GIBSON GREETINGS INC
10-Q/A, 1995-06-20
GREETING CARDS
Previous: GIBSON GREETINGS INC, 10-Q/A, 1995-06-20
Next: TOTAL SYSTEM SERVICES INC, S-3/A, 1995-06-20



PAGE
<PAGE>

                                UNITED STATES

                      SECURITIES AND EXCHANGE COMMISSION

                           Washington, D.C.  20549

                                  FORM 10-Q/A

                               (Amendment No.1)

  [ X ]   QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
          OF THE SECURITIES EXCHANGE ACT OF 1934

  For the quarterly period ended September 30, 1994

           OR

  [   ]    TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
           OF THE SECURITIES EXCHANGE ACT OF 1934

  For the transition period from  _______ to _______

                      Commission File Number 0-11902

                            GIBSON GREETINGS, INC.

  Incorporated under the laws                   IRS Employer
    of the State of Delaware          Identification No. 52-1242761

                  2100 Section Road, Cincinnati, Ohio 45237

                   Telephone Number: Area Code 513-841-6600

          Indicate by  check mark  whether the  registrant (1)  has filed  all
reports required to be filed by Section 13 or 15(d) of the Securities Exchange
Act of 1934 during  the preceding 12 months  (or for such shorter  period that
the registrant was required to file such reports), and (2) has been subject to
such filing requirements for the past 90 days.  Yes [X] No [ ]

          Indicate the number  of shares outstanding  of each of  the issuer's
classes of common stock, as of the latest practicable date:  16,089,829 shares
of common stock, par value $.01, outstanding at June 12, 1995.





<PAGE>
<PAGE>
<TABLE>
 Part I., Item 1, Financial Statements

                          GIBSON GREETINGS, INC.
                   CONDENSED CONSOLIDATED BALANCE SHEETS
              (Dollars in thousands except per share amounts)
                                (Unaudited)
<CAPTION>
                                                     Restated
                                     -----------------------------------------
                                     September 30,  December 31, September 30,
                                          1994          1993          1993
                                     -----------    -----------   -----------
<S>                                    <C>           <C>           <C>
ASSETS
CURRENT ASSETS:
  Cash and equivalents                 $     899     $   9,477     $     540
  Trade receivables, net                 126,285       192,163       101,038
  Inventories                            197,742       125,138       190,564
  Prepaid expenses                         5,580         4,207         5,213
  Prepaid income taxes                     7,422            -             -
  Deferred income taxes                   37,582        36,796        33,813
                                       ---------     ---------     ---------
     Total current assets                375,510       367,781       331,168
                                       ---------     ---------     ---------
PLANT AND EQUIPMENT, net                 124,083       116,900       117,850

NOTES RECEIVABLE, net                        875            -             -

OTHER ASSETS, net                        115,708        86,924        79,552
                                       ---------     ---------     ---------
                                       $ 616,176     $ 571,605     $ 528,570
                                       =========     =========     =========
LIABILITIES AND STOCKHOLDERS' EQUITY
CURRENT LIABILITIES:
  Debt due within one year             $  96,608     $  66,187     $  41,962
  Accounts payable                        34,085        18,835        26,333
  Income taxes payable                        -         13,071         3,941
  Other current liabilities              101,080        60,479        55,289
                                       ---------     ---------     ---------
   Total current liabilities             231,773       158,572       127,525
                                       ---------     ---------     ---------
DEFERRED INCOME TAXES                       (629)         (854)          618

LONG-TERM DEBT                            63,315        74,365        74,441

OTHER LIABILITIES                         40,178        26,425        24,370
                                       ---------     ---------     ---------
   Total liabilities                     334,637       258,508       226,954
                                       ---------     ---------     ---------
STOCKHOLDERS' EQUITY:
  Preferred stock, par value $1.00;
   5,000,000 shares authorized,
   none issued                                -             -             -

  Preferred stock, Series A, par
   value $1.00; 300,000 shares
   authorized, none issued                    -             -             -

  Common stock, par value $.01;
   50,000,000 shares authorized,
   16,579,530, 16,533,267 and
   16,530,067 shares issued,
   respectively                              166           165           165
  Paid-in capital                         46,057        45,209        45,089
  Retained earnings                      241,078       273,320       261,883
  Foreign currency adjustment                178           291           367
                                       ---------     ---------     ---------
                                         287,479       318,985       307,504
  Less treasury stock, at cost,
   483,701, 473,344 and 473,344
   shares, respectively                    5,940         5,888         5,888
                                       ---------     ---------     ---------
   Total stockholders' equity            281,539       313,097       301,616
                                       ---------     ---------     ---------
                                       $ 616,176     $ 571,605     $ 528,570
                                       =========     =========     =========
</TABLE>
[FN]
See accompanying notes to condensed consolidated financial statements.
PAGE
<PAGE>
<TABLE>
                          GIBSON GREETINGS, INC.
              CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
              (Dollars in thousands except per share amounts)
                                (Unaudited)
<CAPTION>
                              Three Months Ended        Nine Months Ended
                                 September 30,             September 30,
                            ----------------------    ----------------------
                                          Restated           Restated
                                         ---------    ----------------------
                               1994         1993         1994         1993
                            ---------    ---------    ---------    ---------
<S>                         <C>          <C>          <C>          <C>
Revenues                    $ 153,026    $ 142,296    $ 337,103    $ 311,167

Costs and expenses:

  Cost of products sold        86,480       77,519      166,046      139,328

  Selling, distribution and
   administrative expenses     66,699       58,012      185,788      156,929
                            ---------    ---------    ---------    ---------
    Total operating
      expenses                153,179      135,531      351,834      296,257
                            ---------    ---------    ---------    ---------
Operating income (loss)
  before financing and
  derivative transaction
  expenses                       (153)       6,765      (14,731)      14,910

Financing and derivative
  transaction expenses:

   Interest expense             2,656        1,945        6,685        5,362

   Interest income               (142)        (127)        (651)        (894)

   (Gain) loss on derivative
     transactions, net         (2,277)       3,866       13,247        4,913
                            ---------    ---------    ---------    ---------
    Total financing and
      derivative transaction
      expenses, net               237        5,684       19,281        9,381
                            ---------    ---------    ---------    ---------
Income (loss) before
  income taxes                   (390)       1,081      (34,012)       5,529

 Income taxes                    (749)         826       (6,595)       3,304
                            ---------    ---------    ---------    ---------
Net income (loss)           $     359    $     255    $ (27,417)   $   2,225
                            =========    =========    =========    =========

Net income (loss) per share $     .02    $     .02    $   (1.70)   $     .14
                            =========    =========    =========    =========
Dividends per share         $     .10    $     .10    $     .30    $     .30
                            =========    =========    =========    =========
</TABLE>
[FN]
See accompanying notes to condensed consolidated financial statements.

