GREY ADVERTISING INC /DE/
SC 13D/A, 1996-04-30
ADVERTISING AGENCIES
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                    SECURITIES AND EXCHANGE COMMISSION
                         Washington, D.C.  20549

                               SCHEDULE 13D

                Under the Securities Exchange Act of 1934
                             (Amendment No.7)

                           GREY ADVERTISING INC.
        ____________________________________________________________
                             (Name of Issuer) 

                   Common stock, par value $1 per share
        Limited Duration Class B Common Stock, par value $1 per share
        ____________________________________________________________
                      (Title of Class and Securities)
                        
                                397838 10 3
                                397838 20 2
        ____________________________________________________________
                  (CUSIP Number of Class of Securities)

                         Edward H. Meyer, Trustee
                             777 Third Avenue
                            New York, NY 10017
                              (212) 546-2000
        ____________________________________________________________
         (Name, Address and Telephone Number of Person Authorized
                  to Receive Notices and Communications)

                                Copy to:

                          David J. Friedman, Esq.
                   Skadden, Arps, Slate, Meagher & Flom
                             919 Third Avenue
                         New York, New York  10022
                              (212) 735-3000
                                 
                              April 10, 1996
        ____________________________________________________________
                      (Date of Event which Requires
                        Filing of this Statement)

         If the filing person has previously filed a statement on
         Schedule 13G to report the acquisition which is the
         subject of this Statement because of Rule 13d-1(b)(3) or
         (4), check the following:               ( )
                                                  
        Check the following box if a fee is being paid with this
        Statement:                               ( )



                               SCHEDULE 13D

   CUSIP No. 397838 10 3
             397838 20 2
   _________________________________________________________________
   (1)  NAMES OF REPORTING PERSONS
        S.S. OR I.R.S. IDENTIFICATION NOS. OF ABOVE PERSONS

   Voting Trust established pursuant to the Voting Trust Agreement dated 
   as of February 24, 1986, as amended and restated as of August 31, 1987 and
   March 21, 1994 and as amended as of April 10, 1996.
   _________________________________________________________________
   (2)  CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP: 
                                                         (a)  ( )
                                                         (b)  (X)
   _________________________________________________________________
   (3)  SEC USE ONLY

   _________________________________________________________________
   (4)  SOURCE OF FUNDS

         N/A
   _________________________________________________________________
   (5)  CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
        PURSUANT TO ITEMS 2(d) or 2(e) 

   _________________________________________________________________
   (6)  CITIZENSHIP OR PLACE OF ORGANIZATION
         
         DELAWARE
   _________________________________________________________________
                                   (7)  SOLE VOTING POWER
         NUMBER OF                
          SHARES                      Voting Trust established 1986:
       BENEFICIALLY  
          OWNED BY                    176,950 shares of Common Stock
            EACH                      180,249 shares of Class B Stock
         REPORTING
           PERSON                     
            WITH
   _________________________________________________________________
                                   (8)  SHARED VOTING POWER
         
                                           None
                                    ________________________________
                                   (9)  SOLE DISPOSITIVE POWER
                         
                                           None
                                    ________________________________
                                   (10) SHARED DISPOSITIVE POWER
                                           None

   _________________________________________________________________
   (11) AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

         Voting Trust established 1986:

         176,950 shares of Common Stock
         180,249 shares of Class B Stock
   _________________________________________________________________
   (12) CHECK BOX IF THE AGGREGATE AMOUNT IN ROW 11 EXCLUDES CERTAIN
        SHARES                                      (  )

   _________________________________________________________________
   (13) PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 11

         Voting Trust established 1986:

         20.0% of Common Stock
         59.1% of Class B Stock
   _________________________________________________________________
   (14) TYPE OF REPORTING PERSON

         OO
   _________________________________________________________________


          Item I.   SECURITY AND ISSUER

                    This Amendment No. 7 hereby amends and
          supplements the Statement on Schedule 13D, dated as of
          July 1, 1986, filed by Edward H. Meyer and Ronald A.
          Nicholson as Trustees, as amended by Amendments No. 1
          through 6 to the Statement on Schedule 13D, respectively
          dated as of October 6, 1987, June 8, 1992, February 3,
          1993, May 24, 1993, May 21, 1994 and March 10, 1995,
          filed by Edward H. Meyer as Trustee.  These filings
          relate to the shares of Common Stock, par value $1 per
          share (the "Common Stock"), and the shares of Limited
          Duration Class B Common Stock, par value $1 per share
          (the "Class B Stock"), (the Common Stock and Class B
          Stock being hereinafter collectively referred to as the
          "Shares") of Grey Advertising Inc., a Delaware
          corporation (the "Company").  The principal executive
          offices of the Company are located at 777 Third Avenue,
          New York, New York 10017.

          Item II.  IDENTITY AND BACKGROUND

                    The first paragraph of Item 2 is amended and
          restated to read as follows:

                    (a)-(c)  This amendment is being filed by the
          Voting Trust established pursuant to the Voting Trust
          Agreement dated as of February 24, 1986, as amended and
          restated as of August 31, 1987 and again amended and
          restated as of March 21, 1994 and again amended as of
          March 10, 1995, (the "Amended and Restated 1994
          Agreement") among the several Beneficiaries thereunder,
          the Company and Mr. Edward H. Meyer (the "Voting
          Trustee"), as Voting Trustee (the "Voting Trust"). 
          Amendments No. 3 through 6 were also filed by the Voting
          Trust established pursuant to the Voting Trust Agreement
          dated as of December 1, 1989 (the "1989 Agreement") among
          the several Beneficiaries thereunder, the Company and the
          Voting Trustee (the "1989 Voting Trust").  Since the
          filing of Amendment No. 6, all remaining shares of Class
          B Stock held by the 1989 Voting Trust were withdrawn from
          the 1989 Voting Trust and consequently the 1989 Voting
          Trust no longer holds any Shares and is no longer a
          signatory of this Schedule 13D.  The address of the
          Voting Trust is c/o Mr. Edward H. Meyer, as Trustee, 777
          Third Avenue, New York, New York 10017.

          Item 5    INTEREST IN SECURITIES OF THE ISSUER

                    A.-(c)  The aggregate number of Trust Shares
          held by the Voting Trust as of March 29, 1996 was 176,950
          shares of Common Stock (approximately 20.0% of the shares
          of Common Stock outstanding(1)) and 180,249 shares of
          Class B Stock (approximately 59.1% of the shares of Class
          B Stock outstanding) which collectively represents
          approximately 46.4% of the votes entitled to be cast at a
          meeting of stockholders of the Company.(2)

                    Mr. Meyer, by virtue of his position as Voting
          Trustee, may be deemed to have the power to vote the
          Trust Shares and may therefore be deemed, for the
          purposes of Rule 13d-3 under the Securities Exchange Act
          of 1934 (the "Act"), to own beneficially such Trust
          Shares.

