GREY ADVERTISING INC /DE/
S-8, 1995-07-21
ADVERTISING AGENCIES
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           As filed with the Securities and Exchange Commission on 
                                                   Registration No. 33-
    ____________________________________________________________________

                     SECURITIES AND EXCHANGE COMMISSION
                          WASHINGTON, D.C.  20549

                                  FORM S-8
                           REGISTRATION STATEMENT
                                   UNDER
                         THE SECURITIES ACT OF 1933

                           GREY ADVERTISING INC.
    ____________________________________________________________________
           (Exact Name of Registrant as Specified in Its Charter)

                 Delaware                           13-0802840
    ______________________________________       ________________________
         (State of Incorporation)                (I.R.S. Employer
                                                 Identification No.)

        777 Third Avenue, New York, New York                10017
   ________________________________________             ________________
    (Address of Principal Executive Offices)              (Zip Code)

              Grey Advertising Inc. 1994 Stock Incentive Plan
          _______________________________________________________
                          (Full Title of the Plan)

                          Steven G. Felsher, Esq.
                         c/o Grey Advertising Inc.
                              777 Third Avenue
                         New York, New York  10017
                               (212) 546-2000
    ____________________________________________________________________
         (Name, Address and Telephone Number, Including Area Code,
                           of Agent For Service)

                                 Copies to:

                          David J. Friedman, Esq.
                    Skadden, Arps, Slate, Meagher & Flom
                              919 Third Avenue
                         New York, New York  10022
                               (212) 735-3000



                      CALCULATION OF REGISTRATION FEE
   ______________________________________________________________________
                                   Proposed       Proposed
        Title of                   Maximum        Maximum
        Securities  Amount         Offering       Aggregate      Amount of
        to be       to be          Price Per      Offering     Registration
        Registered  Registered(1)  Share(2)(3)    Price(1)(3)     Fee(4)
   ______________________________________________________________________

    Common Stock,     250,000        $188.00       $47,000,000  $16,206.90
    par value, $1 
    per share
   ______________________________________________________________________

        (1)  Reflects, pursuant to Rule 457(h) of the Securities Act of
             1933, as amended (the "Securities Act"), the maximum number
             of shares issuable under the 1994 Stock Incentive Plan (the
             "Plan") and such number of shares of Common Stock as may be
             issuable pursuant to the antidilution provisions of the
             Plan.

        (2)  Estimated pursuant to Rules 457(c) and (h) under the
             Securities Act on the basis of the average of the high and
             low sales prices for a share of Common Stock on The Nasdaq
             Stock Market's National Market as of July 19, 1995.

        (3)  Estimated solely for the purpose of calculating the
             registration fee.

        (4)  The registration fee has been calculated pursuant to Section
             6(b) of the Securities Act.
   ______________________________________________________________________


                                    PART I
             INFORMATION REQUIRED IN THE SECTION 10(A) PROSPECTUS

          ITEM 1.   PLAN INFORMATION.

          ITEM 2.   REGISTRANT INFORMATION AND EMPLOYEE PLAN ANNUAL INFORMATION


                                   PART II
              INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

          ITEM 3.   INCORPORATION OF DOCUMENTS BY REFERENCE. 

               The following documents filed with the Securities
          and Exchange Commission (the "Commission"), by Grey
          Advertising Inc., a Delaware corporation (the "Company"),
          pursuant to the Securities Act of 1933, as amended (the
          "Securities Act"),  or the Securities Exchange Act of
          1934, as amended (the "Exchange Act"), are incorporated
          herein by reference:

               (1)  The Company's Annual Report on Form 10-K for
          the fiscal year ended December 31, 1994, as amended by
          Form 10-K/A, dated April 27, 1995.

               (2)  The Company's Quarterly Report on Form 10-Q for
          the quarterly period ended March 31, 1995, dated May 12,
          1995.

               (3)   A description of the Company's Common Stock is
          set forth below.