<TABLE>
                          GIBSON GREETINGS, INC.
              CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                          (Dollars in thousands)
                                (Unaudited)
<CAPTION>
                                                        Nine Months Ended
                                                          September 30,
                                                            Restated
                                                    ------------------------
                                                       1994          1993
                                                    ----------    ----------
<S>                                                 <C>           <C>
CASH FLOWS FROM OPERATING ACTIVITIES:
 Net income (loss)                                  $  (27,417)   $    2,225
 Adjustments to reconcile net income (loss) to
  net cash provided by operating activities:
   Depreciation and write-down of display fixtures      17,505        18,022
   Loss on disposal of plant and equipment               4,703         3,556
   Loss on derivative transactions, net                 13,247         4,913
   Deferred income taxes                                  (561)       (4,576)
   Amortization of deferred costs and other
    intangibles                                         15,901        15,617
   Change in assets and liabilities:
      Decrease in trade receivables, net                65,878        68,596
      Increase in inventories                          (72,604)      (63,583)
      Increase in prepaid expenses                      (1,373)         (720)
      Increase in prepaid income taxes                  (7,422)           -
      Increase in notes receivable, net                   (875)           -
      Increase in other assets, net of amortization    (44,685)      (15,730)
      Increase in accounts payable                      15,250        10,077
      Decrease in income taxes payable                 (13,071)       (6,116)
      Increase in other current  liabilities            22,783         1,413
      Increase (decrease) in other liabilities          18,324        (3,658)
   All other, net                                         (226)          174
                                                    ----------    ----------
           Total adjustments                            32,774        27,985
                                                    ----------    ----------
        Net cash provided by operating activities        5,357        30,210
                                                    ----------    ----------
CASH FLOWS FROM INVESTING ACTIVITIES:
 Purchase of plant and equipment                       (29,419)      (24,673)
 Proceeds from sale of plant and equipment                 165           121
 Acquisition of The Paper Factory of Wisconsin, Inc.,
    net of cash acquired                                    -        (24,782)
                                                    ----------    ----------
        Net cash used in investing activities          (29,254)      (49,334)
                                                    ----------    ----------
CASH FLOWS FROM FINANCING ACTIVITIES:
 Net increase in short-term borrowings                  23,180         7,950
 Issuance of long-term debt                                 -          8,075
 Payments on long-term debt                             (3,833)       (1,708)
 Issuance of common stock                                  849           653
 Acquisition of common stock for treasury                  (52)           -
 Dividends paid                                         (4,825)       (4,811)
                                                    ----------    ----------

       Net cash provided by financing activities        15,319        10,159
                                                    ----------    ----------
NET DECREASE IN CASH AND EQUIVALENTS                    (8,578)       (8,965)

CASH AND EQUIVALENTS AT BEGINNING OF PERIOD              9,477         9,505
                                                    ----------    ----------
CASH AND EQUIVALENTS AT END OF PERIOD               $      899    $      540
                                                    ==========    ==========

Supplemental disclosures of cash flow information
 Cash paid during the period for:
   Interest                                         $    5,202    $    5,048
   Income taxes                                         14,237        14,014
</TABLE>
[FN]
See accompanying notes to condensed consolidated financial statements.
PAGE
<PAGE>
                            GIBSON GREETINGS, INC.
             NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
            Three and Nine Months Ended September 30, 1994 and 1993
                 (Amounts in thousands except per share data)
                                  (Unaudited)

Note  1  -  Basis   of  Presentation

The accompanying unaudited condensed consolidated financial statements include
the accounts  of Gibson  Greetings, Inc.  and its  subsidiaries (the Company).
Intercompany transactions and balances have been eliminated in  consolidation.
The unaudited condensed consolidated  financial statements have been  prepared
in  accordance  with  Article  10-01  of  Regulation S-X of the Securities and
Exchange Commission and, as such,  do not include all information  required by
generally accepted  accounting principles.   However,  in the  opinion of  the
Company, these  financial statements  contain all  adjustments, consisting  of
only normal recurring adjustments,  necessary to present fairly  the financial
position as of September 30, 1994,  December 31, 1993 and September 30,  1993,
the results of its  operations for the three  and nine months ended  September
30, 1994 and 1993 and its cash  flows for the nine months ended September  30,
1994  and  1993.    The  accompanying  financial  statements should be read in
conjunction with the consolidated  financial statements and notes  included in
the Company's Annual Report on Form 10-K/A (Amendment No.2) for the year ended
December 31, 1993.

On  July  1,  1994,  the  Company  announced  that  it had determined that the
inventory of Cleo,  Inc.  (Cleo),  a wholly-owned subsidiary,  at December 31,
1993 had been overstated, resulting in an overstatement of the Company's  1993
consolidated net  income.   The overstatement  of inventory  and income before
income taxes was $8,806  and the effect on  net income was $5,346  at December
31, 1993 and for the year then ended.  The accompanying condensed consolidated
financial statements have been amended and restated to reflect the  correction
of such overstatement.

The Company determined that $1,400  of the $8,806 inventory and income  before
income taxes overstatement related to the third quarter of 1993.  Accordingly,
the  September  30,  1993  condensed  consolidated  financial statements  were
amended  and  restated  to  reflect  the  correction  of  such  overstatement.

