. The increase was 35% when sales from the Company's divested Material 
Handling Division are excluded from fiscal 1996 sales for comparative 
purposes. The growth in sales was generally across all product classes and 
geographic markets.  Sales to customers outside the United States were 27% and 
21% of total sales for the third quarter of fiscal 1997 and 1996, 
respectively. Sales from new and redesigned products introduced over the past 
two years represented 51% of sales for the third quarter of fiscal 1997.
 
Gross profit, as a percent of sales, was 25% for the third quarter of fiscal 
1997 compared to 28% for the same period of fiscal 1996.  The decrease in 
gross profit percent between the comparative periods was primarily due to a 
shift in product mix to smaller, less profitable models and the effect of 
increased sales discounts related to higher volume purchases and increased 
participation in Company incentive programs.

Selling, general and administrative expenses were $2.5 million higher in the 
third quarter of fiscal 1997 compared to the same quarter last year, but were 
 .5% lower as a percent of sales.  The dollar increase included higher 
personnel and related costs; increased consulting, retirement and travel and 
entertainment costs; and higher selling expenses associated with increased 
international business.  These increases were partially offset by elimination 
of costs associated with the divested Material Handling Division and lower bad 
debt and product development costs.

The effective income tax rates were 37% and 35% for the third quarter of 
fiscal 1997 and 1996, respectively.  The lower effective rate for the fiscal 
1996 third quarter was due to projected tax benefits related to export sales.


Results for the First Nine Months of Fiscal 1997 and 1996

Sales for the first nine months of fiscal 1997 were a record $385.1 million, 
an increase of 34% over the previous year's comparable period.  The increase 
in sales reflected generally stronger demand across all product classes and 
markets. Excluding the divested Material Handling Division, the increase was 
42%. Sales to customers outside the United States were 29% and 25% of total 
sales for the first nine months of fiscal 1997 and 1996, respectively. Sales 
from new and redesigned products introduced over the past two years 
represented 46% of sales for the nine month period of fiscal 1997.

Gross profit, as a percent of sales, was 26% for both the first nine months of 
fiscal 1997 and fiscal 1996.  The effect of higher prices for the first nine 
months of fiscal 1997 was partially offset due to a shift in product mix to 
smaller, less profitable models; the effects of increased sales discounts 
related to higher volume purchases and increased participation in Company 
incentive programs; and costs related to the introduction of a large number of 
new products.

Selling, general and administrative expenses were $9.7 million higher in the 
first nine months of fiscal 1997 compared to same period last year, but were 
11% of sales for both periods. The dollar increase was essentially due to the 
same factors as discussed in the third quarter comparison.

The effective income tax rates were 37% and 35% for the first nine months of 
fiscal 1997 and 1996, respectively.  The factor effecting the lower percentage 
for the first nine months of fiscal 1997 is the same as discussed in the third 
quarter comparison.


Financial Condition

The Company continues to maintain a strong financial position, funding capital 
projects and working capital needs out of operating cash flow and cash 
reserves, while remaining virtually debt-free.  Working capital increased $17.9
million to $89.7 million at April 30, 1997 principally as a result of increased
sales growth, including higher inventory and receivable levels to support 
increased international business. 

At April 30, 1997, the Company had unused credit lines totaling $26.2 million 
and cash balances of $10.3 million. The Company also intends to finance $3 
million of capital projects with borrowed funds. The Company considers these 
resources, coupled with cash expected to be generated by operations, adequate 
to meet its planned funding needs.  Planned major items through July, 1997 are 
approximately $3 million to further expand the JLG Equipment Services fleet of 
rental machines and $1.3 million to complete the expansion of the Company's new
scissor lift plant.  The Company plans to spend $7.2 million for construction 
of its boom lift manufacturing capacity expansion to be completed by the end of
calendar 1997. 

The Company's exposure to product liability claims is discussed in Note D -- 
Commitments and Contingencies. Future results of operations, financial 
condition and liquidity may be affected to the extent that the Company's 
ultimate exposure with respect to product liability varies from current 
estimates.