               All documents subsequently filed with the Commission
          by the Company, pursuant to Sections 13(a), 13(c), 14 and
          15(d) of the Exchange Act, prior to the filing of a
          post-effective amendment which indicates that all
          securities offered hereby have been sold or which
          deregisters all securities then remaining unsold, shall
          be deemed to be incorporated herein and to be a part
          hereof from the date of filing of such documents.  Any
          statement contained in a document incorporated or deemed
          to be incorporated by reference herein shall be deemed to
          be modified or superseded for purposes of this
          registration statement to the extent that a statement
          contained herein or in any other subsequently filed
          document which also is incorporated or deemed to be
          incorporated by reference herein modifies or supersedes
          such statement.  Any such statement so modified or
          superseded shall not be deemed, except as so modified or
          superseded, to constitute a part of this registration
          statement.

          ITEM 4.   DESCRIPTION OF SECURITIES. 

               The Company is authorized to issue up to 10,000,000
          shares of Common Stock, par value $1 per share (the
          "Common Stock"), 2,000,000 shares of Limited Duration
          Class B Common Stock, par value $1 per share  (the "Class
          B Common Stock"), and 500,000 shares of Preferred Stock,
          par value $1 per share (the "Preferred Stock").  As of
          June 1, 1995, there were 917,827 shares of Common Stock
          issued and outstanding and 115,009 shares of Common Stock
          available for issuance upon exercise of outstanding stock
          options, 346,751 shares of Common Stock available for
          issuance upon conversion of Class B Common Stock
          (including shares of Class B Common Stock issuable upon
          conversion of convertible debentures) and 25,500 shares
          of Common Stock available for issuance upon the
          conversion of outstanding convertible debentures.  As of
          June 1, 1995, there were 321,251 shares of Class B Common
          Stock and 32,000 shares of Preferred Stock issued and
          outstanding.  

               As more fully described in the Company's Restated
          Certificate of Incorporation  (the "Certificate of
          Incorporation"), the holders of Common Stock and Class B
          Common Stock, subject to the preferential rights of the
          holders of Preferred Stock, are entitled to receive such
          dividends as may be declared from time to time by the
          Company's Board of Directors out of funds legally
          available therefor and to share equally, with the holders
          of  Preferred Stock, in the assets of the Company upon
          any liquidation, dissolution or winding up of the
          Company.  Holders of Preferred Stock are entitled to
          cumulative preferential dividends of $.25 per calendar
          year and a preferential liquidation distribution of $1.00
          for each share of Preferred Stock.

               Subject to the rights of the holders of shares of
          Series I Preferred Stock, the holders of Common Stock are
          entitled to one vote per share voting as a class with the
          holders of Preferred Stock and Class B Common Stock, on
          all matters submitted to stockholders generally.  The
          holders of Class B Common Stock are generally entitled to
          ten votes per share until April 3, 1996 (unless extended
          by a vote of the stockholders), when the Class B Common
          Stock automatically converts into shares of Common Stock
          and the holders of Preferred Stock are generally entitled
          to eleven votes per share so long as the Class B Common
          Stock has not automatically converted into Common Stock
          and two votes per share thereafter.  The holders of
          Common Stock vote separately as a class with respect to
          amendments to the Certificate of Incorporation that alter
          or change the powers, preferences or special rights of
          the Common Stock to affect them adversely, and with
          respect to such other matters as may require class votes
          under the General Corporation Law of the State of
          Delaware (the "DGCL").  The holders of Series I Preferred
          Stock, voting separately as a single class, have the
          right to elect or remove one-quarter of the Company's
          Board of Directors, and to approve the merger or
          consolidation of the Company or sale by it of all or
          substantially all of its assets.  The Certificate of
          Incorporation currently provides for cumulative voting on
          all elections of directors.  Holders of Common Stock have
          no conversion, preemptive or subscription rights, and the
          shares of Common Stock are not subject to redemption. 
          All outstanding shares of Common Stock and all shares of
          Common Stock offered hereby will be fully paid and non-
          assessable.