At  March 31,  1994,  the  Cleo  inventories remained  overstated  by  $8,806.
Accordingly,  the March 31,  1994 condensed  consolidated financial statements
were  amended and  restated to reflect  the correction  of such overstatement.
The correction had no impact on loss before income taxes, net loss or net loss
per  share for  the three  months ended  March 31,  1994.

In an institution and settlement of administrative proceedings dated  December
22, 1994 against Bankers Trust  (the Bankers Trust Order), the  Securities and
Exchange Commission (SEC) alleged that Bankers Trust misled the Company  about
the value of the Company's derivative positions by providing the Company  with
fair values that  were significantly different  from the values  determined by
Bankers  Trust  computer  model  and  recorded  on  Bankers  Trust's financial
records,  which  difference  resulted  in  a significant understatement of the
magnitude of the Company's fiscal year  1993 losses.  In late March  1995, the
SEC advised the Company that it  believed that the Company should restate  its
1993 consolidated financial statements.

PAGE
<PAGE>

The Company has restated  the 1993 year-end consolidated  financial statements
to reflect derivative  values based on  Bankers Trust's computer  model as set
forth in  the Bankers  Trust Order.   Such  restatement resulted  in a  $4,571
reduction in  previously reported  1993 annual  consolidated net  income and a
corresponding  decrease  in   1994  annual  consolidated   net  loss.     This
restatement, which  was reflected  in the  accompanying condensed consolidated
financial statements, reduced the previously reported net income for the three
and nine  months ended  September 30,  1993 by  $1,987 or  $.12 per  share and
$3,034 or $.19 per share, respectively, and reduced the net loss for the  nine
months ended September 30, 1994 by $4,222 or $.26 per share.

Interest rate swap and  derivative transactions that do not qualify  as hedges
are recorded at their  fair market value, which  is the estimated amount  that
the Company  would  receive  or  pay  to terminate  the  transactions  at  the
reporting date as determined by a financial institution based on the projected
value of the transactions at maturity.

The Company's debt agreements contain certain  covenants including limitations
on dividends based on a formula related to net income, stock sales and certain
restricted  investments.   At September 30,  1994, the  amount of unrestricted
retained earnings available for dividends was $37,956.

Certain prior year amounts in the consolidated financial statements  have been
reclassified to conform with the 1994 presentation.


Note 2 - Seasonal Nature of Business

Because  of  the  seasonal  nature  of  the  Company's  business,  results  of
operations for  interim periods are not necessarily  indicative of results for
the full year.


Note 3 - Trade Receivables

Trade receivables consist of the following:

                                        September 30, December 31, September 30,
                                             1994         1993         1993
                                          ---------    ---------    ---------
Trade receivables                         $ 162,440    $ 245,682    $ 139,280

Less reserve for returns,
  allowances, cash discounts
  and doubtful accounts                      36,155       53,519       38,242
                                          ---------    ---------    ---------
                                          $ 126,285    $ 192,163    $ 101,038
                                          =========    =========    =========

PAGE
<PAGE>

Note 4 - Inventories

Inventories consist of the following:
                                        September 30, December 31, September 30,
                                             1994         1993         1993
                                          ---------    ---------    ---------
Finished goods                            $ 142,732    $  74,268    $ 137,762
Work-in-process                              14,889       13,147       15,829
Raw materials and supplies                   40,121       37,723       36,973
                                          ---------    ---------    ---------
                                          $ 197,742    $ 125,138    $ 190,564
                                          =========    =========    =========

Note 5 - Interest Expense

There was  no capitalized interest for the  three-month and nine-month periods
ended September 30, 1994 and 1993.

Note 6 - Net Income (Loss) Per Share

The  weighted  average  number  of  shares  of  common  stock  and equivalents
outstanding used in computing net income (loss) per share is as follows:

                                                       1994          1993
                                                    ----------    ----------
Three months ended September 30,                        16,107        16,121
                                                    ==========    ==========

Nine months ended September 30,                         16,138        16,091
                                                    ==========    ==========

Note 7 - Derivative Transactions

The Company  periodically has  entered into  interest rate  swap or derivative
transactions  with  the  intent  to  manage  the  interest rate sensitivity of
portions of its debt.  On March  4, 1994, the Company felt compelled to  enter
into two  interest rate  derivative transactions  to cap  its exposure  on two
prior interest rate derivative transactions that had a negative market  value,
on  that  date,  of  $17,500.    These  two  new  transactions had caps on the
Company's total  exposure and  replaced the  previous uncapped  positions that
were entered into subsequent to December  31, 1993 in an attempt to  limit the
Company's exposure against rising short-term interest rates.

The negative market values of  these two positions at September 30,  1994 were
as follows:
              Six-month LIBOR  Band -  3.9% to 5.9%    $16,188
              Swap Spread                                4,530
                                                       -------
                                                       $20,718
                                                       =======

PAGE
<PAGE>

Based on the stated maturity dates,  the $20,718 accrual for loss is  shown as
an Other Current Liability in the accompanying condensed consolidated  balance
sheet.  As required by SFAS No. 109, the Company has recorded the tax  benefit
from the  loss on  these derivative  transactions and  an offsetting valuation
allowance for  the full  amount of  the estimated  tax benefit  due to current
uncertainties surrounding the amount, timing and characteristics of the loss.

On September 12, 1994 the Company filed suit against Bankers Trust Company and
its  affiliate  BT  Securities  in  the  United  States District Court for the
Southern District of Ohio (Gibson Greetings, Inc. v. Bankers Trust Company and
BT  Securities  Corporation)  alleging  that  in  connection  with the sale of
derivatives to the Company they had breached fiduciary duties, made fraudulent
misrepresentations, and failed to  make adequate disclosures, in  violation of
common law and statutory obligations to the Company.  The suit sought  damages
and  asked  that   the  court  declare   the  Company's  existing   derivative
transactions with Bankers Trust to  be unenforceable.  Bankers Trust  filed an
Answer denying the allegations and  a counterclaim seeking enforcement of  the
existing derivative transactions.   On November  23, 1994 the  Company settled
its claims against Bankers Trust.  As part of the settlement, the Company paid
Bankers Trust $6,180, which included the reimbursement of approximately $3,344
of cash payments made to the  Company by Bankers Trust and recorded  as income
in  1993.    In  return,  the  remaining  transactions were terminated with no
further liability to the Company.