Outlook

This Outlook section and other parts of this Management's Discussion and 
Analysis contain forward-looking information and involve risks and 
uncertainties that could significantly impact expected results.  Certain 
important factors that, in some cases have affected and in the future could 
affect, the Company's results of operations and that could cause such future 
results of operations to differ are described in "Cautionary Statements 
Pursuant to the Securities Litigation Reform Act" which is an exhibit to this 
report. 

Despite the record third quarter results, the Company's domestic order rate 
softened during the quarter.  The contributing factors include lower than 
expected customer rental fleet utilization rates, reflecting the high level of 
product deliveries during the traditionally slower winter months and prolonged 
severe weather conditions in some parts of the country; delayed orders from a 
large customer related to project delays by its end-user customers; and 
changing customer order patterns due to improved Company product delivery lead-
times.  Rental fleet utilization rates for domestic customers did improve 
modestly in April, but they have not returned to the higher levels that helped 
support demand throughout most of 1995 and 1996.  In response, management is 
redoubling the Company's cost reduction efforts and appropriately adjusting
its production plans and employment levels.  Nevertheless, based on customer
confidence that domestic rental demand will continue to recover, due
in part to the onset of better spring weather and predictions that 
nonresidential activity will remain robust, management believes that the 
Company's order rate should likewise improve.  Although management's outlook is
somewhat uncertain due to the recent order softness, management believes that 
the fourth quarter will set another record and that margins should continue to 
reflect the same factors as in the third quarter.

Ernst & Young LLP
Independent Accountants' Review Report



The Board of Directors
JLG Industries, Inc.

We have reviewed the accompanying condensed consolidated balance sheet of JLG 
Industries, Inc. and subsidiaries as of April 30, 1997, and the related 
condensed consolidated statements of income for the three-month and nine-month 
periods ended April 30, 1997 and 1996, and the condensed consolidated 
statements of cash flows for the nine-month periods ended April 30, 1997 and 
1996.  These financial statements are the responsibility of the Company's 
management.

We conducted our reviews in accordance with standards established by the 
American Institute of Certified Public Accountants.  A review of interim 
financial information consists principally of applying analytical procedures to
financial data, and making inquiries of persons responsible for financial and 
accounting matters.  It is substantially less in scope than an audit conducted 
in accordance with generally accepted auditing standards, which will be 
performed for the full year with the objective of expressing an opinion 
regarding the financial statements taken as a whole.  Accordingly, we do not 
express such an opinion.

Based on our reviews, we are not aware of any material modifications that 
should be made to the accompanying condensed consolidated financial statements 
referred to above for them to be in conformity with generally accepted 
accounting principles.

We have previously audited, in accordance with generally accepted auditing 
standards, the consolidated balance sheet of JLG Industries, Inc. as of July 
31, 1996, and the related consolidated statements of income, shareholders' 
equity and cash flows for the year then ended, not presented herein, and in our
report dated September 3, 1996, we expressed an unqualified opinion on those 
consolidated financial statements.  In our opinion, the information set forth 
in the accompanying condensed consolidated balance sheet as of July 31, 1996, 
is fairly stated, in all material respects, in relation to the consolidated 
balance sheet from which it has been derived.

Ernst & Young LLP


Baltimore, Maryland 
May 12, 1997



                       PART II OTHER INFORMATION


ITEMS 1 - 5

None/not applicable.


ITEM 6 -- EXHIBITS AND REPORTS ON FORM 8-K

(a)  The following exhibits are included herein:

	15	Letter re:  Unaudited Interim Financial Information

	27	Financial Data Schedule

	99	Cautionary Statements Pursuant to the Securities Litigation 	
		Reform Act

(b)  The Company was not required to file Form 8-K pursuant to 
requirements of such form for any of the three months ended April 30, 
1997.

	SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the 
registrant has duly caused this report to be signed on its behalf by the 
undersigned thereunto duly authorized who is also signing in his capacity as 
principal financial officer.


JLG INDUSTRIES, INC.
(Registrant)
/s/ Charles H. Diller, Jr.
Charles H. Diller, Jr.
Executive Vice President and
Chief Financial Officer


[DESCRIPTION]  LETTER RE UNAUDITED INTERIM FINANCIAL INFORMATION

EXHIBIT 15

The Board of Directors
JLG Industries, Inc.

