STIFEL FINANCIAL CORP
10-Q, 1999-08-13
SECURITY BROKERS, DEALERS & FLOTATION COMPANIES
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               SECURITIES AND EXCHANGE COMMISSION

                     WASHINGTON, D.C.  20549

                            FORM 10-Q



(Mark One)
[x]  QUARTERLY  REPORT PURSUANT TO SECTION 13  OR  15(d)  OF  THE
   SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended    June 30, 1999
                               OR
[ ]  TRANSITION  REPORT  PURSUANT TO SECTION 13  OR  15(d)  OF  THE
   SECURITIES EXCHANGE ACT OF 1934

For the transition period from           to

              Commission file number         1-9305

                                STIFEL FINANCIAL CORP.
                                ----------------------
                (Exact name of registrant as specified in its charter)

           DELAWARE                                  43-1273600
- ----------------------------                   -------------------
(State  or  other  jurisdiction         (I.R.S.  Employer Identification No.)
 of incorporation or organization)

501 N. Broadway, St. Louis, Missouri                 63102-2102
- ----------------------------------------             ----------
(Address of principal executive offices)             (Zip Code)

Registrant's telephone number, including area code  314-342-2000


      (Former name, former address, and former fiscal year,
                  if changed since last report)

Indicate  by check mark whether the registrant (1) has filed  all
reports  required  to be filed by Section  13  or  15(d)  of  the
Securities  Exchange Act of 1934 during the preceding  12  months
(or  for such shorter period that the registrant was required  to
file  such  reports)  and  (2) has been subject  to  such  filing
requirements for the past 90 days.  Yes[x]   No[ ]

Shares  of  common stock outstanding at July 31, 1999: 6,831,817,
par value $0.15.

<PAGE>2

             Stifel Financial Corp. And Subsidiaries

                         Form 10-Q Index

                          June 30, 1999




                                                                      PAGE
PART I.  FINANCIAL INFORMATION

Item 1. Financial Statements (Unaudited)

     Consolidated Statements of Financial Condition --
       June 30, 1999 and December 31, 1998........................    3 - 4

     Consolidated Statements of Operations --
       Three Months Ended June 30, 1999 and June 30, 1998.........      5

     Consolidated Statements of Operations --
       Six Months Ended June 30, 1999 and June 30, 1998...........      6

     Consolidated Statements of Cash Flows--
       Six Months Ended June 30, 1999 and June 30, 1998...........    7 - 8

     Notes to Consolidated Financial Statements...................    9 - 11

Item 2.  Management's Discussion and Analysis of Financial
     Condition and Results of Operations..........................   12 - 15

Item 3.  Quantitative and Qualitative Disclosures about Market
     Risk.........................................................     16


PART II. OTHER INFORMATION

Item 1.  Legal Proceedings.......................................      16
Item 6.  Exhibit(s) and Report(s) on Form 8-K....................      16
Signatures.......................................................      17
<PAGE>3
PART I.  FINANCIAL INFORMATION
Item 1. Financial Statements (Unaudited)
                       STIFEL FINANCIAL CORP. AND SUBSIDIARIES
                    CONSOLIDATED STATEMENTS OF FINANCIAL CONDITION
             (UNAUDITED) (In thousands, except par values and share amounts)
                                              June 30,           December 31,
                                                1999                 1998
                                            ------------         ------------
ASSETS
Cash and cash equivalents                   $    19,367          $    12,835
Cash segregated for the exclusive
  benefit of customers                              179                  177
Receivable from brokers and dealers              32,759               23,946
Receivable from customers, net of
  allowance for doubtful receivables of
  $561 and $556, respectively                   233,377              213,709
Securities owned, at fair value                  23,112               38,632
Membership in exchanges, at cost                    513                  513
Office equipment and leasehold
  improvements, at cost, net of
  allowances for depreciation and
  amortization of $13,125 and $12,361,
  respectively                                    6,922                5,315
Goodwill, net of accumulated amortization
  of $692 and $1,721, respectively                1,677                3,874
Notes receivable from and advances to
officers and employees, net of allowance
  for doubtful receivables from former
  employees of $448 and $482, respectively        6,547                6,460
Deferred tax asset                                3,410                3,213
Other assets                                     31,956               26,331
                                            ------------         ------------
Total Assets                                $   359,819          $   335,005
                                            ============         ============
<PAGE>4