                    As of March 29, 1996, each of the Beneficiaries
          set forth in the following table have deposited Shares in
          the Voting Trust equal to less than 1% of the total
          number of (i) shares of Common Stock, (ii) shares of
          Class B Stock and (iii) votes entitled to be cast at a
          meeting of stockholders of the Company.

          ____________________
          1    On March 29, 1996, 884,242 shares of Common Stock
               and 304,995 shares of Class B Stock were
               outstanding.

          2    Voting power percentages included herein reflect the
               voting rights of the Common Stock, the Class B
               Common, the Series 1 Preferred Stock, the Series I
               Preferred Stock, the Series II Preferred Stock and
               the Series III Preferred Stock; however, the
               percentages do not reflect conversion of the
               Debentures or the exercise of Options, except where
               indicated.


               Name                              Address

          Nancy Bachrach                    777 Third Avenue
                                            New York, NY 10017

          James Bell                        777 Third Avenue
                                            New York, NY 10017

          Robert C. Burruss                 777 Third Avenue
                                            New York, NY 10017
          
          Carolyn Carter                    777 Third Avenue
                                            New York, NY 10017
          
          Frank W. Clarke                   777 Third Avenue
                                            New York, NY 10017

          A. W. Deval                       777 Third Avenue
                                            New York, NY 10017

          Daniel Feigin                     777 Third Avenue
                                            New York, NY 10017

          Michael Feigin                    777 Third Avenue
                                            New York, NY 10017

          Peter Feigin                      777 Third Avenue
                                            New York, NY 10017

          Steven G. Felsher                 777 Third Avenue
                                            New York, NY 10017

          Alan B. Fendrick                  777 Third Avenue
                                            New York, NY 10017
          
          Beverly R. Fendrick               30 Canterbury Road
                                            White Plains, NY 10607

          Sarah Fendrick                    777 Third Avenue
                                            New York, NY 10017
          
          Warren Fischer                    777 Third Avenue
                                            New York, NY 10017

          Jonathan E. Fox                   777 Third Avenue
                                            New York, NY 10017

          John Alexander Gerster            777 Third Avenue
                                            New York, NY 10017

          Robert Giacomino                  777 Third Avenue
                                            New York, NY 10017

          Jerome Greenberg                  777 Third Avenue
                                            New York, NY 10017

          Carol Herman                      777 Third Avenue
                                            New York, NY 10017

          Shirley Y. Hsieh                  777 Third Avenue
                                            New York, NY  10017

          Robert L. Humphreys               3435 Wilshire Blvd.
                                            Los Angeles, CA 90010

          Richard Krain                     777 Third Avenue
                                            New York, NY 10017

          Neil Kreisberg                    777 Third Avenue
                                            New York, NY 10017

          Alan Kupchick                     6100 Wilshire Blvd.
                                            Los Angeles, CA 90048

          Kenneth Levy                      777 Third Avenue
                                            New York, NY 10017

          John Marder                       777 Third Avenue
                                            New York, NY 10017

          Bruce McRitchie                   777 Third Avenue
                                            New York, NY 10017

          Stephen Novick                    777 Third Avenue
                                            New York, NY 10017

          Herman Rosen                      777 Third Avenue
                                            New York, NY 10017

          Clifford Rosen                    14 Halley Drive
                                            Pomona, NY  10970

          Corey Rosen                       14 Halley Drive
                                            Pomona, NY  10970

          Jordan Rosuck                     777 Third Avenue
                                            New York, NY 10017

          Robert Skollar                    777 Third Avenue
                                            New York, NY 10017

          C. Jeffrey Stein                  777 Third Avenue
                                            New York, NY 10017

          David A. Stickles                 777 Third Avenue
                                            New York, NY 10017

          Lawrence B. Varnes                777 Third Avenue
                                            New York, NY 10017

          Milton Weinstock                  1572 54th Street
                                            Brooklyn, NY  11219

          Elliot Weinstock                  1572 54th Street
                                            Brooklyn, NY  11219

          Steven Weinstock                  1572 54th Street
                                            Brooklyn, NY  11219

          George Wiedemann                  875 Third Avenue
                                            New York, NY  10017

          Casimir Wojciechowski             777 Third Avenue
                                            New York, NY  10017
          
          Jerry Zaret                       777 Third Avenue
                                            New York, NY  10017


                    As of March 29, 1996, each of the Beneficiaries
          set forth in the following table have deposited Shares in
          the Voting Trust equal to less than 1% of the total
          number of (i) shares of Common Stock and (ii) votes
          entitled to be cast at a meeting of stockholders of the
          Company; and between 1% and 2% of the total number of
          shares of Class B Stock.

               Name                             Address

          Steven Dammers                    777 Third Avenue
                                            New York, NY  10017

          Sandra R. Meyer                   580 Park Avenue
          as Trustee for the                New York, NY 10021 
          benefit of Anthony
          E. Meyer under
          Agreement dated
          August 9, 1965

          Sandra R. Meyer                   580 Park Avenue
          as Trustee for the                New York, NY 10021
          benefit of Margaret
          A. Meyer under
          Agreement dated
          August 9, 1965
          
          
                    As of March 29, 1996, (A) Robert Berenson,
          Barbara Feigin, Clark Montgomery and William Overend,
          each having the address 777 Third Avenue, New York, NY
          10017, have deposited Shares in the Voting Trust equal to
          less than 1% of the total number of shares of Common
          Stock; and between 1% and 2% of the total number of (i)
          shares of Class B Stock and (ii) votes entitled to be
          cast at a meeting of stockholders of the Company; and (B)
          Edward H. Meyer, whose address is 777 Third Avenue, New
          York, NY 10017, has deposited Shares in the Voting Trust
          equal to (i) approximately 11.8% of the total number of
          shares of Common Stock, (ii) approximately 36.1% of the
          total number of shares of Class B Stock and (iii)
          approximately 28.3% of the total number of votes entitled
          to be cast at a meeting of stockholders of the Company
          (exclusive of any voting rights Mr. Meyer may have with
          respect to the Series I Preferred Stock, Series II
          Preferred Stock, and the Series III Preferred Stock).

                    Mr. Meyer disclaims beneficial ownership of
          7,500 shares of Common Stock and 7,500 shares of Class B
          Stock held in trust for Mr. Meyer's children, and of
          50,582 shares of Common Stock and 56,944 shares of Class
          B Stock (approximately 5.7% and 18.7%, respectively, of
          the outstanding Common Stock and Class B Stock) held in
          the Company's Employee Stock Ownership Plan (the "ESOP"),
          as to which Mr. Meyer exercises shared voting power by
          virtue of his membership on the committee charged with
          its administration.