               As set forth in the Certificate of Incorporation,
          holders of Class B Common Stock have limited transfer
          rights,  although the Class B Common Stock is at all
          times convertible into Common Stock on a share for share
          basis.  In addition, as described above, the Class B
          Common Stock is scheduled to convert automatically into
          Common Stock on April 3, 1996 (unless extended by a vote
          of stockholders).

               The  Certificate of Incorporation and the Company's
          By-Laws (the "By-Laws") currently contain certain
          provisions which may have "anti-takeover" effects.  The 
          Certificate of Incorporation and By-Laws (a) require the
          vote of two-thirds of the outstanding stock of the
          Company and the vote of a majority of the Series I
          Preferred Stock to approve a merger or consolidation of
          the Company or the disposition of substantially all of
          the assets of the Company, (b) divide the Board of
          Directors into three classes, one class to be elected
          each year, (c) require cumulative voting in the election
          of directors, (d) require the vote of four-fifths of the
          outstanding stock of the Company to permit the
          stockholders to amend the By-Laws for the purpose of
          changing the number of directors,  (e) provide that in
          the event a vote of the Board of Directors is tied, the
          Chairman of the Board shall be entitled to cast an
          additional vote, (f) permit the holders of the Series I
          Preferred Stock to vote as a separate class to elect or
          remove one quarter of the Board of Directors, and (g)
          require a majority of the outstanding shares of Series I
          Preferred Stock, voting as a separate class to approve
          the issuance of additional series of Preferred Stock if
          the holders of such new shares will be entitled to vote
          with the holders of Series I Preferred Stock on the
          election of directors or the merger, consolidation or
          sale of all or substantially all of the assets of the
          Company.

               In addition, subject to applicable law, the Board of
          Directors of the Company may issue, in its sole
          discretion, additional shares of Common Stock and
          Preferred Stock without further stockholder action. 
          Preferred Stock may be issued in one or more series and
          may have such designations, preferences and relative
          rights, qualifications and limitations as the Board of
          Directors may fix by resolution or resolutions at the
          time of issuance.  It might be possible for the Board to
          use its authority to issue Common Stock or Preferred
          Stock in a way which could deter or impede the completion
          of a tender offer or other attempt to gain control of the
          Company which the Board of Directors does not approve. 
          The Company does not have any present plans or
          commitments to use its authority to effect any such
          transaction, but reserves the right to take any action in
          the future which the Board deems to be in the best
          interests of the Company and its stockholders under the
          circumstances.

               The foregoing description of the Common Stock is
          qualified in its entirety by reference to Article Fourth
          of the Certificate of Incorporation, incorporated herein
          by reference.

               The Common Stock is listed on The Nasdaq Stock
          Market's National Market and is subject to quotation on
          the National Association of Securities Dealers Automated
          Quotations System.  

          ITEM 5.   INTERESTS OF NAMED EXPERTS AND COUNSEL.

               Certain legal matters with respect to the offering
          of the shares of Common Stock registered hereby have been
          passed upon by Skadden, Arps, Slate, Meagher & Flom
          ("SASM&F"), 919 Third Avenue, New York, New York 10022,
          special counsel to the Company.  Mark N. Kaplan is a
          partner of SASM&F and a director and shareholder of the
          Company.

          ITEM 6.   INDEMNIFICATION OF DIRECTORS AND OFFICERS.

               Set forth below is a description of certain
          provisions of the Certificate of Incorporation and the
          By-Laws and the DGCL, as such provisions relate to the
          indemnification of the directors and officers of the
          Company.  This description is intended only as a summary
          and is qualified in its entirety by reference to the
          Certificate of Incorporation and the By-Laws,
          incorporated herein by reference and the DGCL.

               Section 145 of the DGCL empowers a corporation to
          indemnify any person who was or is a party or is
          threatened to be made a party to any threatened, pending
          or completed action, suit or proceeding, whether civil,
          criminal, administrative or investigative (other than an
          action by or in the right of the corporation) by reason
          of the fact that such person is or was a director,
          officer, employee or agent of the corporation or is or
          was serving at the request of the corporation as a
          director, officer, employee or agent of another
          corporation or enterprise, against expenses (including
          attorneys' fees), judgments, fines and amounts paid in
          settlement actually and reasonably incurred by such
          person in connection with such action, suit or proceeding
          if such person acted in good faith and in a manner such
          person reasonably believed to be in, or not opposed to,
          the best interests of the corporation, and, with respect
          to any criminal action or proceeding, had no reasonable
          cause to believe his or her conduct was unlawful.