                        STIFEL FINACIAL CORP. AND SUBSIDIARIES
                  CONSOLIDATED STATEMENTS OF FINANCIAL CONDITION (CONTINUED)
             (UNAUDITED) (In thousands, except par values and share amounts)

                                              JUNE 30,          DECEMBER 31,
                                                1999                1998
                                            ------------        ------------

LIABILITIES AND STOCKHOLDERS' EQUITY
             Liabilities
Short-term borrowings from banks            $    59,750         $    62,890
Payable to brokers and dealers                  125,032             104,769
Payable to customers                             44,467              37,306
Securities sold, but not yet purchased, at
  fair value                                      2,869                 998
Drafts payable                                   11,011              18,210
Accrued employee compensation                    14,414              18,320
Obligations under capital leases                  1,398                 848
Accounts payable and accrued expenses            13,772              16,117
Long-term debt                                   29,968              20,570
                                            ------------        ------------
     Total Liabilities                          302,681             280,028
         Stockholders' Equity
Preferred stock -- $1 par value; authorized
  3,000,000 shares; none issued                     - -                 - -
Common stock -- $0.15 par value; authorized
  10,000,000 shares; issued 7,376,176
  and 7,219,335 shares, respectively              1,106               1,084
Additional paid-in capital                       43,270              41,867
Retained earnings                                21,529              18,291
                                            ------------        ------------
                                                 65,905              61,242
Less:
 Treasury stock, at cost, 503,894 and
   222,743 shares, respectively                   4,964               2,162
 Unamortized expense of restricted
   stock awards                                     885               1,081
 Unearned employee stock ownership plan
   shares, at cost, 227,733 and 235,866
   shares, respectively                           2,918               3,022
                                            ------------        ------------
     Total Stockholders' Equity                  57,138              54,977
                                            ------------        ------------
                                            $   359,819         $   335,005
                                            ============        ============
     See Notes to Consolidated Financial Statements.
<PAGE>5
                  STIFEL FINANCIAL CORP. AND SUBSIDIARIES
                   CONSOLIDATED STATEMENTS OF OPERATIONS
                               (UNAUDITED)
                   (In thousands, except per share amounts)

                                             Three Months Ended
                                          June 30,          June 30,
                                            1999              1998
                                         ----------        ----------
REVENUES
  Commissions                            $   17,411        $   13,982
  Principal transactions                      5,983             5,979
  Investment banking                          2,502             3,703
  Interest                                    4,425             5,115
  Other                                       7,514             5,293
                                         ----------        ----------
                                             37,835            34,072

EXPENSES
  Employee compensation and benefits         22,950            21,239
  Communications and office supplies          2,340             2,121
  Occupancy and equipment rental              2,948             2,223
  Interest                                    2,102             2,883
  Commissions and floor brokerage               676               701
  Other operating expenses                    3,414             2,805
                                         ----------        ----------
                                             34,430            31,972
                                         ----------        ----------
INCOME BEFORE INCOME TAXES                    3,405             2,100

  Provision for income taxes                  1,161               876
                                         ----------        ----------
   NET INCOME                            $    2,244        $    1,224


  Net income per share:
    Basic                                $     0.33        $     0.18
    Diluted                              $     0.32        $     0.17
  Dividends declared per share           $     0.03        $     0.03
  Average common equivalent shares
outstanding:
    Basic                                     6,728             6,864
    Diluted                                   7,089             7,293


         See Notes to Consolidated Financial Statements.

<PAGE>6





                   STIFEL FINANCIAL CORP. AND SUBSIDIARIES
                    CONSOLIDATED STATEMENTS OF OPERATIONS
                                (UNAUDITED)
                  (In thousands, except per share amounts)

                                             Six Months Ended
                                         June 30,         June 30,
                                           1999             1998
                                        ----------       ----------
REVENUES
  Commissions                           $   34,676       $   27,591
  Principal transactions                    12,424           15,519
  Investment banking                         5,514            7,266
  Interest                                   8,903            9,870
  Other                                     13,335            9,665
                                        ----------       ----------
                                            74,852           69,911

EXPENSES
  Employee compensation and benefits        46,807           43,883
  Communications and office supplies         4,366            4,086
  Occupancy and equipment rental             5,511            4,328
  Interest                                   4,072            5,423
  Commissions and floor brokerage            1,449            1,350
  Other operating expenses                   6,427            5,324
                                        ----------       ----------
                                            68,632           64,394
                                        ----------       ----------
INCOME BEFORE INCOME TAXES                   6,220            5,517