At  September  30,  1993,  the  Company  had  two  interest  rate   derivative
transactions outstanding, different than  those discussed above, that  did not
qualify  as  hedges.    The  first  attempted  to limit the Company's exposure
against rising short-term rates on a notional amount of $60,000 through  1995.
The  second  position  provided  the  Company  with  a maximum 1.0% annuity on
$30,000 through  August 1994  predicated on  short-term rates  remaining in  a
specified range.  The estimated  current market value of these  two derivative
transactions, as determined  by a financial  institution based on  a projected
future  value  of  the  transactions  at  maturity,  was  a  loss of $2,990 at
September 30,  1993 and  was accrued  in the  restated condensed  consolidated
financial statements at September 30, 1993  and for the three and nine  months
then ended.  The Company received proceeds of approximately $1,111 relating to
certain derivative  transactions, which  also did  not qualify  as hedges  and
which were either entered into or terminated during 1993.  Such proceeds  have
been reflected in the restated condensed consolidated statement of  operations
for the  three and  nine months  ended September  30, 1993  as a  component of
"(Gain) loss on derivative transactions, net."

PAGE
<PAGE>

Note 8 - Legal Matters

In July 1994, immediately following the Company's announcement of an inventory
misstatement at the Company's subsidiary Cleo, Inc.  (Cleo), which resulted in
an overstatment  of the  Company's previously  reported 1993  consolidated net
income, five purported class  actions were commenced by  certain stockholders.
These  suits  were  consolidated  and  a  Consolidated  Amended  Class  Action
Complaint against  the Company,  its Chairman,  President and  Chief Executive
Officer,  its  Chief  Financial  Officer  and  the  former President and Chief
Executive Officer  of Cleo  was filed  in October  1994 in  the United  States
District Court  for the  Southern District  of Ohio  (In Re  Gibson Securities
Litigation).  In December 1994 the  Court ruled that neither of the  two named
plaintiffs qualified  as a  class representative.   Plaintiffs  have filed  an
Amended Complaint naming a proposed substitute class representative.  Like its
predecessors in this litigation, the most recent complaint alleges  violations
of the federal securities laws  and seeks unspecified damages for  an asserted
public disclosure of false information regarding the Company's earnings.   The
Company intends to defend the suit vigorously and has filed an Answer  denying
any wrongdoing  and a  Third Party  Complaint against  its former  auditor for
contribution against any judgment adverse to the Company.


On April 10, 1995, two purported class action lawsuits were commenced  against
the Company, its Chairman, President and Chief Executive Officer and its Chief
Financial  Officer  in  the  United  States  District  Court  for the Southern
District of Ohio (Kurtz v. Gibson  Greetings Inc., et al and Romine  v. Gibson
Greetings  Inc.,  et  al).    The  Complaints allege violations of the federal
securities  law  for  an  asserted  failure  to  disclose  allegedly  material
information  regarding  the  Company's  financial  performance.    The Company
intends to defend the suits vigorously.

The  litigation  described  in  the  two  preceding paragraphs is in the early
stages  of  proceedings.    Accordingly,  the  Company  presently is unable to
predict  the  effect  of  the  ultimate  resolutions of these matters upon the
Company's results  of operations  and cash  flows; as  of this  date, however,
Managment does  not expect  that such  resolutions would  result in a material
adverse effect upon  the Company's total  net worth, although  a substantially
unfavorable outcome could be material to such net worth.

The SEC is conducting a private investigation to determine whether the Company
or  certain  former  officers  engaged  in  conduct  in  violation  of certain
provisions  of  the  Securities  Exchange  Act  of  1934  and  the  rules  and
regulations  thereunder.    The  investigation  is  focused  on  the Company's
derivative  transactions  and  the  Company's  reporting  and  accounting with
respect thereto.  The Company is cooperating in such investigation.

As noted  in Note  7, on  September 12,  1994 the  Company filed  suit against
Bankers Trust  Company and  its affiliate  BT Securities  in the United States
District Court for  the Southern District  of Ohio (Gibson  Greetings, Inc. v.
Bankers  Trust  Company  and  BT  Securities  Corporation)  alleging  that  in
connection  with  the  sale  of  derivatives  to the Company they had breached
fiduciary  duties,  made  fraudulent  misrepresentations,  and  failed to make
adequate disclosures, in violation of common law and statutory obligations  to
the Company.

PAGE
<PAGE>

In 1989, unfair labor  practice charges were filed  against the Company as  an
outgrowth  of  a  strike  at  its  Berea,  Kentucky facility.  Remedies sought
include  back  pay  from  August  8,  1989 and reinstatement of employment for
approximately 200  employees.   In February  1990, the  General Counsel of the
National Labor Relations Board (NLRB)  issued a complaint based on  certain of
the allegations of these charges (In the Matter of Gibson Greetings, Inc.  and
International Brotherhood  of Firemen  and Oilers,  AFL-CIO Cases  9-CA-26706,
27660, 26875).  On December 18, 1991, an Administrative Law Judge of the  NLRB
issued  a  recommended  order,  which  included  reinstatements  and  back pay
affecting approximately 160 strikers, based  on findings that the Company  had
violated certain provisions of  the National Labor Relations  Act.  On May  7,
1993,  the  NLRB  upheld  the  Administrative  Law  Judge's  decision  in some
respects,  and  enlarged  the  number  of  strikers  entitled  to  back pay to
approximately 240.  An appeal was filed in the United States Court of  Appeals
for the District of Columbia Circuit  and, on May 19, 1995, a  unanimous panel
of that Court reversed  the NLRB's finding.   The Court found that  the strike
was not  an unfair  labor practice  strike and  that a  significant number  of
strikers  had  been  permanently  replaced  and  thus  were  not  entitled  to
reinstatement or  back pay.   The  Court remanded  the case  to the NLRB for a
factual determination on the issue of permanency with respect to approximately
52 replacements hired after  June 29, 1989.   The Company did not  contest the
reinstatement of six employees terminated for alleged striker violence and the
Court ordered reinstatement of four  others in the same category.   Management
does  not believe  that the outcome  of this matter will result in  a material
adverse  effect  on  the  Company's  total  net worth, cash flows or operating
results.

