FIRSTMARK CORP /ME/
SC 13D, 1997-04-14
FINANCE SERVICES
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                  SCHEDULE 13D
                                 (Rule 13d-101)

                    UNDER THE SECURITIES EXCHANGE ACT OF 1934
                              (AMENDMENT NO. ___)1

                                 FIRSTMARK CORP.
    ---------------------------------------------------------------------------
                                (Name of Issuer)

                     Common Stock, Par Value $0.20 Per Share
    ---------------------------------------------------------------------------
                         (Title of Class of Securities)

                                  337908 20 6
    ---------------------------------------------------------------------------
                                 (CUSIP Number)

         Lewis M. Brubaker, Jr., One James Center, 901 East Cary Street
                            Richmond, Virginia 23219
    ---------------------------------------------------------------------------
   (Name, Address and Telephone Number of Person Authorized to Receive Notices
                              and Communications)

                                  April 2, 1997
    ---------------------------------------------------------------------------
             (Date of Event which Requires Filing of this Statement)

             If the filing person has  previously  filed a statement on Schedule
    13G to report the acquisition which is the subject of this Schedule 13D, and
    is filing  this  schedule  because  of Rule  13d-1(b)(3)  or (4),  check the
    following box |_|.

             Note:  Six copies of this statement, including all exhibits, should
    be filed with the Commission. See Rule 13d-1(a) for other parties to whom 
    copies are to be sent.


                         (Continued on following pages)

                               (Page 1 of 7 Pages)




             1The  remainder  of this  cover  page  shall  be  filled  out for a
    reporting  person's  initial filing on this form with respect to the subject
    class of securities, and for any subsequent amendment containing information
    which would alter disclosures provided in a prior cover page.

             The information  required on the remainder of this cover page shall
    not be deemed to be "filed" for the purpose of Section 18 of the  Securities
    Exchange Act of 1934,  as amended (the "Act"),  or otherwise  subject to the
    liabilities  of that  section  of the Act but shall be  subject to all other
    provisions of the Act (however, see the Notes).





<PAGE>



    --------------------------                         ------------------------
        CUSIP No. 337908 20 6        SCHEDULE 13D          Page 2 of 7 Pages
    --------------------------                         ------------------------

    ------- -------------------------------------------------------------------
    1       NAME OF REPORTING PERSONS
            S.S. OR I.R.S. IDENTIFICATION NOS. OF ABOVE PERSONS

            H. William Coogan Irrevocable Trust
    ------- -------------------------------------------------------------------
    2       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*     (a)      [_]
                                                                  (b)      [_]
            Not Applicable
    ------- -------------------------------------------------------------------
    3       SEC USE ONLY


    ------- -------------------------------------------------------------------
    4       SOURCE OF FUNDS*

            OO
    ------- -------------------------------------------------------------------
    5       CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT 
            TO ITEM 2(d) or 2(e)                                           [_]

            Not Applicable
    ------- -------------------------------------------------------------------
    6       CITIZENSHIP OR PLACE OF ORGANIZATION

            U.S.A.
    ----------------------- ------- -------------------------------------------
          NUMBER OF         7       SOLE VOTING POWER

            SHARES                  1,162,903
                            ------- -------------------------------------------
                            8       SHARED VOTING POWER
         BENEFICIALLY
                                    -0-
                            ------- -------------------------------------------
        OWNED BY EACH       9       SOLE DISPOSITIVE POWER

          REPORTING                 1,162,903
                            ------- -------------------------------------------
                            10      SHARED DISPOSITIVE POWER
         PERSON WITH
                                    -0-
    ----------------------- ------- -------------------------------------------
    11      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

            1,162,903
    ------- -------------------------------------------------------------------
    12      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN 
            SHARES*                                                        [_]
                                                                         
            Not Applicable
    ------- -------------------------------------------------------------------
    13      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

            21.9%
    ------- -------------------------------------------------------------------
    14      TYPE OF REPORTING PERSON*

            OO (trust)
    ------- -------------------------------------------------------------------

                      *SEE INSTRUCTIONS BEFORE FILLING OUT!



<PAGE>


    --------------------------                         ------------------------
        CUSIP No. 337908 20 6        SCHEDULE 13D          Page 3 of 7 Pages
    --------------------------                         ------------------------
    ------- -------------------------------------------------------------------
    1       NAME OF REPORTING PERSONS
            S.S. OR I.R.S. IDENTIFICATION NOS. OF ABOVE PERSONS

            Susan C. Coogan
    ------- -------------------------------------------------------------------
    2       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*      (a)      [_]
                                                                   (b)      [_]
            Not Applicable                                       
    ------- -------------------------------------------------------------------
    3       SEC USE ONLY


    ------- -------------------------------------------------------------------
    4       SOURCE OF FUNDS*

            OO
    ------- -------------------------------------------------------------------
    5       CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT 
            TO ITEM 2(d) or 2(e)                                            [_]


            Not Applicable
    ------- -------------------------------------------------------------------
    6       CITIZENSHIP OR PLACE OF ORGANIZATION

            U.S.A.
    ----------------------- ------- -------------------------------------------
          NUMBER OF         7       SOLE VOTING POWER

            SHARES                  1,162,903
                            ------- -------------------------------------------
                            8       SHARED VOTING POWER
         BENEFICIALLY
                                    -0-
                            ------- -------------------------------------------
        OWNED BY EACH       9       SOLE DISPOSITIVE POWER

          REPORTING                 1,162,903
                            ------- -------------------------------------------
                            10      SHARED DISPOSITIVE POWER
         PERSON WITH
                                    -0-
    ----------------------- ------- -------------------------------------------
    11      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

            1,162,903
    ------- -------------------------------------------------------------------
    12      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN 
            SHARES*                                                        [_]

            Not Applicable
    ------- -------------------------------------------------------------------
    13      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)

            21.9%
    ------- -------------------------------------------------------------------
    14      TYPE OF REPORTING PERSON*

            IN
    ------- -------------------------------------------------------------------

                      *SEE INSTRUCTIONS BEFORE FILLING OUT!



<PAGE>





Item 1.           Security and Issuer.

                  This Schedule 13D relates to the Common Stock, par value $0.20
per  share  ("Common  Stock"),  of  Firstmark  Corp.  (the  "Issuer"),  a  Maine
corporation  that,  through a subsidiary,  Southern Title Insurance  Corporation
("STIC"), is principally engaged in the business of issuing title insurance. The
Issuer also makes venture  capital and real estate  investments.  The address of
the  principal  executive  offices of the  Issuer is One  Financial  Place,  222
Kennedy Memorial Drive, Waterville, Maine 04901.


Item 2.           Identity and Background.

                  H. William Coogan Irrevocable Trust

                  The H. William  Coogan  Irrevocable  Trust (the  "Trust") is a
trust organized under the laws of the  Commonwealth of Virginia.  The trustee of
the Trust is Susan C. Coogan. The Trust's principal business is investing in and
holding  stock and other  assets.  The address for the Trust is Susan C. Coogan,
Trustee,  4712 Charmian Road,  Richmond,  Virginia  23226.  During the past five
years,  the Trust has not been  convicted  in a criminal  proceeding,  excluding
traffic violations or similar misdemeanors,  nor has the Trust been a party to a
civil proceeding of a judicial or administrative body of competent  jurisdiction
or been subject to a judgment, decree or final order enjoining future violations
of,  or  prohibiting  or  mandating  activities  subject  to,  federal  or state
securities laws or finding any violation with respect to such laws.

                  Susan C. Coogan

                  (a)      Susan C. Coogan.

                  (b)      The address of Ms. Coogan is 4712 Charmian Road, 
Richmond, Virginia  23226.

                  (c)      Ms. Coogan is employed as the Donor  Services Officer
for The  Community  Foundation  Serving  Richmond  and Central  Virginia,  whose
address is 1025 Boulders Parkway, Suite 405, Richmond, Virginia 23225.

                  (d)      During the  past five years, Ms. Coogan has not  been
convicted in a criminal  proceeding,  excluding  traffic  violations  or similar
misdemeanors.