  Provision for income taxes                 2,189            2,241
                                        ----------       ----------
   NET INCOME                           $    4,031       $    3,276


  Net income per share:
    Basic                               $     0.59       $     0.48
    Diluted                             $     0.56       $     0.45
  Dividends declared per share          $     0.06       $     0.06
  Average common equivalent shares
outstanding:
    Basic                                    6,785            6,824
    Diluted                                  7,138            7,231


         See Notes to Consolidated Financial Statements.

<PAGE>7
                    STIFEL FINANCIAL CORP. AND SUBSIDIARIES
                     CONSOLIDATED STATEMENTS OF CASH FLOWS
                             (UNAUDITED)(In thousands)
                                               Six Months Ended
                                           June 30,          June 30,
                                             1999              1998
                                          ----------        ----------
CASH FLOWS FROM OPERATING ACTIVITIES
  Net income                              $    4,031        $    3,276
  Noncash items included in
      earnings:
    Depreciation and amortization                882               837
    Bonus notes amortization                     840               336
    Gain on sale of subsidiary                 1,496               - -
    Deferred items                              (184)              901
    Restricted stock awards amortization         202               217
                                          ----------        ----------
                                               7,267             5,567
  Decrease (increase)  in assets:
    Operating receivables                    (28,481)          (12,472)
    Cash segregated for the exclusive
      benefit of customers                        (2)               (3)
    Securities owned                          15,520           (11,587)
    Notes receivable from officers and
      employees                                 (927)           (2,541)
    Other assets                              (3,920)           (1,938)
  Increase (decrease) in liabilities:
    Operating payables                        27,424            55,780
    Securities sold, but not yet purchased     1,871              (756)
    Drafts payable, accrued employee
      compensation, and accounts payable
      and accrued expenses                   (13,033)          (11,076)
                                          ----------        ----------
Cash Flows From Operating Activities           5,719            20,974

CASH FLOWS FROM INVESTING ACTIVITIES
    Proceeds from:
      Sale of property                            12               - -
      Sale of subsidiary                       4,609                51
    Payments for:
      Acquisition of office equipment and
      leasehold improvements                  (1,459)           (2,221)
    Acquisition of investments                (6,012)           (5,828)
                                          ----------        ----------
Cash Flows From Investing Activities          (2,850)           (7,998)
<PAGE>8

                         STIFEL FINANCIAL CORP. AND SUBSIDIARIES
                     CONSOLIDATED STATEMENT OF CASH FLOWS (CONTINUED)
                               UNAUDITED (In Thousands)
                                                Six Months Ended
                                            June 30,          June 30,
                                              1999              1998
                                           ----------        ----------
CASH FLOWS FROM FINANCING ACTIVITIES
Short-term borrowings, net                 $   (3,140)       $  (19,550)
  Proceeds from:
   Issuance of stock                            1,466             1,397
   Issuance of long-term debt                   9,398               370
  Payments for:
   Repurchase of stock                         (3,252)              (86)
   Principal payments under capital
     lease obligation                            (374)             (177)
   Cash dividends                                (435)             (402)
                                           ----------        ----------
Cash Flows From Financing Activities            3,663           (18,448)

   Increase (decrease) in cash and
     cash equivalents                           6,532            (5,472)
   Cash and cash equivalents -
     beginning of period                       12,835            15,366
                                           ----------        ----------
Cash and Cash Equivalents - end of period  $   19,367        $    9,894
                                           ==========        ==========
Supplemental disclosure of cash
  flow information:
    Income tax payments                    $    2,269        $    3,867
    Interest payments                      $    4,117        $    5,371
Schedule of noncash investing and
  financing activities:
    Employee stock ownership plan          $       77               - -
    Fixed assets acquired under
      capital lease                        $      924        $      495
    Restricted stock awards and stock
      units, net of forfeitures            $      361        $    1,015
    Stock Dividend                         $       77        $       30
See Notes to Consolidated Financial Statements.
<PAGE>9
            STIFEL FINANCIAL CORP. AND SUBSIDIARIES
     NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)