We are aware of the incorporation by reference in the registration statements 
(Form S-8 No. 33-60366, Form S-8 No. 2-87955 and Form S-8 No. 33-75746) of JLG 
Industries, Inc. of our report dated May 12, 1997, relating to the unaudited 
condensed consolidated interim financial statements of JLG Industries, Inc. 
which are included in its Form 10-Q for the quarter ended April 30, 1997.

Pursuant to Rule 436(c) of the Securities Act of 1933 our report is not a part 
of the registration statement prepared or certified by accountants within the 
meaning of Section 7 or 11 of the Securities Act of 1933.

Ernst & Young LLP

Baltimore, Maryland 
May 12, 1997


<TABLE> <S> <C>

<ARTICLE>          5
<MULTIPLIER>       1000
<PERIOD-TYPE>                    3-MOS                   6-MOS
<FISCAL-YEAR-END>                JUL-31-1997             JUL-31-1997
<PERIOD-END>                     APR-30-1997             APR-30-1997
<CASH>                                 10274                   10274
<SECURITIES>                               0                       0
<RECEIVABLES>                          75291                   75291
<ALLOWANCES>                            1305                    1305
<INVENTORY>                            60518                   60518
<CURRENT-ASSETS>                      152779                  128862
<PP&E>                                 70640                   70640
<DEPRECIATION>                         25606                   25060
<TOTAL-ASSETS>                        228518                  228518
<CURRENT-LIABILITIES>                  63033                   63033
<BONDS>                                    0                       0
<COMMON>                                8741                    8741
                      0                       0
                                0                       0
<OTHER-SE>                            143167                  143167
<TOTAL-LIABILITY-AND-EQUITY>          228518                  228518
<SALES>                               143642                  385093
<TOTAL-REVENUES>                      143642                  385093
<CGS>                                 107651                  285703
<TOTAL-COSTS>                         122564                  327083
<OTHER-EXPENSES>                         385                    (187)
<LOSS-PROVISION>                           0                       0
<INTEREST-EXPENSE>                       183                     276
<INCOME-PRETAX>                        20510                   57921
<INCOME-TAX>                            7589                   21431
<INCOME-CONTINUING>                    12921                   36490
<DISCONTINUED>                             0                       0
<EXTRAORDINARY>                            0                       0
<CHANGES>                                  0                       0
<NET-INCOME>                           12921                   36490
<EPS-PRIMARY>                            .30                     .84
<EPS-DILUTED>                            .30                     .84

</TABLE>

EXHIBIT 99


Cautionary Statements Pursuant to the Securities
Litigation Reform Act of 1995


The Company wishes to inform its investors of the following important factors 
that in some cases have affected, and in the future could affect, the 
Company's results of operations and that could cause such future results of 
operations to differ materially from those expressed in any forward looking 
statements made by or on behalf of the Company.  Disclosure of these factors 
is intended to permit the Company to take advantage of the "safe harbor" 
provisions of the Private Securities Litigation Reform Act of 1995.  Many of 
these factors have been discussed in prior SEC filings by the Company.  Though 
the Company has attempted to list comprehensively these important cautionary 
factors, the Company wishes to caution investors that other factors may in the 
future prove to be important in affecting the Company's results of operations.

Cyclical Demand -- Demand for new equipment manufactured by the Company tends 
to be cyclical, responding historically to varying levels of construction and 
industrial activity, principally in the United States and, to a lesser extent, 
in other industrialized nations.  Other factors affecting demand include the 
availability and cost of financing for equipment purchases and the market 
availability of used equipment.  Company management regularly monitors these 
and other factors that affect demand for the Company's equipment. However, 
predicting levels of demand beyond a short term is necessarily imprecise and 
demand may at times change dramatically.