In addition, the  Company is a  defendent in certain  other routine litigation
which is not expected to result in a material adverse effect on the  Company's
net worth, total cash flows or operating results.

PAGE
<PAGE>

Part  I.,  Item  2.,  Management's  Discussion  and  Analysis  of  Results  of
Operations and Financial Condition

Introduction

As announced on July 1, 1994, the Company determined that the inventory of its
Cleo, Inc. gift  wrap subsidiary (Cleo)  had been overstated,  resulting in an
overstatement  of  the  Company's  previously  reported  1993 consolidated net
income.   As a  result of  this overstatement,  as well  as the  accrual of an
unrealized market value net loss on certain derivative transactions which  did
not qualify as hedges, it was  necessary for the Company to amend  and restate
its consolidated financial  statements for the  third quarter ended  September
30, 1993, the fourth quarter ended December 31, 1993, the twelve months  ended
December  31,  1993  and  for   the  first  quarter  ended  March   31,  1994.
Additionally,  the  Company  has  complied  with  the  Securities and Exchange
Commission  (SEC)  request  that  the  Company  restate  its 1993 consolidated
financial statements due to the SEC's allegation that Bankers Trust caused the
Company  to  materially  understate  its  unrealized losses related to certain
derivative transactions during  1993.  The  adjustments made are  described in
Note 1 of the Notes to Condensed Consolidated Financial Statements included in
this report,  and should  be reviewed  in conjunction  with the  discussion of
"Results of Operations" and "Liquidity and Capital Resources" presented below.

Results of Operations

Revenues  in  the  third  quarter  increased  7.5%  to $153.0 million from the
previous year.   This  increase largely  reflected increases  in domestic  and
international sales of greeting cards as well as increased sales by The  Paper
Factory of  Wisconsin, Inc.   (The  Paper Factory),  partially offset by lower
sales  of  Cleo  products  combined  with  higher  sales allowances reflecting
competitive pressure.   Returns  and allowances  were 14.8%  of sales  for the
three months ended September 30, 1994 compared to 9.9% for the same period  in
1993.  For the nine months  ended September 30, 1994, revenues increased  8.3%
to $337.2 million from 1993 reflecting the higher sales of greeting cards  and
sales by The Paper  Factory.  Returns and  allowances were 17.4% of  sales for
the nine months ended September 30, 1994 compared to 16.0% for the same period
in 1993.

Operating expenses totaled $153.2 million in the third quarter of 1994  versus
$135.5 million in the corresponding quarter  in 1993.  Cost of products  sold,
as a  percent of  revenues, was  56.5% versus  54.5% for  the third quarter of
1993.  The  increase was primarily  due to increases  at Cleo and  competitive
pricing pressure and increases in  sales allowances at the Company's  greeting
card division.  In addition, the change in product mix, pricing pressures  and
customer  discounts  which  had  adversely  affected gross margins from Cleo's
sales of gift wrap and paper  products in 1993, as discussed in  the Company's
Annual Report on Form 10-K/A for  the year ended December 31, 1993,  continued
in 1994 and, at September 30, 1994, the Company expected Cleo to incur a  loss
for the full twelve months ended December 31, 1994.  Selling, distribution and
administrative expenses,  as a  percent of  revenues, increased  to 43.6% from
40.8% primarily due to increased expenditures for programs implemented by  the
Company  to  improve  customer  service  and  to  increase sales and marketing
efforts primarily with respect to the Company's greeting card division.

PAGE
<PAGE>

Operating expenses totaled $351.8 million for the nine months ended  September
30, 1994 representing an 18.8% increase over 1993.  Cost of products sold,  as
a percent  of revenues,  was 49.3%  versus 44.8%  in 1993  reflecting the full
impact of  The Paper  Factory in  1994, obsolescence  charges at  Cleo and the
change in product mix, pricing pressures and customer discounts at Cleo  which
were expected  to  continue  throughout  1994.    Selling,  distribution   and
administrative expenses,  as a  percent of  revenues, increased  to 55.1% from
50.4% primarily  due to  the acquisition  of The  Paper Factory  combined with
costs associated  with programs  to improve  customer service  and to increase
selling and marketing efforts primarily with respect to the Company's greeting
card division.

For  the  three  months  ended  September  30,  1994,  the  Company recorded a
reduction  in  the  loss  of  $2.3  million  on  two  derivative  transactions
outstanding at September 30, 1994, which  did not qualify as hedges.   For the
nine months  ended September  30, 1994,  the Company  recorded a  net loss  on
derivative  transactions  which  did  not  qualify  as hedges of $13.2 million
consisting  of  a  $3.0  million  minimum  loss  to  be paid upon maturity, an
additional $10.3 million unrealized loss based on the fair market value of the
transactions on that date and the recognition of a $0.1 million gain.  For the
three and nine months ended September 30, 1993 the Company recorded a net loss
on derivative  transactions of  $3.9 million  and $4.9  million, respectively.
The market values of derivative transactions outstanding at September 30, 1994
and September 30, 1993 were determined by a financial institution based on the
projected future value of the transactions at maturity.  These positions  were
reported  at  current  fair  market  value  until  they were closed out.  (See
"Financing and Derivative Transaction Expenses" below).

Third quarter  pretax loss  was $0.4  million compared  with pretax income for
1993 of $1.1  million.  Pretax  loss for the  nine months ended  September 30,
1994 was $34.0 million compared with 1993 pretax income of $5.5 million.