NOTE A - REPORTING POLICIES
Basis of Presentation
    The consolidated financial statements include the accounts of
Stifel   Financial  Corp.  and  its  subsidiaries   (collectively
referred  to  as  the  "Company").   The  accompanying  unaudited
consolidated   financial  statements  have   been   prepared   in
accordance  with  generally  accepted accounting  principles  for
interim  financial information and with the instructions to  Form
10-Q and Rule 10-01 of Regulation S-X.  Accordingly, they do  not
include  all  of  the  information  and  footnotes  required   by
generally  accepted accounting principles for complete  financial
statements.   In  the  opinion  of  management,  all  adjustments
(consisting  of  normal recurring accruals) considered  necessary
for  a  fair presentation have been included.  Operating  results
for  the  three  and  six  months ended June  30,  1999  are  not
necessarily  indicative of the results that may be  expected  for
the  year  ending  December 31, 1999.  For  further  information,
refer  to the financial statements and notes thereto included  in
the  Company's  Annual Report on Form 10-K  for  the  year  ended
December 31, 1998.

  Where appropriate, prior years' financial information has  been
reclassified to conform with the current year presentation.

Comprehensive Income
  The  Company  has no components of other comprehensive  income,
therefore comprehensive income equals net income.

NOTE B - NET CAPITAL REQUIREMENT
  The   Company's  principal  subsidiary,  Stifel,   Nicolaus   &
Company, Incorporated ("SN & Co."), is subject to the Uniform Net
Capital Rule 15c3-1 under the Securities Exchange Act of 1934, as
amended  (the "Rule"), which requires the maintenance of  minimum
net  capital,  as  defined.  SN & Co.  has  elected  to  use  the
alternative   method  permitted  by  the  Rule   which   requires
maintenance  of  minimum  net capital equal  to  the  greater  of
$250,000  or  2  percent of aggregate debit  items  arising  from
customer  transactions, as defined. The Rule also  provides  that
equity capital may not be withdrawn and cash dividends may not be
paid  if  resulting net capital would be less than 5  percent  of
aggregate debit items.

  At  June  30,  1999, SN & Co. had net capital  of  $32,659,000,
which was 13.12% of its aggregate debit items, and $27,680,000 in
excess of the minimum required net capital.
<PAGE>10
NOTE C - SEGMENT REPORTING
  The  Company's  reportable  segments  include  private  client,
capital  markets, and other. The private client segment  includes
52  branch offices and 112 independent contractor offices of  the
Company's broker-dealer subsidiaries located throughout the U.S.,
primarily  in  the  Midwest.  These branches  provide  securities
brokerage services, including the sale of equities, mutual funds,
fixed  income products, and insurance, to their private  clients.
The capital markets segment includes management and participation
in  underwritings (exclusive of sales credits, which are included
in  the private client segment), mergers and acquisitions, public
finance,   trading,  research,  and  market  making.   Investment
advisory fees and clearing income is included in other.

  Intersegment  revenues  and  charges  are  eliminated   between
segments.  The Company evaluates the performance of its  segments
and  allocates  resources  to  them  based  on  various  factors,
including prospects for growth, return on investment, and  return
on revenues.