                    In addition, the Beneficiaries have the right
          to acquire an aggregate of 33,266 shares of Common Stock
          at exercise prices between $117.50 and $148.50 through
          the exercise of outstanding options ("Options") within
          the sixty days following March 29, 1996.  Pursuant to the
          terms of the Amended and Restated 1994 Agreement, the
          Beneficiaries have severally agreed that upon exercise,
          such Shares would be transferred into the Voting Trust
          and held subject to the Amended and Restated 1994
          Agreement.

                    Mr. Meyer is also the beneficial owner of
          $3,025,000 principal amount of the Company's 81/2%
          Convertible Subordinated Debentures Due December 10, 1996
          ("Debentures").  The Debentures are convertible at any
          time into one share of Common Stock and one share of
          Class B Stock for each $118.88 of principal amount
          (subject to adjustment for certain events).

                    Including the Shares issuable upon the exercise
          of the Options and the conversion of the Debentures, the
          Voting Trust may be deemed to beneficially own, pursuant
          to Rule 13d-3 under the Act, (i) 235,661 shares of Common
          Stock (approximately 25.0% of the shares of Common Stock
          outstanding, assuming such additional Shares were
          outstanding), (ii) 205,694 shares of Class B Stock
          (approximately 62.2% of the shares of Class B Stock
          outstanding, assuming such additional Shares were
          outstanding) and (iii) 2,292,601 votes entitled to be
          cast at a meeting of stockholders of the Company
          (approximately 50.1% of the votes entitled to be cast at
          a meeting of stockholders of the Company, assuming such
          additional Shares were outstanding).  These numbers do
          not reflect any Shares held by various benefit plans of
          the Company of which Mr. Meyer is a member of the
          committees administrating such plans.

          Item 6.   CONTRACTS, ARRANGEMENTS, UNDERSTANDINGS OR
                    RELATIONSHIPS WITH RESPECT TO SECURITIES OF THE
                    ISSUER

                    The eighth paragraph of Item 6 is amended and
          restated to read as follows:

                    The Amended and Restated 1994 Agreement
          provides that Mr. Meyer shall (subject to his right to
          resign as Trustee) remain in office as Trustee until the
          earliest of (i) his death, (ii) his Permanent Mental
          Disability (as hereinafter defined), (iii) the
          effectiveness of his appointment of a successor trustee
          and (iv) the expiration of (x) two years following the
          termination of his employment as chief executive officer
          of the Company for cause or (y) six years following the
          termination of his employment as chief executive officer
          of the Company for any other reason (the "Two/Six Year
          Date").  Mr. Meyer may, in his sole discretion, at any
          time before or after the Two/Six Year Date, designate a
          person or persons to serve as an additional Trustee or
          Trustees or to serve as successor Trustee or Trustees
          upon one or more conditions established by Meyer. 
          Immediately following the Two/Six Year Date, the then
          chief executive officer of the Company shall
          automatically, ex officio, become a trustee if not
          already so serving, and he or she shall remain as a
          Trustee (subject to his right to resign as a Trustee) so
          long as he or she shall continue in office as the
          Company's chief executive officer.

                    The tenth paragraph of Item 6 is amended and
          restated to read as follows:

                    Both Agreements provide that, at any time, a
          majority of the Trustees (or the sole Trustee if there is
          only one) in office may appoint one or more additional or
          successor Trustees.  The 1989 Agreement provides that in
          the event of a deadlock, the decision of the Trustee
          longest in office shall govern.  The Amended and Restated
          1994 Agreement provides that in the event of a deadlock
          among two or more trustees, with respect to any matter
          which requires the vote of the Trust Shares or a decision
          of the Trustees, the decision of the Trustee longest in
          office shall govern the vote of all Trust Shares or such
          decision.

                    Item 6 is amended to include, immediately the
          following the tenth paragraph, the following:

                    "Permanent Mental Disability" means a mental
          illness or other mental disability of a person which
          results in such person being incapable of understanding
          and unable regularly to act with discretion in the
          ordinary affairs of life for a period of at least 90
          consecutive days, as determined by a written
          certification of a qualified medical doctor agreed to by
          such person (or, in the event of such person's incapacity
          to designate a doctor, such person's legal
          representative) and by Beneficiaries holding a majority
          of beneficial interest in the Trust Shares (other than
          Trust Shares of such person).  In the absence of an
          agreement between such person (or his legal
          representative) and such Beneficiaries, each shall
          nominate a qualified medical doctor and the two doctors
          shall select a third doctor, who shall make the
          determination as to the disability.  The appointment of a
          guardian or legal conservator for a person shall create a
          presumption of the Permanent Mental Disability of such
          person.

          Item 7.   MATERIAL TO BE FILED AS EXHIBITS

                    Item 7 is hereby amended by adding the
          following:

          Exhibit 5.   1994 Amended and Restated Voting Trust
          Agreement, dated as of March 21, 1994 and as amended as
          of April 10, 1996, among the several Beneficiaries (as
          defined therein), Grey Advertising Inc. and Edward H.
          Meyer, as Trustee.


                                  SIGNATURE

                    After reasonable inquiry and to the best of my
          knowledge and belief, I certify that the information set
          forth in this statement is true, complete and correct.

          Dated: April 30, 1996

          VOTING TRUST established
          pursuant to the Voting Trust
          Agreement dated as of February
          24, 1986, as amended and
          restated as of August 31, 1987
          and again amended and restated
          as of March 21, 1994 and again
          amended as of April 10, 1996

           /s/ Edward H. Meyer           
          Edward H. Meyer, as Trustee


                              INDEX TO EXHIBITS

          Exhibit No.   Exhibit                           Sequentially
                                                          Numbered
                                                          Page        
                        
          5             1994 Amended and Restated
                        Voting Trust Agreement dated as
                        of March 21, 1994 and as
                        amended as of April 10, 1996,
                        among the several Beneficiaries
                        (as defined therein), Grey
                        Advertising Inc. and Edward H.
                        Meyer, as Trustee.


                              CONSENT TO

                          AMENDMENT AND RESTATEMENT

                                 OF THE

                1994 AMENDED AND RESTATED VOTING TRUST AGREEMENT

                    WHEREAS, certain stockholders (the
          "Beneficiaries") of Grey Advertising Inc. (the "Company")
          have entered into a voting trust agreement, dated as of
          March 21, 1994  (the "1994 Restated VTA") with Grey
          Advertising Inc. ("Grey") and Edward H. Meyer ("Meyer")
          as Trustee under the 1994 Restated VTA;

                    WHEREAS, the Beneficiaries desire to amend the
          1994 Restated VTA; and

                    WHEREAS, Section 8.4 of the 1994 Restated VTA
          provides that the 1994 Restated VTA may be amended with
          the written consent of Beneficiaries holding a majority
          of beneficial interest in the Trust Shares (as defined in
          the 1994 Restated VTA).