The effective tax rates at which the 1994 loss was benefitted differs from the
statutory rates due  principally to allowances  provided against tax  benefits
related to the derivative transactions as realization of such tax benefits  in
the carryforward period  is not assured.   The tax  rates for the  1993 period
differ from the statutory  rates in part due  to the goodwill associated  with
The Paper  Factory acquisition  and allowances  provided against  tax benefits
related to derivative transactions.

Net income for the third quarter  of 1994 was $0.4 million compared  with 1993
net income of $0.3 million.  For the nine months ended September 30, 1994, net
loss was $27.4 million compared with 1993 net income of $2.2 million.

Financing and Derivative Transaction Expenses

The  Company  had  two  interest  rate  derivative transactions outstanding at
September 30,  1994, which  were recorded  at fair  market value.   These  two
transactions had caps  on the Company's  total exposure and  replaced previous
uncapped positions that were entered into subsequent to December 31, 1993.  At
September 30,  1994, except  for these  two positions  described below and two
relatively  minor  ($3.0  million  notional  value)  interest  rate  swaps  on
industrial  revenue  bonds,  the  Company  had  discontinued  trading  in  any
swap/derivative positions.

PAGE
<PAGE>

On March 4, 1994, the Company felt compelled to enter into the two outstanding
interest  rate  derivative  transactions  in  order  to replace and to cap its
exposure on two prior uncapped interest rate derivative transactions that  had
a negative market value, on that date, of $17.5 million.

On September 12, 1994 the Company filed suit against Bankers Trust Company and
its  affiliate  BT  Securities  in  the  United  States District Court for the
Southern District of Ohio (Gibson Greetings, Inc. v. Bankers Trust Company and
BT  Securities  Corporation)  alleging  that  in  connection  with the sale of
derivatives to the Company they had breached fiduciary duties, made fraudulent
misrepresentations, and failed to  make adequate disclosures, in  violation of
common law and statutory obligations to the Company.  The suit sought  damages
and  asked  that   the  court  declare   the  Company's  existing   derivative
transactions with Bankers Trust to  be unenforceable.  Bankers Trust  filed an
Answer denying the allegations and  a counterclaim seeking enforcement of  the
existing derivative transactions.   On November  23, 1994 the  Company settled
its claims against Bankers Trust.  As part of the settlement, the Company paid
Bankers Trust $6.2 million  which included the reimbursement  of approximately
$3.4 million of cash payments previously made to the Company by Bankers  Trust
and recorded as income  in 1993.  In  return, the remaining transactions  were
terminated with no further liability to the Company.

The full amount of the $20.7 million loss, representing the termination  value
at September 30,  1994, had no  cash flow impact  in the first  nine months of
1994.

Certain of the derivative transactions  executed during the first nine  months
of 1993 did  not qualify as  effective interest rate  hedges and, accordingly,
the proceeds realized from such transactions (approximately $1.1 million) were
recognized as a component of the  loss on derivative transactions, net in  the
restated condensed  consolidated statement  of income  for the  three and nine
months ended September 30, 1993.   Additionally, the estimated current  market
value of two derivative transactions outstanding at September 30, 1993,  which
likewise did not qualify as effective interest rate hedges, was a loss of $3.0
million which  was accrued  in the  restated condensed  consolidated financial
statements at September 30, 1993.

Liquidity and Capital Resources

Cash  flows  from  operating  activities  for  the  first  nine months of 1994
provided $5.4 million in cash compared to $30.2 million for the same period in
1993.  The decline from 1993 reflected the net loss from operations, excluding
the non-cash  charge related  to the  loss on  derivative transactions; higher
increases in  other assets,  net of  amortization and  inventories; and larger
decreases in  income taxes  payable partially  offset by  a larger increase in
other current liabilities and other liabilities.  The increase in other assets
reflected  higher  prepaid  amounts  on  new  sales agreements.

PAGE
<PAGE>

Other current liabilities increased $45.8 million from the same period in 1993
primarily due to the loss on derivative transactions of $20.7 million and  the
timing of other payments.  Other liabilities increased $15.8 million from  the
same period in 1993 primarily due to an increase in the noncurrent portion  of
amounts due on sales agreements reflecting new and renewed sales agreements in
1994.

Net cash used in investing activities totaled $29.3 million in the nine months
ended September 30, 1994 compared with $49.3 million in the nine months  ended
September 30, 1993.  Cash used in investing activities for plant and equipment
purchases in 1994 was  $29.4 million compared to  $24.7 million in 1993.   The
increase in  capital expenditures  was largely  due to  an increase in fixture
purchases.  Prior  year reflected the  acquisition of The  Paper Factory which
was financed with cash and $8.1 million of long-term debt issued to the former
shareholders of The Paper Factory.

Cash provided by  financing activities in  the first nine  months of 1994  was
$15.3 million  compared to  $10.2 million  in 1993.   Prior  year included the
issuance of $8.1 million of  long-term debt issued to the  former shareholders
of The  Paper Factory.   Debt  due within  one year  at September 30, 1994 was
$96.6 million versus $42.0 million at September 30, 1993 reflecting  increased
cash requirements by certain domestic operations.

Covenants contained in  the Company's debt  agreement required the  Company to
deliver  to  its  lenders  audited  comparative  1994  and  1993  consolidated
financial statements by  April 30, 1995.   The Company  obtained waivers dated
April 25  and 28,  1995 from  the lenders  extending the  delivery of required
financial statements until June 8,  1995.  These statements were  delivered on
that date.

Management believes  that its  cash flows  from operations  and credit sources
will provide adequate funds,  both on a short-term  and on a long-term  basis,
for currently foreseeable debt payments, lease commitments and payments  under
existing customer agreements,  as well as  for financing existing  operations,
currently  projected   capital  expenditures,   anticipated  long-term   sales
agreements consistent with industry trends and other contingencies.  (See Part
II. Item 1.)

PAGE
<PAGE>

Part II. Other Information

Item 1. Legal Proceedings

The  information  presented  in  Note  8  of  Notes  to Condensed Consolidated
Financial Statements (Part I, Item 1) is incorporated by reference in response
to this Item.