                  (e)      During the past five years, Ms. Coogan has not been a
party to a civil  proceeding of a judicial or  administrative  body of competent
jurisdiction  and has not been  subject  to a  judgment,  decree or final  order
enjoining future violations of, or prohibiting or mandating  activities  subject
to,  federal or state  securities  laws or finding any violation with respect to
such laws.

                  (f)      Ms. Coogan is a citizen of the United States of 
America.

                               Page 4 of 7 Pages
<PAGE>

Item 3.           Source and Amount of Funds or Other Consideration.

                  The source and amount of funds or other  consideration used by
the Trust and Ms.  Coogan,  as trustee,  in  acquiring  beneficial  ownership of
shares of Common Stock were as follows:

                  Prior to June 7, 1996, the Trust,  Donald V.  Cruickshanks and
H. William Coogan,  Jr. were the  shareholders of Southern  Capital  Corporation
("SCC").  SCC,  through its  subsidiary,  STIC,  is  principally  engaged in the
business of issuing title  insurance.  SCC also makes  venture  capital and real
estate  investments.  Between June 1992 and June 7, 1996, the Trust had acquired
36 shares of SCC common stock with trust funds.

                  On June 7, 1996, SCC was merged with and into Southern Capital
Acquisition  Corporation,  a Virginia corporation and wholly-owned subsidiary of
the Issuer ("SCAC"), pursuant to an Agreement and Plan of Reorganization,  dated
as of April 30, 1996,  between SCC, SCAC and the Issuer (the  "Reorganization").
As part of the Reorganization, each share of SCC common stock was converted into
and exchanged for 400 shares of the Issuer's  Series B,  cumulative,  non-voting
preferred  stock,  par value  $0.20 per  share (  "Series B  Preferred  Stock").
Accordingly,  the three  shareholders  of SCC received in the  aggregate  40,000
shares of Series B Preferred Stock.  Pursuant to its terms, the shares of Series
B Preferred Stock were not convertible by its holders,  but were  convertible by
the  Issuer  into not less than  2,000,000  shares of Common  Stock,  subject to
adjustment  if the market price of Common Stock was less than $4.00 per share at
the time of conversion.  A more complete  description of the  Reorganization  is
contained in the Issuer's  definitive  Proxy  Statement for a Special Meeting of
Stockholders  held on February 25, 1997, which was filed with the Securities and
Exchange  Commission on February 5, 1997.  The Trust  acquired  14,400 shares of
Series B Preferred Stock in the Reorganization.

                  On March 12, 1997,  the Issuer  declared the conversion of all
outstanding  shares of Series B  Preferred  Stock into  shares of Common  Stock,
effective  April 1997.  Because the market  price of Common  Stock was less than
$4.00 per share at the time of  conversion,  the Issuer  adjusted  the number of
shares of Common  Stock into which the shares of Series B  Preferred  Stock were
convertible.  Accordingly, under the terms of the Series B Preferred Stock, each
outstanding  share of Series B  Preferred  Stock was  convertible  into  80.7571
shares  of  Common  Stock.  As a result  of this  conversion,  the Trust and Ms.
Coogan, as trustee,  acquired beneficial ownership of 1,162,903 shares of Common
Stock.

                  Donald V.  Cruickshanks is filing a separate Schedule 13D with
respect to 1,065,994  shares of Common Stock  beneficially  owned by him, and H.
William Coogan,  Jr. is filing a separate Schedule 13D with respect to 1,001,389
shares of Common Stock beneficially owned by him.

                               Page 5 of 7 Pages
<PAGE>


Item 4.           Purpose of Transaction.

                  The Trust's purpose in acquiring Common Stock of the Issuer is
described in Item 3 above.

                  There are no plans or proposals  that the Trust or Ms.  Coogan
may have that relate to or would result in:

                  (a)      the  acquisition by any person of additional 
                  securities of the Issuer,  or the disposition of securities of
                  the Issuer;

                  (b)      an extraordinary  corporate  transaction,  such as a
                  merger, reorganization or liquidation, involving the Issuer or
                  any of its subsidiaries;

                  (c)      a sale or transfer of a material amount of assets of
                  the Issuer of any of its subsidiaries;

                  (d)      any change in the present  board of  directors or
                  management  of the Issuer,  including  any plans or  proposals
                  that  change  the number or term of  directors  or to fill any
                  existing vacancies on the board;

                  (e)      any material  change in the present capitalization or
                  dividend  policy of the Issuer;

                  (f)      any other material change in the Issuer's business or
                  corporate structure;

                  (g)      changes in the Issuer's charter,  bylaws or 
                  instruments  corresponding  thereto or other actions that may
                  impede the acquisition of control of the Issuer by any person;

                  (h)      causing a class of securities of the Issuer to be
                  delisted from a national securities exchange or to cease to be
                  authorized to be quoted in an inter-dealer quotation system of
                  a registered national securities association;

                  (i)      a class of equity  securities of the Issuer  becoming
                  eligible for termination of  registration pursuant to  Section
                  12(g)(4) of the Securities Exchange Act of 1934, as amended; 
                  or

                  (j)      any action similar to any of those enumerated above.


Item 5.           Interest in Securities of the Issuer.

                  (a)      The  aggregate  number and percentage of Common Stock
beneficially  owned by the  Trust are  1,162,903  and  21.9% of the  issued  and
outstanding shares of Common Stock on April 2, 1997. In addition,  the aggregate
number and  percentage  of Common Stock  beneficially  owned by 

                               Page 6 of 7 Pages
<PAGE>

Ms. Coogan,  as trustee,  are 1,162,903 and 21.9% of the issued and  outstanding
shares of Common Stock on April 2, 1997.

                  (b)      The Trust possesses the sole power to vote or direct
the vote and to dispose or direct the disposition of 1,162,903  shares of Common
Stock.  Ms. Coogan,  as trustee,  possesses the sole power to vote or direct the
vote and to dispose  or direct the  disposition  of  1,162,903  shares of Common
Stock.

                  (c)      On March 12, 1997, the Issuer declared the conversion
of all  outstanding  shares of Series B  Preferred  Stock into  shares of Common
Stock,  effective April 1997.  Under the terms of the Series B Preferred  Stock,
each outstanding  share of Series B Preferred Stock was convertible into 80.7571
shares  of  Common  Stock.  As a result  of this  conversion,  the Trust and Ms.
Coogan, as trustee,  acquired beneficial ownership of 1,162,903 shares of Common
Stock.  For a more complete  description of this and related  transactions,  see
Item 3 above.

                  (d)      Not applicable.

                  (e)      Not applicable.


Item 6.           Contracts, Arrangements, Understandings or Relationships with
                  Respect to Securities of the Issuer.

                  Ms. Coogan is a director of the Issuer.


Item 7.           Material to be Filed as Exhibits.

                  See Exhibit Index.



                               Page 7 of 7 Pages
<PAGE>


                                   SIGNATURES

         After reasonable inquiry and to the best of my knowledge and belief, we
certify that the information  set forth in this statement is true,  complete and
correct.





Date:  April 13, 1997                          /s/ Susan C. Coogan
                                               --------------------------------
                                               Susan C. Coogan




                                               H. WILLIAM COOGAN
                                               IRREVOCABLE TRUST



Date:  April 13, 1997                          /s/ Susan C. Coogan
                                               --------------------------------
                                               By: Susan C. Coogan, Trustee







Attention:     Intentional misstatements or omissions of fact constitute federal
               criminal violations (see 18 U.S.C. 1001).





<PAGE>




                                  Exhibit Index

Exhibit           Description

A.                Agreement to Joint Filing of Schedule 13D.




<PAGE>


                                                                       Exhibit A

                            AGREEMENT TO JOINT FILING
                                 OF SCHEDULE 13D
                              DATED APRIL 14, 1997


         Pursuant to Rule 13d-1(f)(1) under the Securities Exchange Act of 1934,
as amended, we agree that this Schedule 13D is filed on behalf of each of us.





Date:  April 13, 1997                          /s/ Susan C. Coogan
                                               --------------------------------
                                               Susan C. Coogan




                                               H. WILLIAM COOGAN
                                               IRREVOCABLE TRUST



Date:  April 13, 1997                          /s/ Susan C. Coogan
                                               --------------------------------
                                               By: Susan C. Coogan, Trustee



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