Consolidating Customers Base; Rental Companies -- The principal customers for 
the Company's new equipment are over 110 independent equipment rental 
companies that rent the Company's products and provide service support to 
equipment users. In recent years, growth in sales to equipment rental 
companies has outpaced growth in direct sales to end users, resulting in 
equipment rental companies comprising a larger share of total sales.  At the 
same time there has been substantial consolidation in ownership among rental 
companies, resulting in a more limited number of major customers comprising a 
substantial portion of total sales.  A change in purchasing decisions by any 
of these major customers could materially affect overall demand for the 
Company's products and the Company's financial performance.  More generally, 
during recessionary conditions, demand for equipment by equipment rental 
companies typically declines more sharply than demand for equipment purchased 
by end-users.

Manufacturing Capacity -- Despite continuous improvement programs that have 
achieved substantial improvements in manufacturing efficiency and throughput, 
the Company's ability to meet additional growth in demand for boom lift 
equipment is constrained by manufacturing capacity limits.  Long lead-times 
required to fill customer orders adversely affect the Company's ability to 
compete for new business and subcontracting costs incurred to increase 
capacity affect profitability. The completion of the Company's boom lift 
facility expansion by the end of calendar 1997 should alleviate this capacity 
constraint.  Given the cyclical nature of demand, this investment, or other 
capital investments to acquire additional manufacturing facilities involves 
significant risks. The Company is also addressing capacity constraints by 
outsourcing certain production processes and relocating certain manufacturing 
operations to leased facilities. 

Product Liability -- Use of the Company's products involves risks of personal 
injury and property damage and liability exposure for the Company. The Company 
insures against this liability through a combination of a self-insurance 
retention and catastrophic coverage in excess of the retention.  The Company 
monitors all incidents of which it becomes aware involving the use of its 
products that result in personal injury or property damage and establishes 
accrued liability reserves on its financial statements based on liability 
estimates with respect to claims arising from such incidents.  Future or 
unreported incidents involving personal injury or property damage or 
unanticipated variances between actual liabilities for known incidents and 
Company estimates may adversely affect the Company's financial performance.

Availability of Product Components -- The Company obtains raw materials and 
certain manufactured components from third-party suppliers.  To reduce 
materials costs and inventories, the Company relies on supplier partnership 
arrangements with preferred vendors as a sole source for "just-in-time" 
delivery of many raw materials and manufactured components.  Because the 
Company maintains limited raw materials inventories, even brief unanticipated 
delays in delivery by suppliers, including due to labor disputes, impaired 
financial condition of suppliers, weather emergencies or other natural 
disasters, may adversely affect the Company's ability to satisfy its customers 
on a timely basis and thereby affect the Company's financial performance.

Foreign Sales -- A growing component of the Company's business has been export 
sales to Europe, Latin America and Asia.  Maintenance and continued growth of 
this segment of the Company's business may be affected by changes in trade, 
monetary and fiscal policies, laws and regulations of the United States and 
other trading nations and by foreign currency exchange rate fluctuations and 
the ability or inability of the Company to hedge against exchange rate risks.

Competition; Continued Innovation -- The Company faces substantial competition 
in the market for its products and some of the Company's competitors are, or 
in the future may be, owned by larger enterprises that may have greater 
financial resources and offer wider product lines than the Company. Product 
line expansion by existing competitors and potential entry by new competitors 
also may affect the Company's market position.  Throughout its history, the 
Company has devoted substantial resources to product development and has 
generally succeeded in being a market leader in introducing new high-reach 
products or incorporating new features and functions into existing products. 
Sales from new and redesigned products introduced over the past two years 
represent 46% of total revenues for the nine months ended April 30, 1997.  The 
Company also holds certain patents which it believes are valuable.  Successful 
product innovation by competitors that reach the market prior to comparable 
innovation by the Company or that are amenable to patent protection may 
adversely affect the Company's financial performance.

Unanticipated Litigation -- The Company occasionally has faced unanticipated 
intellectual property and shareholder litigation which has involved 
significant unbudgeted expenditures.  The costs and other effects of any 
future, unanticipated legal or administrative proceedings may be significant.

Dependence Upon Key Personnel -- The Company believes that it has developed a 
strong management team which intends to continue the Company's growth and 
profitability.  However, the loss or unavailability of certain key management 
personnel, principally L. David Black, the Company's Chairman of the Board, 
President and Chief Executive Officer, could adversely affect the Company's 
business and prospects.




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