Item 2. Changes In Securities

Not applicable.

Item 3. Defaults Upon Senior Securities

Not applicable.

Item 4. Submission of Matters to a Vote of Security Holders
Not applicable.

Item 5. Other Information

Not applicable.

Item 6. Exhibits and Reports on Form 8-K

a)  Exhibits       Employment Agreement between Gibson Greetings, Inc.
                   and Ralph J. Olson, dated June 24, 1994.


b)  Reports on Form 8-K
                   The Company filed a Form 8-K with the Securities and
                   Exchange  Commission  on  July  1,  1994 (date of report:
                   July  1, 1994)  attaching  the Company's press release dated
                   July 1, 1994.   No financial  statements were required to
                   be filed in connection with the report.

PAGE
<PAGE>

                                   SIGNATURES


Pursuant to the  requirements of the  Securities Exchange Act  of 1934, Gibson
Greetings, Inc. has duly caused this amended report to be signed on its behalf
by the undersigned thereunto duly authorized.

                                        GIBSON GREETINGS, INC.

 Date June 19, 1995
                                        By:/s/ William L. Flaherty
                                           -----------------------
                                           William L. Flaherty
                                           Vice President-Finance
                                           Principal Financial
                                           and Accounting Officer
PAGE
<PAGE>

<TABLE> <S> <C>

<ARTICLE> 5
<RESTATED>
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          DEC-31-1994
<PERIOD-END>                               SEP-30-1994
<CASH>                                             899
<SECURITIES>                                         0
<RECEIVABLES>                                   126285
<ALLOWANCES>                                     36155
<INVENTORY>                                     197742
<CURRENT-ASSETS>                                375510
<PP&E>                                          124083
<DEPRECIATION>                                   17505
<TOTAL-ASSETS>                                  616176
<CURRENT-LIABILITIES>                           231773
<BONDS>                                          63315
<COMMON>                                           166
                                0
                                          0
<OTHER-SE>                                      281373
<TOTAL-LIABILITY-AND-EQUITY>                    616176
<SALES>                                         337103
<TOTAL-REVENUES>                                337103
<CGS>                                           166046
<TOTAL-COSTS>                                   351834
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                  3177
<INTEREST-EXPENSE>                                6685
<INCOME-PRETAX>                                (34012)
<INCOME-TAX>                                    (6595)
<INCOME-CONTINUING>                            (27417)
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                   (27417)
<EPS-PRIMARY>                                   (1.70)
<EPS-DILUTED>                                   (1.70)
        

</TABLE>

PAGE
<PAGE>
                                                           EXHIBIT 10(A)

                                   June 24, 1994




Mr. Ralph J. Olson
President and Chief Operating Officer
Gibson Card Division
Gibson Greetings, Inc.
2100 Section Road
Cincinnati, OH   45237

Dear Ralph:

Gibson  Greetings,  Inc. and  I are  very  pleased that  you have
agreed  to continue  to  serve as  President and  Chief Operating
Officer of  the Gibson Card Division  and as a  Vice President of
Gibson  Greetings, Inc. ("the Company").   As President and Chief
Operating Officer of the Gibson  Card Division, you will continue
to  report directly to the Company's Chief Executive Officer.  It
is  understood that, during the  term of this  agreement, you may
receive  additional assignments  or be  reassigned to  such other
senior  executive positions in which you are willing to serve the
Company.  The  following terms  and conditions  will govern  your
service to the Company.

1.   You will serve the Company on a full-time basis as a  senior
     executive employee, and the Company will employ you as such,
     at  an  annual  salary  of $288,000,  which  amount  will be
     adjusted  from time  to time by  the Company  throughout the
     term  of this  Agreement  in accordance  with the  Company's
     salary administration  program.  The term  of this Agreement
     shall  extend indefinitely  until  it is  terminated by  the
     Company upon giving you one (1) year advance  written notice
     or  until it is terminated  pursuant to Paragraph  11 or 12.
     This Agreement and your employment shall at all times remain
     subject  to  earlier termination  for  cause  as defined  in
     Paragraph 4 hereof.

2.   As a  participant in the Company's Executive Bonus Plan, you
     will be eligible for a bonus  for the remaining term of this
     Agreement.

3.   On  June 25, 1991, you were granted 10,000 restricted shares
     of  the Company's common stock.   The restrictions lapsed as
     to two  thousand such shares  on each  of April 5,  1993 and
     April  5, 1994  and  shall lapse  as  to an  additional  two

PAGE
<PAGE>

Mr. Ralph Olson
June 24, 1994
Page 2




     thousand such shares  on April  5 of each  of the  following
     three years.    Lapsing of  restrictions on  each such  date
     shall be  conditioned upon your continued  employment by the
     Company.   If any  person becomes  the  beneficial owner  of
     fifty  percent  (50%) or  more of  the  voting power  of the
     Company's securities, or if any person  becomes owner of all
     or  substantially all  of  the Company's  assets, or  if the
     Company participates in a  merger or reorganization in which
     it  is  not  the   surviving  corporation,  the  lapsing  of
     restrictions on all such shares shall be immediate.

4.   In the event  your employment is  terminated by the  Company
     either during the term of this Agreement, or within eighteen
     months subsequent  to the termination of  the Agreement, for
     reasons other than  cause or disability,  and other than  as
     provided  under Paragraph 5 hereof, you  will be paid within
     thirty days of such termination a lump sum severance payment
     equal to one and  one-half times the total of the salary and
     the most recent annual Executive  Bonus Plan payment paid to
     you  during  the twelve  months  immediately  prior to  your
     termination.    Executive  outplacement services,  including
     reimbursement for  miscellaneous and telephone  expenses for
     up to six months, will be provided  at no cost to you if you
     are  terminated  by  the Company  for  other  than cause  or
     disability.   As used in this  Agreement, "cause" shall mean
     dishonesty, gross negligence  or willful  misconduct in  the
     performance of your  duties or a willful and material breach
     of this Agreement.   The severance payment  noted above will
     be grossed up for excise taxes, if applicable.