                    NOW THEREFORE, by execution hereof, the
          undersigned Beneficiary indicates his or her consent to
          the amendment and restatement of the 1994 Restated VTA to
          read as set forth in Exhibit A hereto.  This consent
          shall be effective upon the execution of consents to the
          amendment and restatement of the 1994 Restated VTA by
          Beneficiaries holding, in the aggregate, a majority of
          beneficial interest in the Trust Shares.

                    IN WITNESS WHEREOF, the several parties hereto
          have hereunder set their respective hands as of this
          tenth day of April, 1996.

                                         /s/ EDWARD H. MEYER        
                 

                                                          EXHIBIT A





               1994 AMENDED AND RESTATED VOTING TRUST AGREEMENT

                    This 1994 Amended and Restated Voting Trust
          Agreement, dated as of March 21, 1994 and as amended as
          of April 10, 1996 (this "1994 Restated VTA"), among the
          several persons who, from time to time, execute this 1994
          Restated VTA as beneficiaries (the "Beneficiaries"); Grey
          Advertising Inc. ("Grey"); and Edward H. Meyer ("Meyer")
          as Trustee under this 1994 Restated VTA.

                    WHEREAS, a voting trust (the "Trust") was
          created by the execution of a certain Voting Trust
          Agreement, dated as of February 24, 1986 (the "Original
          VTA"), among certain Beneficiaries therein described;
          Grey; and Meyer and Ronald A. Nicholson ("Nicholson") as
          Trustees;

                    WHEREAS, the Original VTA was amended and
          restated by the execution of an amended and restated
          voting trust agreement, dated as of August 31, 1987 (the
          "1987 Restated VTA"), among the Beneficiaries executing
          the 1987 Restated VTA, Grey and Meyer, as Trustee
          (Nicholson theretofore having resigned as a Trustee);

                    WHEREAS, a voting trust (the "Second Trust")
          was created by the execution of a certain Voting Trust
          Agreement, dated as of December 1, 1989 (the "1989 VTA"),
          among the beneficiaries executing the 1989 VTA, Grey and
          Meyer as Trustee;

                    WHEREAS, those Beneficiaries executing this
          1994 Restated VTA, Grey and Meyer have determined to
          amend and restate the 1987 Restated VTA by this 1994
          Restated VTA; and

                    WHEREAS, the Trust has been created pursuant to
          Section 218 of the General Corporation Law of the State
          of Delaware to ensure the continuity and stability of the
          management, policies and client relationships of Grey
          which are essential to the business and prospects of
          Grey;

                    NOW THEREFORE, in consideration of the
          foregoing and the mutual covenants herein contained, the
          parties agree as follows:

                                  ARTICLE I

                      APPOINTMENT OF TRUSTEE; ACCEPTANCE
                           AND DECLARATION OF TRUST     

                    SECTION 1.1.   Appointment.  The Beneficiaries
          hereby appoint Meyer to act as Trustee of the Trust and
          to hold the Trust Shares for the benefit of the
          Beneficiaries, subject to the rights and duties of the
          Trustee hereunder.  For the purposes of this 1994
          Restated VTA, (a) the term "Trust Shares" has the meaning
          ascribed to it in the Original VTA, the 1987 Restated VTA
          and the 1989 VTA, and includes as well shares of capital
          stock deposited in trust pursuant to this 1994 Restated
          VTA and (b) the term "Beneficiaries" includes all persons
          who hereafter execute this 1994 Restated VTA as Beneficiaries.

                    SECTION 1.2.   Acceptance and Declaration of
          Trust.  Meyer accepts the appointment made in Section 1.1
          and declares that he will hold the Trust Shares in trust,
          for the benefit of the Beneficiaries, subject to the
          rights and duties of the Trustees hereunder.

                                  ARTICLE II

                  DELIVERY OF COMMON STOCK OF GREY; ISSUANCE
                    OF VOTING TRUST CERTIFICATES; DELIVERY
                    OF ADDITIONAL SHARES OF CAPITAL STOCK   

                    SECTION 2.1.   Delivery of Common Stock of
          Grey.  Each Beneficiary severally has transferred or will
          transfer to the Trustee upon, or promptly following, his
          respective execution of the Original VTA, the 1987
          Restated VTA, the 1989 VTA or this 1994 Restated VTA,
          certificates representing all shares of Grey's Common
          Stock, par value $1 per share (the "Common Stock") and
          all shares of Grey's Limited Duration Class B Common
          Stock, par value $1 per share ("Class B Common Stock"),
          which he owns on the date of such execution, duly
          endorsed in blank or in the name of the Trustee, or
          accompanied by stock powers duly executed in blank or in
          the name of the Trustee.  By execution of this 1994
          Restated VTA, each Beneficiary and Meyer as Trustee
          irrevocably (i) consents to an amendment to the 1989 VTA
          to provide that the first sentence of Section 5.02(a)
          thereof shall be amended in entirety to read as follows: 
          "VTC holders may dispose of Trust Shares in which they
          hold a beneficial interest only (I) by a transfer
          involving a sale in accordance with Sections 5.02(b) or
          (c) or (II) pursuant to the transfer of the Trust Shares
          to the Old Trust in accordance with Section 2.1 of the
          Amended and Restated Voting Trust Agreement, dated March
          21, 1994, among the Beneficiaries executing such
          agreements, Grey and Meyer."; and (ii) upon the
          effectiveness of the amendment to the 1989 VTA referred
          to in clause (i) authorizes the Trustee to effect the
          transfer of his Trust Shares from the Second Trust to the
          Trust without further action or authorization, except as
          the Trustee may solely determine.  Such shares of Common
          Stock and Class B Common Stock, and any shares which
          shall thereafter be added to the Trust Shares pursuant to
          Section 2.4, shall be held and disposed of in accordance
          with the terms of this 1994 Restated VTA.

                    SECTION 2.2.   Registration in Trustee's Names. 
          The Trustee shall cause (i) all certificates for the
          Trust Shares transferred to him pursuant to this 1994
          Restated VTA to be surrendered to the issuer of such
          certificates for cancellation, (ii) all Trust Shares
          represented by such cancelled certificates to be
          transferred to the name of the Trustee upon the stock
          ledger of such issuer, and (iii) a new certificate or
          certificates for such Trust Shares to be issued by such
          issuer, registered in the name of the Trustee, "as voting
          trustee", pursuant to this 1994 Restated VTA.  The newly-
          issued certificates registered as aforesaid shall bear
          the following legend:

               "This certificate is issued pursuant to the
               terms and conditions of a 1994 Amended and
               Restated Voting Trust Agreement, dated as of
               March 21, 1994, as amended, among the
               Beneficiaries referred to therein, Grey
               Advertising Inc., and the Trustee(s) referred
               to therein, to the terms of which Agreement the
               holder hereof assents."