               Section 145 also empowers a corporation to indemnify
          any person who was or is a party or is threatened to be
          made a party to any threatened, pending or completed
          action or suit by or in the right of the corporation to
          procure a judgment in its favor by reason of the fact
          that such person acted in any of the capacities set forth
          above, against expenses (including attorneys' fees)
          actually and reasonably incurred by such person in
          connection with the defense or settlement of such action
          or suit if such person acted under similar standards,
          except that no indemnification may be made in respect of
          any claim, issue or matter as to which such person shall
          have been adjudged to be liable to the corporation unless
          and only to the extent that the Court of Chancery or the
          court in which such action was brought shall determine
          that despite the adjudication of liability such person is
          fairly and reasonably entitled to indemnity for such
          expenses which the court shall deem proper.

               Section 145 of the DGCL further provides that to the
          extent that a director, officer, employee or agent of a
          corporation has been successful in the defense of any
          action, suit or proceeding referred to above or in the
          defense of any claim, issue or matter therein, such
          person shall be indemnified against expenses (including
          attorneys' fees) actually and reasonably incurred by such
          person in connection therewith; that, unless otherwise
          ordered by a court, indemnification pursuant to Sections
          145 (a) and (b) of the DGCL may only be made upon
          specific authorization after a determination that the
          person to be indemnified has met the applicable standard
          of conduct; that indemnification provided for by Section
          145 of the DGCL shall not be deemed exclusive of any
          other rights to which the indemnified party may be
          entitled; and that the corporation is empowered to
          purchase and maintain insurance on behalf of a director,
          officer, employee or agent of the corporation against any
          liability asserted against such person and incurred by
          him or her in any such capacity, or arising out of his or
          her status as such, whether or not the corporation would
          have the power to indemnify such director or officer
          against such liabilities under Section 145 of the DGCL.

               Section 102(b)(7) of the DGCL provides that a
          certificate of incorporation may contain a provision
          eliminating or limiting the personal liability of a
          director to the corporation or its stockholders for
          monetary damages for breach of fiduciary duty as a
          director, provided that such provision shall not
          eliminate or limit the liability of a director of a
          director (i) for any breach of the director's duty of
          loyalty to the corporation or its stockholders, (ii) for
          acts or omissions not in good faith or which involve
          intentional misconduct or a knowing violation of law,
          (iii) under Section 174 of the DGCL (relating to
          liability for unauthorized acquisitions or redemptions
          of, or dividends on, capital stock), or (iv) for any
          transaction from which the director derived an improper
          personal benefit.

               Article Eleventh of the Certificate of
          Incorporation, as amended, provides as follows:

               "The Company shall, to the fullest extent permitted
          by the General Corporation Law of the State of Delaware,
          as amended from time to time, indemnify the members of
          its Board of Directors, indemnify the officers of the
          Company and any and all persons whom it shall have power
          to indemnify from and against any and all expenses,
          liabilities or other matters.

               No director of the Company shall be personally
          liable to the Company or its stockholders for monetary
          damages for breach of fiduciary duty by such director as
          a director; provided, however, that this Article Eleventh
          shall not eliminate or limit the liability of a director
          to the extent provided by applicable law (i) for any
          breach of the director's duty of loyalty to the Company
          or its stockholders, (ii) for acts or omissions not in
          good faith or which involve intentional misconduct or a
          knowing violation of law, (iii) under Section 174 of the
          General Corporation Law of Delaware or (iv) for any
          transaction from which the director derived an improper
          personal benefit.  No amendment to or repeal of this
          Article Eleventh shall apply to, or have any effect on,
          the liability or alleged liability of any director of the
          Company for or with respect to any acts or omissions of
          such director occurring prior to such amendment or
          repeal."