  Information   concerning  operations  in  these   segments   of
business is as follows (in thousands):
- -----------------------------------------------------------------
  Three Months Ended June 30,         1999              1998
- -----------------------------------------------------------------
  Revenues
   Private Client                  $ 31,478          $ 28,224
   Capital Markets                    3,436             3,991
   Other                              2,921             1,857
- -----------------------------------------------------------------
    Total Revenues                 $ 37,835          $ 34,072
=================================================================
  Operating Contribution
   Private Client                  $  4,890          $  4,346
   Capital Markets                      396               296
   Other                              1,950               536
- -----------------------------------------------------------------
  Total Operating Contribution        7,236             5,178
- -----------------------------------------------------------------
  Unallocated Overhead               (3,831)           (3,078)
- -----------------------------------------------------------------
      Pre-Tax Income               $  3,405          $  2,100
=================================================================
- -----------------------------------------------------------------
  Six Months Ended June 30,           1999              1998
- -----------------------------------------------------------------
  Revenues
   Private Client                  $ 62,119          $ 57,053
   Capital Markets                    8,159             7,981
   Other                              4,574             4,877
- -----------------------------------------------------------------
    Total Revenues                 $ 74,852         $  69,911
=================================================================
  Operating Contribution
   Private Client                  $ 10,557         $   9,967
   Capital Markets                      438             1,353
   Other                              2,493               770
- -----------------------------------------------------------------
  Total Operating Contribution       13,488            12,090
   Unallocated Overhead              (7,268)           (6,573)
- -----------------------------------------------------------------
      Pre-Tax Income               $  6,220         $   5,517
=================================================================
  The Company has not disclosed asset information by segment,  as
the information is not produced internally and its preparation is
impracticable.
<PAGE>11
NOTE D - EARNINGS PER SHARE ("EPS")
  Basic EPS is calculated by dividing net income by the weighted-
average  number  of  common shares outstanding.  Diluted  EPS  is
similar  to  basic  EPS but adjusts for the effect  of  potential
common shares.
    The  components of the basic and diluted earnings  per  share
calculation for the three and six months ended June  30,  are  as
follows (in thousands, except per share amounts):
- -----------------------------------------------------------------
     Three Months Ended June 30,               1999         1998
- -----------------------------------------------------------------
Income Available to Common Stockholders
  Net Income                                 $ 2,244      $ 1,224
- -----------------------------------------------------------------
Weighted Average Shares Outstanding
  Basic Weighted Average Shares Outstanding:   6,728        6,864
  Potential Common Shares From Employee
    Benefit Plans                                361          429
Diluted Weighted Average Shares Outstanding    7,089        7,293
- -----------------------------------------------------------------
Basic Earnings Per Share                     $  0.33      $  0.18
Diluted Earnings Per Share                   $  0.32      $  0.17
=================================================================
- -----------------------------------------------------------------
     Six Months Ended June 30,                 1999         1998
- -----------------------------------------------------------------
Income Available to Common Stockholders
  Net Income                                 $ 4,031      $ 3,276
- -----------------------------------------------------------------
Weighted Average Shares Outstanding
  Basic Weighted Average Shares Outstanding:   6,785        6,824
  Potential Common Shares From Employee
    Benefit Plans                                353          407
Diluted Weighted Average Shares Outstanding    7,138        7,231
- -----------------------------------------------------------------
Basic Earnings Per Share                     $  0.59      $  0.48
Diluted Earnings Per Share                   $  0.56      $  0.45
=================================================================

NOTE E- SALE OF SUBSIDIARY

      On April 27, 1999, the Company completed the sale of one of
its investment advisory subsidiaries, Todd Investment Advisors to
a  subsidiary  of  Western  &  Southern  Life  Insurance  Company
("W&S"), a significant shareholder. The Company recorded  a  pre-
tax  gain of approximately $1.5 million and is included in  other
income.

NOTE F - SUBSEQUENT EVENTS

  On  July 29, 1999, the Company's Board of Directors declared  a
regular  quarterly cash dividend of $0.03 per share,  payable  on
August  25,  1999 to stockholders of record as of  the  close  of
business on August 11, 1999.

  On  July  30, 1999, the Company issued an additional $5,000,000
long  term notes payable to W&S, due June 30, 2004 with  interest
payable monthly at the rate of  8% per annum.

                             ******
<PAGE>12
     Item 2.   Management's  Discussion  and  Analysis  of   Financial
               Condition and Results of Operations

Results of Operations

Six  months ended June 1999 as compared to six months ended  June
1998

  The  Company recorded net earnings of $4.0 million or $0.56 per
diluted  share  on total revenues of $74.9 million  for  the  six
months  ended  June  30, 1999 compared to net  earnings  of  $3.3
million  or  $0.45 per diluted share on total revenues  of  $69.9
million for the same period one year earlier.

  The  Company's  expansion of its Private  Client  Group,  which
began in 1998, was evident during 1999 when compared to the  same
period   one   year  earlier.  Private  client  branch   offices,
investment  executives, and independent contractors increased  by
10, 24, and 35, respectively over 1998 representing increases  of
24%, 9%, and 30%, respectively. Additionally, investor confidence
in  the  equity  markets  remained strong  as  indicated  by  the
increase  in  the  major market index_The  Dow  Jones  Industrial
Average  (the "Dow") _ and increased trading volumes on  the  New
York  Stock Exchange ("NYSE") and NASDAQ. From June 30,  1998  to
June  30,  1999,  the  Dow increased 2,019 (23%)  from  8,952  to
10,971,  while  trading volumes on the NYSE and NASDAQ  increased
29%  and 30%, respectively, over 1998 which contributed to a  24%
increase in the number of customer trades by the Company.