5.   In the  event any  person becomes  the  beneficial owner  of
     fifty  percent  (50%) or  more of  the  voting power  of the
     Company's  securities,  and you  are  not  retained by  that
     person  in substantially  the  same capacity  and salary  as
     contemplated herein  for at  least eighteen months  from the
     date of said  change in beneficial ownership, then upon your
     termination under  this Paragraph,  you will  be paid,  in a
     lump sum within thirty days  of your termination, an  amount
     equal to  three times the total  of the salary  and the most
     recent  annual  Executive Bonus  Plan  payment  paid to  you
     during  the   twelve  months   immediately  prior  to   your
     termination.  This  termination payment  is in  lieu of  any
     payments  to  which  you  may otherwise  be  entitled  under
     Paragraph  4 hereof and will be grossed up for excise taxes,
     if applicable.

PAGE
<PAGE>

Mr. Ralph Olson
June 24, 1994
Page 3




6.   You will be covered by the Company's programs for executives
     which  include:    executive  physical   examinations,  life
     insurance,   tax   preparation   and    financial   planning
     assistance.
7.   You  will be  a  participant in  the Company's  Supplemental
     Executive Retirement Plan (SERP).

8.   You will be  covered by the Company's group  insurance plan,
     which presently includes medical, dental and life insurance.
     The amount of your life insurance shall be $600,000.

9.   Every  three years, you will be provided a new automobile of
     the  Cadillac or  Lincoln  class, which  automobile will  be
     owned  or leased by the  Company.  The  Company will provide
     adequate insurance for the automobile and occupants and will
     pay all  required maintenance  and operating expenses.   You
     will have  the  right to  purchase  such automobile  at  its
     depreciated net book value upon expiration of this Agreement
     or any renewal hereof.

10.  You  will be eligible for four weeks of paid vacation during
     each year this Agreement remains in effect.

11.  In the event you are unable to perform your duties hereunder
     due   to  illness  or  other  incapacity,  which  incapacity
     continues for more  than six  consecutive or  nonconsecutive
     months in  any twelve-month  period, the Company  shall have
     the right,  on not less than 30 days' written notice to you,
     to terminate this  Agreement.   In the event  of your  death
     during your employment hereunder, your salary shall cease as
     of the last day  of the sixth full calendar  month following
     the  month  in which  your death  occurs.   Except  for such
     salary  continuation  rights and  except  for  certain stock
     option rights, this Agreement shall terminate as of the date
     of  death  and  you  shall  be  entitled  to  no  additional
     compensation under the other provisions of this Agreement.

12.  In  the  event  you voluntarily  terminate  your  employment
     during  the  term  of  this  Agreement,  or  if  the Company
     terminates  this  Agreement and  your employment  for cause,
     your right to  all compensation hereunder shall  cease as of
     the date  of termination.   Termination of  employment shall
     terminate  this   Agreement  with   the  exception   of  the
     provisions of Paragraphs 13, 14 and 17.

13.  Also in the event  you voluntarily terminate your employment
     hereunder  or  retire, or  if  the  Company terminates  this

PAGE
<PAGE>

Mr. Ralph Olson
June 24, 1994
Page 4




     Agreement and your employment for  cause, you agree that for
     a period of one and  one-half years after such  termination,
     you  will  not compete,  directly  or  indirectly, with  the
     Company or with any division, subsidiary or affiliate of the
     Company  or  participate as  a director,  officer, employee,
     consultant,  advisor,  partner  or  joint  venturer  in  any
     business  engaged in  the  manufacture or  sale of  greeting
     cards, gift wrap or  other products produced or sold  by the
     Company, or by  any division, subsidiary or affiliate of the
     Company, without the Company's prior written consent.

14.  In  connection with  this  Agreement, you  agree to  receive
     confidential information of the  Company in confidence,  and
     not to disclose to others,  assist others in the application
     of, or use for your own gain, such information,  or any part
     thereof, unless and until it has become public  knowledge or
     has  come  into  the  possession  of  others  by  legal  and
     equitable means.   You further agree  that, upon termination
     of  employment  with the  Company,  all  documents, records,
     notebooks,  and similar writings,  including copies thereof,
     then  in  your possession,  whether  prepared by  you  or by
     others,  will  be  left with  or  returned  promptly  to the
     Company.   For purposes of this  Paragraph 14, "confidential
     information"   means    information   concerning   Company's
     finances, plans, sales, products, processes and services, or
     those  of Company's  subsidiaries, divisions  or affiliates,
     which is disclosed  to you or known by  you as a consequence
     of or through your employment with the Company, and which is
     not  generally known in the industry in which the Company or
     its subsidiaries, divisions or  affiliates are or may become
     engaged.

15.  Nothing herein is intended  to be granted to you  in lieu of
     any rights or  privileges to which you may be entitled as an
     executive employee  of  the Company  under  any  retirement,
     insurance, hospitalization,  or other plan which  may now or
     hereafter be in effect.

16.  This Agreement sets  forth the entire  understanding between
     the parties  with respect to  the subject matter  hereof and
     may not be modified or amended except by a writing signed by
     the party to be charged.

17.  This  Agreement shall inure to the benefit of and be binding
     upon  you  and your  legal  representatives as  well  as the
     Company,  its  successors  and  assigns  including,  without
     limitation,  any person,  partnership, corporation  or other

PAGE
<PAGE>

Mr. Ralph Olson
June 24, 1994
Page 5




     entity which may  acquire all, or substantially  all, of the
     Company's assets and business.

To indicate your  acceptance of  and willingness to  be bound  by
this Agreement, please sign and  return one duplicate original of
this letter.

                                   Sincerely,

                                   GIBSON GREETINGS, INC.

                                   /s/Benjamin J. Sottile

                                   Benjamin J. Sottile
                                   Chairman of the Board,
                                   President and
                                   Chief Executive Officer

BJS/HLC/dk


ACCEPTED AND AGREED TO:


/s/Ralph J. Olson
Ralph J. Olson

Date:June 24, 1994



© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission