FIRST PLACE FINANCIAL CORP
8-K, 1998-08-26
STATE COMMERCIAL BANKS
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                         SECURITIES AND EXCHANGE COMMISSION
                               Washington, DC  20549



                                      FORM 8-K



                                   CURRENT REPORT



                       Pursuant to Section 13 or 15(d) of the
                          Securities Exchange Act of 1934



                  Date of Report (Date of earliest event reported)
                                  August 19, 1998



                         FIRST PLACE FINANCIAL CORPORATION
                ----------------------------------------------------
               (Exact name of registrant as specified in its charter)



          New Mexico                     0-25956                85-0317365
 ------------------------------        -----------            --------------
(State or other jurisdiction of        (Commission           (I.R.S Employer
 incorporation or organization)        file number)         Identification No.)



100 East Broadway, Farmington, New Mexico                         87401
- ------------------------------------------------------------------------------
Address of principal executive offices                          Zip Code


Registrant's telephone number, including area code:  (505) 324-9500
                                                     --------------

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ITEM 5.        OTHER EVENTS

               Press release regarding management promotions.



ITEM 7.        FINANCIAL STATEMENTS AND EXHIBITS

               (c)  EXHIBITS

               99.1  Press release dated August 19, 1998.





                                      2
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                                  SIGNATURES


Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.


                                        FIRST PLACE FINANCIAL CORPORATION
                                        ---------------------------------
                                                   (Registrant)


Date:  AUGUST 19, 1998                          /s/  James D. Rose
                                      -------------------------------------
                                      President and Chief Operating Officer





                                      3


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                                   PRESS RELEASE
                                          
                    FIRST PLACE FINANCIAL CORPORATION ANNOUNCES
                               MANAGEMENT PROMOTIONS
                                  August 19, 1998

                                          
     Robert S. Culpepper, chairman of the board of First Place Financial 
Corporation (FPFC), today announced that effective September 1, 1998, Richard 
I. Ledbetter will become chairman of the board and chief executive officer of 
FPFC and James D. Rose will become president of First National Bank of 
Farmington (FNBF).  

     Ledbetter,61, joined FNBF in 1958, and is currently chief executive 
officer of FPFC and president and chief executive officer of FNBF, the 
flagship bank for the Farmington-based holding company.  

     Rose, 55, is currently executive vice president of FNBF and president 
and chief operating officer of FPFC and will continue as president of FPFC.  
He has been with FNBF for 16 years.  As president, he will assume the 
day-to-day responsibilities of the bank and will coordinate the bank's 
activities with FPFC.

     Culpepper, who was named chairman emeritus of FPFC, will remain as 
chairman of the board of FNBF, a position once held by his father, C.C. 
Culpepper.

     According to Culpepper, "The changes in management responsibilities are 
being made in conjunction with FPFC's entry into the Albuquerque market with 
the scheduled opening of Capital Bank in mid- to late-September.  As the 
senior executive officer, Ledbetter will now be able to focus on strategic 
planning for the company  and to ensure an effective entry into the 
Albuquerque market."

     "As we approach one billion dollars in total assets and plan for the 
21st century, the board recognized the necessity of dividing some of the 
management responsibilities," said Ledbetter.  "Jim Rose and I have worked 
closely together for 16 years and these new 

<PAGE>

roles are the logical next step for both of us. These moves have been part of 
our management succession plan for some time and this will also create 
opportunities for some of our younger people.  We have a very talented group 
of managers who are fully capable of assuming greater responsibilities."

     "Another key addition to our management team is Bob Goodman, the former 
president of Sunwest Bank in Albuquerque," said Ledbetter.  "Bob will not 
only be president and chief executive officer of Capital Bank in Albuquerque 
but he also serves as executive vice president and chief credit officer of 
FPFC.  Bob is putting together an absolutely top-notch staff at Capital Bank 
that I am confident will redefine customer service in the Albuquerque market."

     Ledbetter was named president and chief executive officer of FNBF in 
1980.  Under his leadership, the bank's total assets have increased from 
approximately $100 million to $724.5 million at June 30, 1998 and today it is 
the third largest bank chartered in New Mexico and the largest bank outside 
Albuquerque.  Consolidated stockholders' equity has increased from 
approximately $8.0 million in 1980 to $74.2 million at June 30, 1998.  
Adjusted for stock splits and stock dividends, the price for one share of the 
company's common stock has increased from $6.77 to approximately $64.00 and 
annualized cash dividends have increased from $.20 per share to $1.85 per 
share during Ledbetter's tenure as chief executive officer.  Market 
capitalization has increased from $13 million to over $138 million.

     In addition to serving on numerous civic and community boards, Ledbetter 
served six years as a director of the Denver Branch of the Federal Reserve 
Bank of Kansas City, is currently serving his second term as a director of 
the New Mexico Bankers Association and served as President of the Association 
in 1989-90.   Ledbetter was the recipient of the 1994 Western States School 
of Banking Bank Leadership Award.

<PAGE>

     Rose, who received his master of business administration degree from the
University of New Mexico, was previously Vice President and Comptroller of First
National Bank in Albuquerque and Vice President - Finance of Popular Services,
Inc. in Passaic, New Jersey.  He has served as a director of the New Mexico
Bankers Association and as Chairman of the Western States School of Banking. 
Rose also served as the 1995 campaign chairman for San Juan United Way.

     FPFC, which owns First National Bank of Farmington, New Mexico, Western 
Bank of Gallup, New Mexico, Burns National Bank of Durango, Colorado had 
total assets at June 30, 1998 of $935.6 million, making it the largest bank 
holding company headquartered in New Mexico.  It's stock is quoted on the 
NASDAQ Bulletin Board under the symbol FPLF.



FOR FURTHER INFORMATION CONTACT:   RICHARD I. LEDBETTER  (505) 324-9525
                                   JAMES D. ROSE  (505) 324-9542



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