  Total  revenues  increased $4.9 million  (7%)  primarily  as  a
result  of  growth  in  commissions  and  other  revenues   which
increased $7.1 million (26%) and $3.7 million (38%) respectively,
partially   offset   by  decreases  in  principal   transactions,
investment  banking  and interest revenues, which  declined  $3.1
million   (20%),   $1.8   million  (24%)   and   $967,000   (10%)
respectively.

  Revenues  from commissions rose due to private client expansion
and  strong markets as referred to above. Main components of  the
increase  were from sales of over-the-counter equities, insurance
products,  and mutual funds, which increased 48%,  67%,  and  18%
respectively.

  Revenues  from  principal transactions decreased primarily  due
to decreases in revenues generated by the sale of unit investment
trusts.  During the first quarter of 1998, the Company underwrote
a   unit  investment  trust,  which  generated  $3.8  million  in
revenues.

    Investment  banking revenues declined principally  due  to  a
decrease  in municipal bond underwritings of $957,000  (34%)  and
decreased  new  issue equity underwritings and participations  in
corporate  offerings of $1.7 million (41%) offset by an  increase
in  financial  advisory fees for private placements  of  $864,000
(266%).
<PAGE>13
  Interest  revenue declined as a result of decreased  borrowings
by  customers,  combined with decreases in the rates  charged  to
those customers.

  Other  revenues increased, principally due to growth in managed
account  service  fees, and growth in money market  account  fees
which increased 21% and 45%, respectively and the Company's  $1.5
million  pre-tax  gain  on  the sale of  one  of  its  investment
advisory  subsidiaries, Todd Investment Advisors, Inc.  completed
on April 27, 1999.

  Total  expenses  increased $4.2 million (7%) principally  as  a
result  of  increased  compensation and  benefits  and  increased
expenses related to the Company's expansion.

  Employee  compensation and benefits, a significant  portion  of
the  Company's total expense, increased $2.9 million (7%) in  the
first  six  months of 1999. The fixed component of  compensation,
primarily  salaries, increased $1.5 million (13%) as a result  of
normal year-to-year salary increases and the addition of 29  non-
sales  associates.  The majority of personnel increases  resulted
from  the  expansion  of the Private Client  Group,  and  related
product   support  departments.  The  increase  in  the  variable
component   of  compensation  of  $1.4  million  (5%)   grew   in
conjunction with the increases in revenues and profitability.

  Occupancy  and  Equipment Rental increased $1.2 million  (27%),
principally  due  to  the  addition of  ten  branch  offices  and
increased   depreciation   expense  related   to   increases   in
capitalized  equipment to upgrade technology and support  private
client expansion.

  Interest  expense declined $1.4 million (25%) due to  decreased
borrowings  by  the Company to finance customer margin  accounts,
combined with decreases in the rates paid on those borrowings.

  Other   Operating   Expenses  increased  $1.1   million   (21%)
principally  due  to  increases  in  the  provision  for   future
litigation  related  primarily to the Company's  former  Oklahoma
operations offset by decreases in professional fees.

  The  effective tax rate for the first six months ended June 30,
1999 decreased to 35.2 % from 40.6 % for the same period one year
earlier  primarily  due to the tax effect  of  the  gain  on  the
disposition of Todd and reduced state taxes.
<PAGE>14
Three  months  ended June 1999 as compared to three months  ended
June 1998

  The  Company recorded net earnings of $2.2 million or $0.32 per
diluted  share on total revenues of $37.8 million for the  second
quarter  ended  June 30, 1999 compared to net  earnings  of  $1.2
million  or  $0.17 per diluted share on total revenues  of  $34.1
million for the same period one year earlier. The explanation  of
revenue  and  expense fluctuations presented for  the  six  month
period  are  generally applicable to the three  month  operations
with exception of the following items:

  Principal  transactions remained relatively unchanged  for  the
three months ended June 30, 1999 when compared to the same period
one-year  earlier.  Despite strong markets for  equity  products,
demand  for  stocks  in  which the Company  makes  a  market  in,
primarily  financial institutions, declined, offset by  increased
demand for fixed income products.