               Article Fifth of the By-Laws, as amended, provides
          as follows:

               "The Corporation shall, to the fullest extent
          permitted by the General Corporation Law of the State of
          Delaware, indemnify members of the Board and may, if
          authorized by the Board, indemnify its officers and any
          and all persons whom it shall have power to indemnify,
          against any and all expenses, liabilities or other
          matters."

               In June 1987, the Company entered into an
          indemnification agreement with each of its directors
          pursuant to which the Company agreed, among other things,
          to indemnify to the fullest extent permitted by
          applicable law and to advance expenses which are to be
          repaid if it is ultimately determined that
          indemnification would not be permitted under applicable
          law.

               The Company currently has in effect a form of
          liability insurance policy covering directors, officers,
          employees and agents, whereby, subject to certain
          deductibles, exclusions and a reimbursement ceiling, the
          insurer is required to reimburse the Company for any
          indemnification that may properly be paid to any such
          person. 

               Insofar as indemnification for liabilities arising
          under the Securities Act may be permitted to directors,
          officers or persons controlling the Company pursuant to
          the foregoing provisions, the Company has been informed
          that, in the opinion of the Commission, such
          indemnification is against public policy as expressed in
          the Securities Act and is therefore unenforceable.

          ITEM 7.   EXEMPTION FROM REGISTRATION CLAIMED.

               Not applicable.  

          ITEM 8.   EXHIBITS.

               3.1  Restated Certificate of Incorporation of Grey
                    Advertising Inc. (Incorporated herein by
                    reference to Exhibit 3(a) to the Company's
                    Current Report on Form 8-K, dated April 7,
                    1994, filed with the Commission pursuant to
                    Section 13 of the Exchange Act.)

               3.2  By-Laws of Grey Advertising Inc., as amended. 
                    (Incorporated herein by reference to Exhibit
                    3.02 to the Company's Annual Report on Form 10-
                    K for the fiscal year ended December 31, 1988.)

               5    Opinion of Skadden, Arps, Slate, Meagher &
                    Flom, special counsel to the Company regarding
                    the legality of the Common Stock being
                    registered, dated July 14, 1995.*

               23.1 Consent of Skadden, Arps, Slate, Meagher & Flom
                    to the filing of its opinion is included in
                    Exhibit 5.*

               23.2 Consent of Ernst & Young LLP to the
                    incorporation by reference of its report on the
                    consolidated financial statements included in
                    the Company's Annual Report on Form 10-K for
                    its fiscal year ended December 31, 1994, dated
                    July 14, 1995.*

               24   Powers of Attorney are included on the
                    signature page of this registration statement.*

          _____________________

          *    Filed herewith.

          ITEM 9.   REQUIRED UNDERTAKINGS.

               The undersigned registrant hereby undertakes:

                    (a) (1)  To file, during any period in which
          offers or sales are being made, a post-effective
          amendment to this registration statement to include any
          material information with respect to the plan of
          distribution not previously disclosed in the registration
          statement or any material change to such information in
          the registration statement;

                         (2)  That, for the purpose of determining
          any liability under the Securities Act of 1933, each such
          post-effective amendment shall be deemed to be a new
          registration statement relating to the securities offered
          therein, and the offering of such securities at that time
          shall be deemed to be the initial bona fide offering
          thereof.

                         (3)  To remove from registration by means
          of a post-effective amendment any of the securities being
          registered which remain unsold at the termination of the
          offering. 

                    (b)  The undersigned registrant hereby
          undertakes that, for purposes of determining any
          liability under the Securities Act of 1933, each filing
          of the registrant's annual report pursuant to Section
          13(a) or 15(d) of the Securities Exchange Act of 1934
          that is incorporated by reference in the registration
          statement shall be deemed to be a new registration
          statement relating to the securities offered therein, and
          the offering of such securities at that time shall be
          deemed to be the initial bona fide offering thereof.

                    (h)  Insofar as indemnification for liabilities
          arising under the Securities Act of 1933 may be permitted
          to directors, officers and controlling persons of the
          registrant pursuant to the foregoing provisions, or
          otherwise, the registrant has been advised that in the
          opinion of the Securities and Exchange Commission such
          indemnification is against public policy as expressed in
          the Act and is, therefore, unenforceable.  In the event
          that a claim for indemnification against such liabilities
          (other than the payment by the registrant of expenses
          incurred or paid by a director, officer or controlling
          person of the registrant in the successful defense of any
          action, suit or proceeding) is asserted by such director,
          officer or controlling person in connection with the
          securities being registered, the registrant will, unless
          in the opinion of its counsel the matter has been settled
          by controlling precedent, submit to a court of
          appropriate jurisdiction the question whether such
          indemnification by it is against public policy as
          expressed in the Act and will be governed by the final
          adjudication of such issue.


                                  SIGNATURES

               Pursuant to the requirement of the Securities Act of
          1933, the Registrant certifies that it has reasonable
          grounds to believe that it meets all of the requirements
          for filing on Form S-8 and has duly caused this
          registration statement to be signed on its behalf by the
          undersigned, thereunto duly authorized, in the City of
          New York, State of New York on this 14th day of July,
          1995. 

                                        GREY ADVERTISING INC.

                                        By:  /s/ Steven G. Felsher
                                             ______________________
                                             Steven G. Felsher
                                             Executive Vice President, 
                                               Secretary and Treasurer

                              POWER OF ATTORNEY

               KNOWN TO ALL PERSONS BY THESE PRESENTS, that each
          person whose signature appears below constitutes and
          appoints Edward H. Meyer, Mark N. Kaplan and Steven G.
          Felsher jointly and severally, such person's attorneys-
          in-fact, each with the full power of substitution, for
          such person in any and all capacities, to sign any
          amendments (including post-effective amendments) to this
          registration statement and to file the same, with
          exhibits thereto, and other documents in connection
          therewith, with the Securities and Exchange Commission,
          hereby ratifying and confirming all that each of said
          attorneys-in-fact or the substitute or substitutes for
          such attorney-in-fact, may do or cause to be done by
          virtue hereof.

               Pursuant to the requirements of the Securities Act
          of 1933, this registration statement has been signed by
          the following persons in the capacities and on the date
          indicated.

                 Signature              Title               Date

          /s/ Edward H. Meyer    Chairman of the Board      July 14, 1995
          ___________________    and President (Principal           
              Edward H. Meyer    Executive Officer)

          /s/ Steven G. Felsher  Executive Vice President,  July 14, 1995
          _____________________  Secretary and Treasurer    
              Steven G. Felsher  (Principal Financial
                                  Officer)

          /s/ William P. Garvey  Executive Vice President   July 14, 1995
          _____________________  (Principal Accounting 
              William P. Garvey  Officer)    
                                    
          /s/ Mark N. Kaplan     Director                   July 14, 1995
          _____________________         
              Mark N. Kaplan

          /s/ O. John C. Shannon Director, President,       July 14, 1995
          ______________________ Gray International
              O. John C. Shannon

          /s/ Richard R. Shinn   Director                   July 14, 1995
          ______________________         
              Richard R. Shinn


                               LIST OF EXHIBITS

          Exhibit No.    Description

            3.1          Restated Certificate of Incorporation of
                         Grey Advertising Inc.  (Incorporated
                         herein by reference to Exhibit 3(a) to the
                         Company's Current Report on Form 8-K,
                         dated April 7, 1994, filed with the
                         Commission pursuant to Section 13 of the
                         Exchange Act.)

            3.2          By-Laws of Grey Advertising Inc., as
                         amended.  (Incorporated herein by
                         reference to Exhibit 3.02 to the Company's
                         Annual Report on Form 10-K for the fiscal
                         year ended December 31, 1988.)

            5            Opinion of Skadden, Arps, Slate, Meagher & Flom
                         regarding the legality of the Common Stock
                         being registered, dated July 14, 1995.*

            23.1         Consent of Skadden, Arps, Slate, Meagher &
                         Flom to the filing of its opinion is
                         included in Exhibit 5.*

            23.2         Consent of Ernst & Young LLP to the
                         incorporation by reference of its report
                         on the consolidated financial statements
                         included in the Company's Annual Report on
                         Form 10-K for its fiscal year ended
                         December 31, 1994, dated July 14, 1995.*

            24           Powers of Attorney are included on the
                         signature page of this Registration Statement.*

          _________________________
          *    Filed herewith.



                                                          EXHIBIT 5



                                        July 14, 1995

          Grey Advertising Inc.
          777 Third Avenue
          New York, New York  10017

                         Re:  Registration Statement on Form S-8
                              relating to the Grey Advertising Inc.
                              1994 Stock Incentive Plan            

          Ladies and Gentlemen:

                    We have acted as counsel for Grey Advertising
          Inc., a Delaware corporation (the "Company"), in
          connection with the preparation and filing with the
          Securities and Exchange Commission of a Registration
          Statement on Form S-8 (the "Form S-8") with respect to an
          aggregate of 250,000 shares (the "Shares") of the
          Company's Common Stock, par value $1 per share (the
          "Common Stock"), which may be issued and sold pursuant to
          the Company's 1994 Stock Incentive Plan (the "Plan").

                    This opinion is delivered in accordance with
          the requirements of Item 601(b)(5) of Regulation S-K
          promulgated under the Securities Act of 1933, as amended
          (the "Act").

                    In connection with this opinion, we have
          examined and are familiar with (a) the Form S-8; (b) the
          Restated Certificate of Incorporation of the Company; (c)
          the By-laws of the Company; (d) the Plan; (e) a specimen
          certificate representing the Common Stock; (f) certain
          resolutions of the Company's Board of Directors and
          stockholders relating, among other things, to the Plan,
          the Form S-8, and related matters; and (g) such other
          corporate records, certificates and documents as we have
          deemed necessary and appropriate for the purpose of
          rendering this opinion.

                    In our examination, we have assumed the
          genuineness of all signatures, the legal capacity of
          natural persons, the authenticity of all documents
          submitted to us as originals, the conformity to original
          documents of all documents submitted to us as certified,
          conformed or photostatic copies and the authenticity of
          all originals of such copies.  As to any facts material
          to this opinion that we did not independently establish
          or verify, we have relied upon statements and
          representations of officers and representatives of the
          Company and others.

                    We are admitted to the Bar in the State of
          Delaware and express no opinion as to the laws of any
          other jurisdiction.

                    Based upon and subject to the foregoing and
          assuming the conformity of the certificates representing
          the Common Stock to the form of specimen thereof examined
          by us and the due execution and delivery of such
          certificates, we are of the opinion that the Shares and
          the Plan have been duly authorized by requisite corporate
          action by the Company, and that the Common Stock, when
          issued, delivered and paid for in accordance with the
          terms and conditions of the Plan, will be legally issued,
          fully paid and non-assessable.

                    We hereby consent to the filing of this opinion
          as an exhibit to the Form S-8 and any amendment thereto,
          and to the reference to our firm under the caption
          "Interests of Named Experts and Counsel" in the Form S-8. 
          In giving such consent, we do not hereby admit that we
          come into the category of persons whose consent is
          required under Section 7 of the Act or the rules and
          regulations of the Securities and Exchange Commission
          promulgated thereunder.

                                        Very truly yours,

                              Skadden, Arps, Slate, Meagher & Flom




                                                       EXHIBIT 23.2

                  CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS

                    We consent to the incorporation by reference in
          the Registration Statement on Form S-8 pertaining to the
          1994 Stock Incentive Plan of Grey Advertising Inc. of our
          report dated February 8, 1995, with respect to the
          consolidated financial statements of Grey Advertising
          Inc. and consolidated subsidiary companies included in
          its Annual Report (Form 10-K) for the year ended December
          31, 1994, filed with the Securities and Exchange
          Commission.

                                                  ERNST & YOUNG LLP

          New York, New York
          July 14, 1995




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