          Such legend may be amended to reflect that the Original
          VTA has been amended, restated by the 1987 Restated VTA
          and the 1994 Restated VTA and to reflect that the 1989
          VTA has been superseded by this 1994 Restated VTA with
          respect to Beneficiaries executing this 1994 Restated
          VTA.  Such newly-issued certificates registered as
          aforesaid shall be registered only in the name of the
          Trustee and shall not be required to be transferred or
          altered solely because there occurs a change in the
          number or identity of the Trustee or Trustees.  When
          registered in the name of the Trustee, as aforesaid, such
          newly-issued certificates shall be held by the Trustee
          under the Trust.  The Trustee shall request that such
          issuer note on its stock ledger that any certificates
          registered in the names of the Trustee are subject to
          this 1994 Restated VTA.

                    SECTION 2.3.   Issuance of Voting Trust
          Certificates.  Upon his receipt of certificates
          representing the Trust Shares, the Trustee shall cause to
          be issued to or upon the order of each respective
          Beneficiary a voting trust certificate (the "VTC")
          evidencing the Trust Shares so deposited by such
          Beneficiary.  The VTC shall be substantially in the form
          of Exhibit I hereto but may reflect the execution of this
          1994 Restated VTA or amendments hereto.

                    2.4. Transfer of Additional Shares to Trustee.

                    (a)  The Beneficiaries severally agree that any
          shares of Common Stock or other shares of capital stock
          of Grey carrying the right to vote on corporate actions
          of Grey which they shall hereafter acquire (by any means
          including, without limitation, purchase, gift, devise,
          inheritance, distribution from any employee benefit plan
          or otherwise) shall promptly be transferred to the
          Trustee and held subject to the Trust, as aforesaid.

                    (b)  The Beneficiaries severally agree that if
          the Trustee shall receive securities of any corporation
          (including Grey) carrying any right to vote on corporate
          actions of such corporation as a dividend on, or as a
          distribution (by way of stock split, reclassification, or
          otherwise) in respect of, Trust Shares, such dividend or
          distribution of securities shall be, and the Trustee
          shall retain and hold the securities representing such
          dividend or distribution as Trust Shares, subject to the
          Trust and the terms of this 1994 Restated VTA.

                    (c)  The Trustee (i) shall take, subject to
          Section 2.4(d), the steps set forth in Section 2.2 to
          cause the Trust Shares transferred to it or retained by
          it pursuant to this Section to be registered in the
          Trustee's name, as aforesaid, and (ii) shall issue VTCs
          as provided in Section 2.3 to the Beneficiaries
          representing their respective beneficial interests in the
          Trust Shares transferred to, or retained by, the Trustee
          pursuant to this Section.  For the purposes of this 1994
          Restated VTA, VTCs issued to Beneficiaries pursuant to
          the Original VTA, the 1987 Restated VTA or the 1989 VTA
          shall be deemed to be VTCs issued pursuant to this 1994
          Restated VTA representing beneficial interests in Trust
          Shares deposited in Trust pursuant to this 1994 Restated
          VTA.

                    (d)  To expedite the registration of Trust
          Shares in the name of the Trustee, each Beneficiary
          authorizes any transfer agent of the Trust Shares to
          register, upon the Trustee's request, such capital stock
          directly in the name of the Trustee as provided in clause
          (iii) of the first sentence of Section 2.2 and to deliver
          to the order of the Trustee certificates representing
          such Trust Shares.

                                 ARTICLE III

                            VOTING OF TRUST SHARES

                    SECTION 3.1.   Voting of Trust Shares.  The
          Trustee shall have legal title to the Trust Shares and
          shall be entitled to exercise all rights or every kind
          and nature (other than the right to sell, transfer,
          encumber, pledge or otherwise dispose of the Trust
          Shares) incident to such title, including the right to
          vote in person or by proxy, with respect to all the Trust
          Shares, regarding any corporate action at any time
          submitted to holders of Trust Shares or upon which such
          holders' action is or may be required or deemed
          advisable.  In determining how to cast votes with respect
          to the Trust Shares the Trustee shall in the exercise of
          his discretion, in all cases (including any case in which
          there shall appear to be a conflict between the long- or
          short-term value of Grey's stock and the interest of Grey
          in maintaining the continuity and stability of the
          management, policies and client relationships of Grey)
          give principal consideration to maintaining the
          continuity and stability of the management, policies and
          client relationships of Grey.

                                  ARTICLE IV

                    DISTRIBUTION OF DIVIDENDS; LIQUIDATION

                    SECTION 4.1.   Distribution of Dividends.  Any
          dividends or distributions payable in cash or securities
          not carrying the right to vote on corporate actions which
          may be declared on, or with respect to, the Trust Shares
          and received by the Trustee, shall be promptly paid by
          the Trustee or his agent to the Beneficiaries in
          proportion to their respective beneficial interests in
          the Trust Shares on, or with respect to, which such
          dividends or distributions have been received by the
          Trustee.  The Trustee may in his absolute discretion from
          time to time, instead of receiving and distributing
          dividends pursuant to this Section, authorize the payor
          to pay such dividends declared on the Trust Shares
          directly to the Beneficiaries, and if the payor of such
          dividends so agrees, they shall be paid directly to the
          Beneficiaries in accordance with such authorization.  Any
          dividends or distributions payable in securities carrying
          the right to vote on corporate actions which may be
          declared on, or with respect to, the Trust Shares and
          received by the Trustee shall continue to be held as
          Trust Shares by the Trustee subject to the terms of this
          Trust, as set forth in Section 2.4(b).

                    4.2.  Liquidation.  If, upon any partial or
          total liquidation or dissolution of Grey, whether
          voluntary or involuntary, the Trustees shall receive any
          assets to which the Beneficiaries are entitled, they or
          their agent shall distribute such assets (except such
          securities retained and held pursuant to Section 2.4(b))
          to such Beneficiaries in proportion to their respective
          beneficial interests in the Trust Shares.

                                  ARTICLE V

                     DISPOSITION OF VTCs AND TRUST SHARES

                    SECTION 5.1.   Transfer and Pledge of VTCs. 
          Beneficiaries may at any time sell, pledge or otherwise
          dispose of VTCs.  VTCs shall be transferable on the books
          of the Trustee by the holder of record thereof, in person
          or by an attorney duly authorized, upon surrender of such
          VTC properly endorsed for transfer, at the office of the
          Trustee set forth in Section 8.2.  Until so transferred,
          the Trustee may treat the VTC holder or record, or, in
          the case of VTCs presented duly endorsed in blank, the
          bearers thereof, as the owners of such VTCs for all
          purposes.  The holders of VTCs shall be entitled at any
          time to surrender VTCs for exchange for new VTCs
          representing an equivalent interest in the Trust Shares,
          in such denominations as they all request.  Each holder
          in whose name a VTC is issued, and every transferee of a
          VTC shall, by acceptance of such VTC, become a party
          hereto with like effect as if a Beneficiary, and shall be
          included in the meaning of the term "holder of VTCs" and
          "VTC holder" whenever used herein.

                    SECTION 5.2.   Disposition of Trust Shares.

                    (a)  VTC holders may dispose of Trust Shares in
          which they hold a beneficial interest only as provided in
          Sections 5.2(b), (c) and (d).  Any other disposition of
          their respective beneficial interest in Trust Shares may
          be effected only by transferring the VTCs representing
          such beneficial interest, as provided in Section 5.1.

                    (b)  Subject to the provisions of Section
          5.2(c), each VTC holder may, from time to time, dispose
          of all or any portion of the Trust Shares in which he
          holds a beneficial interest by giving the Trustee written
          notice of his intent to dispose such Trust Shares and
          surrendering to the Trustee for cancellation VTCs
          representing the Trust Shares proposed to be disposed. 
          Upon receipt of such notice and such VTCs for
          cancellation, the Trustee shall take all necessary action
          to have the Trust Shares that are to be disposed from the
          Trust and (i) delivered to the VTC holder at the closing
          schedule to consummate such disposition, or (ii), if
          requested by the selling VTC holder, sold by the Trustee
          in ordinary brokerage transactions.  The Trustee or his
          agent shall promptly deliver to the selling VTC holder
          any net proceeds of the disposition described in clause
          (ii) of the previous sentence and a VTC for any unsold
          Trust Shares represented by the previously surrendered
          VTC.

                    (c)  Except for sales, transfers and
          dispositions pursuant to Plans (as defined in Section 8.9
          hereof) and notwithstanding any other provision of this
          1994 Restated VTA, unless otherwise approved by the
          Board, no VTC holder may (i) until April 3, 1996, sell,
          transfer or dispose all or any portion of the Class B
          Common Stock which forms part of the Trust Shares in
          which he holds a beneficial interest, no such person may
          convert any such shares of Class B Common Stock into
          Common Stock and no such person may withdraw any such
          shares of Class B Common Stock from the Trust, and (ii)
          following April 3, 1996 through the term of the Trust as
          set forth in Section 6.1 of this 1994 Restated VTA, or as
          such may subsequently be extended, sell, transfer or
          dispose all or any portion of the Trust Shares in which
          he holds a beneficial interest, and no such person may
          withdraw any Trust Shares from the Trust, during any of
          the following periods:

                    (A)  From the announcement by any person other
                         than Grey of a tender or exchange offer
                         for shares of capital stock of Grey until
                         30 days following the termination of such
                         offer;

                    (B)  From the time when it shall have been
                         publicly disclosed, or Grey shall have
                         learned, that any person or "group" (as
                         defined in Section 13(d)(3) of the
                         Securities and Exchange Act of 1934, as
                         such may subsequently be amended or
                         replaced) shall have acquired, or proposed
                         to acquire (whether or not any such
                         proposed acquisition is conditioned on any
                         future event), more than 20% of any class
                         of Grey's outstanding capital stock until
                         30 days following the announcement that
                         such person or "group" no longer owns, or
                         has abandoned its intention to acquire
                         more than such percentage of such stock;

                    (C)  From the time that any new group shall be
                         formed which beneficially owns or proposes
                         to acquire (whether or not any such
                         proposed acquisition is conditioned on any
                         future event) more than 20% of the
                         beneficial ownership of any class of
                         Grey's capital stock until 30 days
                         following the announcement that such group
                         has been abandoned or no longer owns such
                         percentage of such stock;

                    (D)  From

                    (X)  the commencement of (I) any contest for
          the election or removal, or increase or decrease in the
          number, of directors of Grey or (II) any contest
          concerning the proposed approval by Grey's stockholders
          of any proposal for the merger, consolidation, other
          business combination or liquidation of Grey or (III) any
          contest concerning the approval by Grey's stockholders of
          any other matter deemed by the Trustee to be material to
          the continuity and stability of the management, policies
          and client relationships of Grey (regardless of whether
          such contest involves an annual or special meeting of
          stockholders of Grey or the solicitation of consents of
          such stockholders for use other than at such a meeting)
          until

                    (Y)  30 days following the earlier of (I) the
          Grey stockholder vote with respect thereto and (II) any
          other termination or abandonment of the contest;
          provided, however, that the provisions of sub-section
          5.2(c)(B) and sub-section 5.2(c)(C) hereof shall not
          apply if the "person" or "group" referred to in either of
          said sub-sections shall be an individual or trust who or
          which, as of the date of this Agreement (the "March
          Date"), held of record or beneficially 20% or more of the
          shares of any class of Grey's outstanding capital stock;
          and provided, further, that the provisions of sub-section
          5.2(c)(B) and sub-section 5.2(c)(C) shall not apply if
          the "person" or "group" referred to in either of said
          sub-sections shall not have acquired any additional
          shares or have been formed following the March Date; and
          provided further, that Grey's Common Stock and Class B
          Common Stock shall be considered different classes of
          capital stock for the purposes of this Section 5.2(c).

                    (d)  Notwithstanding any other provision of
          this 1994 Restated VTA, each VTC holder shall not be
          restricted, at any time, from accepting an offer from
          Grey to sell or transfer to Grey all or any portion of
          the Trust Shares in which he holds a beneficial interest.

                    SECTION 5.3.   Compliance with Securities Laws. 
          Each VTC holder agrees that no VTC held by such person,
          and no Trust Shares represented by such VTC, shall be
          sold, transferred, assigned, pledged or otherwise
          transferred or offered for sale unless such VTC and such
          Trust Shares are registered pursuant to the Securities
          Act of 1933, or unless an exemption from such
          registration is then available, and that each VTC may
          contain an appropriate restrictive legend to such effect. 
          The Trustees may require that the transfer of any VTC on
          the books of the Trustee be conditioned on an opinion of
          counsel (or other evidence) reasonably satisfactory to
          the Trustee, as to the availability of an exemption from
          the registration provisions of the Act and applicable
          State Blue Sky laws.

                                  ARTICLE VI

                             TERM AND TERMINATION

                    SECTION 6.1.   Term.  This 1994 Restated VTA
          shall become effective as of the date on which the
          Beneficiaries, the Trustee and Grey have executed a copy
          or copies of this 1994 Restated VTA.  Thereafter, this
          1994 Restated VTA shall in all respects supersede the
          Original VTA and the 1987 Restated VTA and the Trust
          (with respect to the Trust Shares of each respective
          Beneficiary) shall be governed in all respects by the
          terms of this 1994 Restated VTA.  This 1994 Restated VTA
          and the Trust shall continue in force until ten years
          from the date of this 1994 Restated VTA or such shorter
          period as may be required under applicable law, unless
          further extended as allowed by law.  By execution of this
          1994 Restated VTA, the Trustee and the Beneficiaries
          hereby consent to the extension of this Restated VTA and
          the Trust for the term set forth in the immediately
          preceding sentence and acknowledge that the foregoing
          extension is being made in accordance with Section 218(b)
          of the Delaware General Corporation Law ("Section
          218(b)") within two years prior to the time the 1987
          Restated VTA and the Trust are scheduled to terminate. 
          Unless and until executed by the Beneficiaries and Meyer
          as Trustee, this 1994 Restated VTA shall not affect the
          deposit of the Trust Shares pursuant to the Original VTA,
          the 1987 Restated VTA or the 1989 VTA or the rights and
          responsibilities of the parties pursuant thereto.