Year 2000

    The  Year  2000  issue  is the result  of  computer  programs
currently written in two-digit format, rather than four-digit, to
define the applicable year, which affects the ability of computer
systems  to  accurately process dates ending after  December  31,
1999.

  As  of  June  1999, the Company has completed all remedies  and
testing  on  its  internal  computer systems  which  the  Company
believes are necessary to prepare for the Year 2000. In addition,
the  Company believes the third party vendor that provides record
keeping  and  transaction processing for the  Company's  customer
accounts has adequately demonstrated its readiness for Year 2000.

  The  Company  participated  in  the  industry-wide  testing  of
securities  transaction  processing  in  a  simulated  Year  2000
environment with the third party vendor in March and  April  1999
with no significant problems noted. The Company has also reviewed
the  testing of other record keeping functions on the third party
vendor's system that was performed in January 1999 by other users
of  the  vendor's  system. No significant items were  noted.  The
Company  will continue to perform record keeping testing  through
the remainder of 1999.

  Internal  remedies  for the Company, performed  over  the  past
several  years,  have  included a review of all  vendor  supplied
software  and replacement with Year 2000 compliant versions  when
necessary and updates to programming code on its small number  of
internally  created  AS/400   programs.  The  Company  has   also
replaced  substantially  all computer  hardware  with  Year  2000
compliant systems as part of its business plan for upgrading  its
technology capabilities.
<PAGE>15
  The  Company  believes  that the incremental  costs  associated
with modifications for internal software and systems has not been
material  to  the  Company's financial statements.  However,  the
interdependent nature of securities transactions and the  success
of  the  Company's external counterparties and vendors, including
the  third-party  vendor mentioned above, in  dealing  with  this
issue could significantly influence the Company's estimate of the
impact the Year 2000 will have on its business.

  The  Company has identified and developed contingency plans for
its  internally provided mission critical systems, i.e. staffing,
processing  alternatives,  etc. The  Company  is  monitoring  the
development  of  contingency plans by its mission critical  third
party  vendors.  In particular, the third party vendor  mentioned
above  expects  contingency plans to be fully  developed  by  the
third  quarter of 1999. Present plans by the third  party  vendor
include:  extra  staffing;  increased communications  with  major
exchanges  and  utilities  over  the  January  1,  2000  weekend;
moratoriums   on   staff   vacations   and   time   off    during
December/January period; and readiness to invoke normal  disaster
recovery plan (backup power, hot site readiness).

Forward-Looking Statements

  The   Management's   Discussion  and  Analysis   of   financial
Condition  and  Results of Operations, including  the  discussion
under "Year 2000," contains forward-looking statements within the
meaning of federal securities laws. Actual results are subject to
risks  and  uncertainties, including both those specific  to  the
Company  and  those  specific to the industry which  could  cause
results  to differ materially from those contemplated. The  risks
and uncertainties include, but are not limited to, third-party or
Company failures to achieve timely, effective remediation of  the
Year  2000  issues,  general  economic  conditions,  actions   of
competitors,  regulatory  actions,  changes  in  legislation  and
technology  changes. Undue reliance should not be placed  on  the
forward-looking statements, which speak only as of  the  date  of
this  Quarterly  Report.  The  Company  does  not  undertake  any
obligation to publicly update any forward-looking statements.

Liquidity and Capital Resources

  The  majority  of  the  Company's  assets  are  highly  liquid,
consisting  mainly  of  cash or assets readily  convertible  into
cash. These assets are financed primarily by the Company's equity
capital,   customer  credit  balances,  short-term  bank   loans,
proceeds  from securities lending, long term notes  payable,  and
other  payables.  Changes in securities market  volumes,  related
customer borrowing demands, underwriting activity, and levels  of
securities inventory affect the amount of the Company's financing
requirements.

  Management  believes  the  funds  from  operations,   available
informal    short-term   credit   arrangements,   and   long-term
borrowings,  at June 30, 1999, will provide sufficient  resources
to meet the present and anticipated financing needs.

  Stifel,   Nicolaus  &  Company,  Incorporated,  the   Company's
principal   broker-dealer  subsidiary,  is  subject  to   certain
requirements  of  the  Securities and  Exchange  Commission  with
regard  to liquidity and capital requirements. At June 30,  1999,
Stifel,  Nicolaus had net capital of approximately $32.7  million
which   exceeded   the  minimum  net  capital   requirements   by
approximately $27.7 million.
<PAGE>16
Item 3. Quantitative and Qualitative Disclosure about Market Risk

     There  have  been no material changes from  the  information
provided in the Company's Annual Report on Form 10-K for the year
ended December 31, 1998.


PART II. OTHER INFORMATION

Item 1. Legal Proceedings
  There  have  been no material changes in the legal  proceedings
previously reported in the Company's Annual Report on  Form  10-K
for  the year ended December 31, 1998. Such information is hereby
incorporated by reference.


Item 6. Exhibit(s) and Report(s) on Form 8-K
  (a)    Exhibit No.
   (Reference to Item 601(b)
      of Regulation S-K)                  Description
               27                      Financial  Data   Schedule
  (furnished to the Securities and Exchange
                                 Commission for Electronic Data
                               Gathering, Analysis, and Retrieval
                                     [EDGAR] purposes only)

   (b)  Report(s) on Form 8-K
     There  were no reports on Form 8-K filed during the  quarter
  ended June 30, 1999.

<PAGE>17

                           SIGNATURES



Pursuant  to the requirement of Securities Exchange Act of  1934,
the  Registrant has duly caused this report to be signed  on  its
behalf by the undersigned thereunto duly authorized.



                                   STIFEL FINANCIAL CORP.
                                         (Registrant)

Date: August 13, 1999                  By/s/ Ronald J. Kruszewski
                                             --------------------
                                             Ronald J. Kruszewski
                                            (President and
                                             Chief Executive Officer)



Date: August 13, 1999                  By/s/ James M. Zemlyak
                                             ----------------
                                             James M. Zemlyak
                                            (Principal Financial and
                                             Accounting Officer)

<PAGE>18
            STIFEL FINANCIAL CORP. AND SUBSIDIARIES


                          EXHIBIT INDEX
                          June 30, 1999





      Exhibit
       Number                          Description
- -------------------------------------------------------------------------------
         27                      Financial Data Schedule
                        (furnished to the Securities and Exchange
                              Commission for Electronic Data
                            Gathering, Analysis, and Retrieval
                                  [EDGAR] purposes only)







<TABLE> <S> <C>

<ARTICLE> BD
<LEGEND>

 THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED
 FROM THE CONSOLIDATED STATEMENT OF FINANCIAL CONDITION AND THE
 CONSOLIDATED STATEMENT OF OPERATIONS OF STIFEL FINANCIAL CORP.
 FILED AS PART OF THE COMPANY'S QUARTERLY REPORT ON FORM 10-Q FOR
 THE QUARTER ENDED JUNE 30, 1999, AND IS QUALIFIED IN ITS ENTIRETY
           BY REFERENCE TO SUCH FINANCIAL STATEMENTS.

<MULTIPLIER>                  1,000
<PERIOD-TYPE>            6-MOS
<FISCAL-YEAR-END>                         DEC-31-1999
<PERIOD-START>                            JAN-01-1999
<PERIOD-END>                              JUN-30-1999
<CASH>                                         19,547
<RECEIVABLES>                                 252,197
<SECURITIES-RESALE>                                 0
<SECURITIES-BORROWED>                          20,486
<INSTRUMENTS-OWNED>                            23,112
<PP&E>                                          6,922
<TOTAL-ASSETS>                                359,819
<SHORT-TERM>                                   59,750
<PAYABLES>                                     88,463
<REPOS-SOLD>                                        0
<SECURITIES-LOANED>                           121,630
<INSTRUMENTS-SOLD>                              2,869
<LONG-TERM>                                    29,968
<COMMON>                                        1,106
                               0
                                         0
<OTHER-SE>                                     56,032
<TOTAL-LIABILITY-AND-EQUITY>                  359,819
<TRADING-REVENUE>                              12,424
<INTEREST-DIVIDENDS>                            8,903
<COMMISSIONS>                                  34,676
<INVESTMENT-BANKING-REVENUES>                   5,514
<FEE-REVENUE>                                   1,282
<INTEREST-EXPENSE>                              4,072
<COMPENSATION>                                 46,807
<INCOME-PRETAX>                                 6,220
<INCOME-PRE-EXTRAORDINARY>                      6,220
<EXTRAORDINARY>                                     0
<CHANGES>                                           0
<NET-INCOME>                                    4,031
<EPS-BASIC>                                       .59
<EPS-DILUTED>                                     .56


</TABLE>


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