                    SECTION 6.2.  Termination.  Promptly upon
          termination of the Trust, the Trustee shall deliver to
          each Beneficiary, certificates for the Trust Shares
          representing each such Beneficiary's beneficial interest
          and any other property in the possession of the Trustee
          to which each such Beneficiary may be entitled.

                                 ARTICLE VII

                                 THE TRUSTEE

                    SECTION 7.1.   (a)  Meyer shall (subject to his
          right to resign as Trustee) remain in office as Trustee
          until the earliest of (i) his death, (ii) his Permanent
          Mental Disability (as hereinafter defined), (iii) the
          effectiveness of his appointment of a successor trustee
          and (iv) the expiration of (x) two years following the
          termination of his employment as chief executive officer
          of Grey for Cause (as such term is defined in Meyer's
          Employment Agreement, as amended from time to time, with
          Grey) or (y) six years following the termination of his
          employment as chief executive officer of Grey for any
          other reason (the "Two/Six Year Date").  Meyer may, in
          his sole discretion, at any time before or after the
          Two/Six Year Date, designate a person or persons to serve
          as an additional Trustee or Trustees or to serve as
          successor Trustee or Trustees upon one or more conditions
          established by Meyer.  Immediately following the Two/Six
          Year Date the Chief Executive Officer of Grey shall
          automatically, ex officio, become a Trustee if not
          already so serving, and he shall remain as a Trustee
          (subject to his right to resign as a Trustee) so long as
          he shall continue in office as Grey's Chief Executive
          Officer.

                    (b)  At any time, a majority of the Trustees
          (or the sole Trustee if there is only one) in office may
          appoint one or more additional or successor Trustees.  In
          the event of a deadlock among two or more Trustees, with
          respect to any matter which requires the vote of the
          Trust Shares or a decision of the Trustees, the decision
          of the Trustee longest in office shall govern the vote of
          all the Trust Shares or such decision.

                    (c)  At such time as Meyer shall cease for any
          reason to be Trustee in accordance with Section 7.1(a)(i)
          or (ii), if he shall not have appointed a successor
          Trustee, Mark N. Kaplan, provided he is then an officer
          or director of Grey, shall succeed Meyer as Trustee.  At
          such time as Mark N. Kaplan shall cease for any reason to
          be a Trustee or if Mark N. Kaplan for any reason shall
          not succeed Meyer as Trustee, the Chief Executive Officer
          of Grey shall succeed Meyer as Trustee, if Meyer shall
          not have appointed a successor Trustee.

                    (d)  Any Trustee may at any time resign by
          delivering to Grey and any other Trustee then in office
          his resignation in writing, and such resignation shall
          take effect immediately upon delivery.

                    (e)  If at any time there shall be (i) no
          Trustee in office and (ii) no other means of designating
          a successor Trustee herein, then a single successor
          Trustee shall be chosen by Beneficiaries holding a
          majority of beneficial interest in the Trust Shares.

                    (f)  "Permanent Mental Disability" means a
          mental illness or other mental disability of a person
          which results in such person being incapable of
          understanding and unable regularly to act with discretion
          in the ordinary affairs of life for a period of at least
          90 consecutive days, as determined by a written
          certification of a qualified medical doctor agreed to by
          such person (or, in the event of such person's incapacity
          to designate a doctor, such person's legal
          representative) and by Beneficiaries holding a majority
          of beneficial interest in the Trust Shares (other than
          Trust Shares of such person).  In the absence of an
          agreement between such person (or his legal
          representative) and such Beneficiaries, each shall
          nominate a qualified medical doctor and the two doctors
          shall select a third doctor, who shall make the
          determination as to the disability.  The appointment of a
          guardian or legal conservator for a person shall create a
          presumption of the Permanent Mental Disability of such
          person.

                    SECTION 7.2.   Trustees as Beneficiaries.  Any
          Trustee may be a party to this Agreement as a Beneficiary
          and shall be entitled in all respects to the same rights
          and be subject to the same duties as other Beneficiaries.

                    SECTION 7.3.   Indemnification of Trustees.  In
          voting on all matters which may come before any meeting
          of stockholders of Grey, the Trustee shall exercise his
          best judgment; however, no Trustee shall incur any
          responsibility or liability by reason of any error of law
          or by any matter or thing done or omitted under the
          Original VTA, the 1987 Restated VTA, the 1989 VTA or this
          1994 Restated VTA except for his own willful misconduct
          for his personal gain.  Grey, Meyer as Trustee, and each
          Beneficiary hereby each severally acknowledge that the
          Trust is being established for purposes which on the date
          hereof are regarded by Grey and the Beneficiaries as
          beneficial to each of them.  Grey and each Beneficiary
          each further acknowledges that the interest of each of
          them may differ over time and that each Trustee is hereby
          instructed to carry out the purposes for which the Trust
          is being established on the date hereof.  Grey and each
          Beneficiary also acknowledge that a Trustee may be an
          officer and director of, or otherwise be involved with,
          Grey and that no such relationship with Grey shall
          disqualify any Trustee from acting as such.  Grey shall
          indemnify and hold harmless each Trustee from and against
          any all liabilities, costs, claims, suits and proceedings
          (including attorneys' fees and any other damages,
          penalties and settlement amounts, whether current or
          threatened, arising in connection with or otherwise
          relating to, the performance of his duties under the
          Original VTA, the 1987 Restated VTA, the 1989 VTA or this
          1994 Restated VTA (except for those liabilities, costs,
          claims, suits or proceedings arising primarily as a
          result of his willful misconduct for his personal gain);
          provided, however, that Grey shall be obligated to
          provide indemnification pursuant to this Section to (i) a
          Trustee (other than Meyer or any successor Trustee
          appointed by Meyer), only if the actions taken by the
          Trustee occurred when the Trustee was an officer or
          director of Grey and (ii) to Meyer or any successor
          Trustee appointed by Meyer only if the actions taken by
          Meyer or such successor Trustee occurred either when
          Meyer or the successor Trustee was an officer or director
          of Grey or when Meyer and/or his immediate family and/or
          his estate owned in the aggregate more than 5% of the
          capital stock of Grey.

                    SECTION 7.4.   No Compensation; Expenses.  No
          Trustee shall be entitled to any compensation for his
          services as Trustee.  Grey shall pay all costs and
          expenses reasonably incurred by each Trustee in
          connection with administering the Trust and shall
          reimburse each Trustee for any out-of-pocket expenses
          reasonably incurred by him in connection with
          administering the Trust.

                    SECTION 7.5.   Trustee's Agents.  The Trustee
          shall be authorized to engage agents to perform
          administrative tasks (including, without limitation,
          effecting payment of dividends on Trust Shares and
          maintaining a registry of the VTCs) incident to the
          operation of the Trust.  The costs of engaging such
          agents shall be borne by Grey pursuant to Section 7.4.

                    SECTION 7.6.   Decisions Final.  The decisions
          of the Trustee shall be final and binding upon the Trust
          and the Beneficiaries and not subject to reversal or
          amendment by any Beneficiary or group of Beneficiaries in
          the absence of willful misconduct by the Trustee.

                                 ARTICLE VIII

                                MISCELLANEOUS

                    SECTION 8.1.   Inspection of the Agreement. 
          Promptly after its execution, but no later than the date
          on which it shall become effective, the Trustee shall
          cause copies of this 1994 Restated VTA to be filed at
          Grey's registered office in the State of Delaware and at
          Grey's principal office in the State of New York and,
          such copies, and the copy retained by the Trustee at his
          address set forth in Section 8.2, shall be open for
          inspection during business hours by any stockholder of
          record and any Beneficiary.

                    SECTION 8.2.   Notices.  Any notice or other
          communication herein required or permitted to be given
          shall be in writing and shall be deemed to have been
          properly given when personally delivered and
          acknowledged, or, if sent by registered, certified or
          courier mail, when received, as follows:

                    (a)  if to Grey, addressed as follows:

                         Grey Advertising Inc.
                         777 Third Avenue
                         New York, New York 10017

                         Attention:  Corporate Secretary

                    (b)  if to the Trustees, addressed as follows:

                          Mr. Edward H. Meyer
                          (or any successor Trustee)
                          as Trustee under the Voting
                          Trust Agreement
                          c/o Grey Advertising Inc.
                          777 Third Avenue
                          New York, New York 10017

                    (c)  if to any Beneficiary, to the address of
                         such Beneficiary set forth in the registry
                         of VTC holders maintained by the Trustee,

          or to such other address as Grey, the Trustee or any
          Beneficiary shall have given notice pursuant hereto.

                    SECTION 8.3.   Binding Effect.  This 1994
          Restated VTA shall inure to the benefit of, and be
          binding upon, the respective heirs and successors of the
          parties hereto.  No assignment of any right or delegation
          of any obligation hereunder may be made by any party
          without the express written consent of the Trustee. 
          Nothing in this Section shall be interpreted to prevent
          any Trustee from resigning as provided in Section 7.1 and
          thereby discharging himself from further obligation
          hereunder.

                    SECTION 8.4.   Amendment.  This 1994 Restated
          VTA may be amended only by the written consent of
          Beneficiaries holding a majority of beneficial interest
          in the Trust Shares.  In addition, to facilitate the
          deposit of additional Trust Shares or the admission of
          new Beneficiaries, the form of this 1994 Restated VTA may
          be modified in a manner agreeable to the Trustee, Grey
          and the depositor of such Trust Shares or such additional
          Beneficiary, as the case may be, but no such amendment
          shall adversely affect the rights of any other
          Beneficiary.

                    SECTION 8.5.   Entire Agreement.  This 1994
          Restated VTA contains the entire agreement and
          understanding of the parties hereto with respect to the
          subject hereof, and no prior or contemporaneous
          representations, warranties, covenants, conditions,
          understandings, or agreements (including the Original
          VTA, the 1987 Restated VTA and the 1989 VTA) other than
          those expressly set forth herein shall be of any force or
          effect.  

                    SECTION 8.6.   Governing Law.  This 1994
          Restated VTA shall be governed by, and construed in
          accordance with, the internal laws of the State of
          Delaware without reference to its rules regarding
          conflicts-of-laws.

                    SECTION 8.7.   Counterparts.  This 1994
          Restated VTA may be executed in counterparts, each of
          which shall be deemed an original.  This 1994 Restated
          VTA shall become effective, severally as to each
          Beneficiary, upon the respective execution and delivery
          of a counterpart by the Trustee, Grey and each such
          Beneficiary.

                    SECTION 8.8.   Headings.  Section and Article
          headings herein are for convenience only and shall not
          affect the meaning or interpretation hereof.

                    SECTION 8.9.   Right of Repurchase. 
          Notwithstanding the application of the provisions of
          Section 5.2(c), the parties hereto recognize that certain
          Trust Shares may be subject to the rights of Grey and
          other persons, pursuant to Grey's Employee Stock
          Ownership Plan and Restricted Stock Plan (collectively,
          with any agreements thereunder, the "Plans"), to purchase
          such Trust Shares upon certain events set forth in the
          Plans.  The parties agree that (a) the transfer of Trust
          Shares to the Trust has not constituted and will not
          constitute a transfer of the securities giving Grey the
          right to purchase the Trust Shares under the Plans; (b)
          upon an event under the Plans which would give Grey the
          right to purchase the Trust Shares from a Beneficiary,
          Grey's right to purchase such Shares shall not be limited
          or affected by the deposit of the Trust Shares in trust
          hereunder or the holding and retention thereof by the
          Trustee hereunder; and (c) the Trustee shall legend the
          appropriate VTC reflecting the rights of Grey and other
          persons to purchase the Trust Shares underlying such VTC
          in accordance  with the Plans.

                    SECTION 8.10.  Employment with Grey.  Each
          Beneficiary acknowledges and understands that (a) he
          shall continue to be bound by this 1994 Restated VTA and
          (b) the shares of capital stock deposited by him in trust
          hereunder shall continue to be subject to the Trust as
          provided by this 1994 Restated VTA after he ceases to be
          an employee of Grey or any of it affiliates.  Neither the
          deposit of Trust Shares nor the execution of this 1994
          Restated VTA shall in any way be deemed an agreement by
          Grey to retain any person as an employee for any specific
          or non-specific period of time.

                    SECTION 8.11.  Lost Certificates.  Upon notice
          to the Trustee by the holder of record of any VTC of any
          loss, theft or destruction thereof, the Trustee may in
          his discretion cause a new VTC or VTCs to be issued to
          such holder representing the same number of Trust Shares
          represented by the lost, stolen or destroyed VTC, upon
          satisfactory proof of loss, theft or destruction, and, in
          the Trustee's absolute discretion, upon deposit of a bond
          or such other security as the Trustee may require.


                    IN WITNESS WHEREOF, the several parties hereto
          have hereunder set their respective hands as of the date
          first above written.

          VOTING TRUSTEE                BENEFICIARY

          /s/ Edward H. Meyer           /s/ Edward H. Meyer         

          Name:     Edward H. Meyer     Name:     Edward H. Meyer

                                        GREY ADVERTISING INC.

                                        By: /s/ Steven G. Felsher       
                                        Name:  Steven G. Felsher
                                        Title: Executive Vice President,
                                               Secretary and Treasurer




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