ROCK OF AGES CORP
SC 13D, 1997-11-03
CUT STONE & STONE PRODUCTS
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                              UNITED STATES
                    SECURITIES AND EXCHANGE COMMISSION
                          WASHINGTON, D.C. 20549
                               SCHEDULE 13D

                Under the Securities Exchange Act of 1934

                         Rock of Ages Corporation
                             (Name of Issuer)

              Class A Common Stock, Par Value $.01 Per Share
                      (Title of Class of Securities)

                               772632 10 5
                              (CUSIP Number)

                             Kevin C. Swenson
                       Swenson Granite Company LLC
                          369 North State Street
                       Concord, New Hampshire 03301
                              (603) 225-8397

         (Name, Address and Telephone Number of Person Authorized
                  to Receive Notices and Communications)

                                 Copy to:

                            Kent A. Coit, Esq.
                 Skadden, Arps, Slate, Meagher & Flom LLP
                            One Beacon Street
                       Boston, Massachusetts 02108
                              (617) 573-4800

                             October 23, 1997

         (Date of Event which Requires Filing of this Statement)

    If the filing person has previously filed a statement on Schedule 13G
    to report the acquisition which is the subject of this Schedule 13D
    and is filing this schedule because of Rule 13d-1(b)(3) or (4), check
    the following box .


- --------------------------------------------------------------------------
  1  NAME OF REPORTING PERSON 
     S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
     
     Kevin C.. Swenson
     SS#  001 36 1002

- --------------------------------------------------------------------------
  2  CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* 
                                                     (a) (   )
                                        (See Item 5) (b)

- --------------------------------------------------------------------------
  3  SEC USE ONLY

- --------------------------------------------------------------------------
  4 SOURCE OF FUNDS*
    OO (See Item 3)

- --------------------------------------------------------------------------
  5  CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
     PURSUANT TO ITEMS 2(d) or 2(e)                       (   )

- --------------------------------------------------------------------------
  6  CITIZENSHIP OR PLACE OF ORGANIZATION 
     United States

- --------------------------------------------------------------------------
     NUMBER OF
       SHARES                     7  SOLE VOTING POWER   (See Item 5)
    BENEFICIALLY                  
      OWNED BY                         1,042,739
        EACH                      ----------------------------------------
     REPORTING
      PERSON                      8  SHARED VOTING POWER (See Item 5)
       WITH  
                                       0
                                  ----------------------------------------
                                   
                                  9  SOLE DISPOSITIVE POWER (See Item 5)
                                    
                                        1,042,739
                                  ----------------------------------------  
                    
                                 10  SHARED DISPOSITIVE POWER (See Item 5)

                                       0

- --------------------------------------------------------------------------
 11  AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON (See Item 5)

      1,042,739

- --------------------------------------------------------------------------
 12  CHECK BOX IF THE AGGREGATE AMOUNT IN ROW 11 EXCLUDES CERTAIN SHARES*
                                                               (   )

- --------------------------------------------------------------------------
 13  PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 11

       23.9%

- --------------------------------------------------------------------------
 14  TYPE OF REPORTING PERSON*  
  
     IN
- --------------------------------------------------------------------------

                  *SEE INSTRUCTIONS BEFORE FILLING OUT!



                              SCHEDULE 13D


     Item 1.  Security and Issuer

          The title of the class of equity securities to which this
     Statement relates is the Class A Common Stock, par value $.01 per
     share (the "Class A Common Stock"), of Rock of Ages Corporation, a
     Delaware corporation (the "Company"). Under the Company's Amended
     and Restated Certificate of Incorporation (the "Certificate of
     Incorporation"), shares of the Company's Class B common Stock, par
     value $.01 per share (the "Class B Common Stock," and, together with
     the Class A Common Stock, the "Common Stock"), are convertible at
     the option of the holder at any time on a share-for-share basis into
     Class A Common Stock and convert automatically upon a transfer to
     any person other than a Permitted Transferee (as defined in the
     Certificate of Incorporation). The principal executive offices of
     the Company are located at 772 Graniteville Road, Graniteville,
     Vermont 05654.

     Item 2.  Identity and Background

          (a) This statement is filed on behalf of Kevin C. Swenson.

          (b) Mr. Swenson's business address is c/o Swenson Granite
     Company LLC, 369 North State Street, Concord, New Hampshire 03301.

          (c) Mr. Swenson is Senior Vice President of Swenson Granite
     Company LLC.

          (d) and (e) During the last five years, Mr. Swenson has not
     been convicted in a criminal proceeding (excluding traffic
     violations or similar misdemeanors) nor has he been a party to a
     civil proceeding of a judicial or administrative body of competent
     jurisdiction relating to federal or state securities laws or the
     violation with respect to such laws.

          (f) Mr. Swenson is a citizen of the United States.

     Item 3.  Source and Amount of Funds or Other
              Consideration.

          Mr. Swenson acquired 1,061,489 shares of Class B Common Stock
     pursuant to the merger on October 23, 1997 of Swenson Granite Company, 
     Inc. ("Swenson Granite") with and into the Company (the "Swenson 
     Merger"), upon the terms of the Agreement and Plan of Merger and 
     Reorganization, dated as of August 13, 1997, by and among the Company, 
     Swenson Granite, Kurt M. Swenson and Kevin C. Swenson (the "Swenson 
     Merger Agreement"). In the Swenson Merger, each share of common 
     stock of Swenson ("Swenson Common Stock") was converted into
     1,618.123 shares of Class B Common Stock. Mr. Swenson held 656
     shares of Swenson Common Stock immediately prior to the consummation
     of the Swenson Merger, and, accordingly, received 1,061,489 shares
     of Class B Common Stock upon consummation thereof. Immediately upon
     receipt of such 1,061,489 shares of Class B Common Stock pursuant to
     the Swenson Merger, Mr. Swenson gifted 18,750 shares of Class B
     Common Stock to an irrevocable trust for the benefit of his children
     (the "Trust Shares"). Mr. Swenson has no voting or dispositive power
     over the Trust Shares and disclaims beneficial ownership of the
     Trust Shares. Mr. Swenson did not provide any other consideration in
     connection with his acquisition of shares of Class B Common Stock.

     Item 4.  Purpose of the Transaction.

          The Swenson Merger was effected as part of a reorganization
     prior to the Company's initial public offering of its Class A Common
     Stock (the "Offering") on October 24, 1997. Prior to the Swenson
     Merger, Swenson Granite held approximately 93% of the Class B Common
     Stock. Pursuant to the Swenson Merger Agreement, upon consummation
     of the Swenson Merger, all of such shares of Class B Common Stock
     held by Swenson Granite were cancelled.

          Mr. Swenson intends to continue to hold for investment purposes
     the 1,042,739 shares of Common Stock of the Company beneficially
     owned by him. Mr. Swenson intends to review his investment in the
     Company on a continuing basis and reserves the right to maintain or
     reduce his holdings at current levels, to acquire additional shares
     of Common Stock through market purchases, in privately negotiated
     transactions or otherwise; and, subject to the Lock-Up Agreement
     described in Item 6 and restrictions under applicable securities
     laws, to sell or otherwise dispose of all or a portion of his
     holdings in the open market or in privately negotiated transactions
     or otherwise. Any such purchases or sales will depend upon, among
     other things, the availability of shares of Common Stock for
     purchase at satisfactory price levels; Mr. Swenson's continuing
     evaluation of the Company's business, financial condition,
     operations and prospects; general market, economic and other
     conditions; the relative attractiveness of alternative business and
     investment opportunities; the availability of financing; and other
     future developments.

          Subject to the foregoing, Mr. Swenson does not have any plans
     or proposals which relate to or would result in any of the
     transactions described in subparagraphs (a) through (j) of Item 4 of
     Schedule 13D.

     Item 5.  Interest in Securities of the Issuer.

          (a) As of October 23, 1997, by virtue of his beneficial
     ownership of 1,042,739 shares of Class B Common Stock, Mr. Swenson
     beneficially owned 1,042,739 shares of Class A Common Stock. Such
     1,042,739 shares of Class B Common Stock (assuming the conversion of
     all of such 1,042,739 shares of Class B Common Stock into Class A
     Common Stock) represent approximately 23.9% of the total number of
     shares of Class A Common Stock outstanding as of October 20, 1997
     (plus the 1,042,739 shares of Class A Common Stock which would be 
     outstanding and held by Mr. Swenson upon such conversion and 
     assuming that no other shares of Class B Common Stock held by 
     others have been previously, or are simulatneously, converted to 
     Class A Common Stock), as set forth in the Company's final prospectus 
     dated October 21, 1997 filed with the Securities and Exchange 
     Commission pursuant to Rule 424(b) of the General Rules and 
     Regulations under the Securities Act of 1933, as amended.

          (b) Kevin C. Swenson has the sole power to vote or to direct
     the vote and sole power to dispose or to direct the disposition of
     the 1,042,739 shares of Class B Common Stock (and, accordingly, of
     the same number of shares of Class A Common Stock into which such
     shares of Class B Common Stock are convertible) beneficially owned
     by him.

          (c) On October 23, 1997, Mr. Swenson transferred an aggregate
     of 18,750 shares of Class B Common Stock to a trust for the benefit
     of his children. Mr. Swenson disclaims beneficial ownership of such
     shares.

          (d) Not applicable.

          (e) Not applicable.

     Item 6.  Contracts, Arrangements, Understandings
              or Relationships with Respect to Securities of the Issuer.

          On August 15, 1997, Mr. Swenson entered into a lock-up
     agreement with Raymond James & Associates, Inc. (the "Lock-Up
     Agreement"), pursuant to which Mr. Swenson agreed not to, without
     the prior written consent of Raymond James & Associates, Inc.,
     directly or indirectly sell, offer or contract to sell, or otherwise
     dispose of, or transfer any shares of Common Stock or securities of
     the Company convertible into or exchangeable or exercisable for
     Common Stock legally or beneficially owned or controlled by him
     before the expiration of the 180-day period commencing on October
     21, 1997, subject to certain exceptions as more fully described in
     the Lock-Up Agreement filed herewith as Exhibit 2. The Lock-Up
     Agreement was entered into by Mr. Swenson in connection with the
     Offering, of which Raymond James & Associates, Inc. was the lead
     underwriter.

          Except as set forth above, Mr. Swenson does not have any
     contracts, arrangements, understandings or relationships (legal or
     otherwise) with any person with respect to any securities of the
     Company, including, but not limited to the transfer or voting of any
     of the shares of Common Stock, finders fees, joint ventures, loan or
     option agreements, puts or calls, guarantees of profits or loss, or
     the giving or withholding of proxies.

     Item 7.  Material to be filed as Exhibits.

          Exhibit 1:     Agreement and Plan of Merger and Reorganization,
                         dated as of August 13, 1997, by and among Rock
                         of Ages Corporation, Swenson Granite Company,
                         Inc., Kurt M. Swenson and Kevin C. Swenson
                         (incorporated by reference to Exhibit 2.4 to the
                         Company's Registration Statement on Form S-1
                         (File No. 333-33685) filed with the Securities
                         and Exchange Commission on August 15, 1997)

          Exhibit 2:     Lock-Up Agreement, dated as of August 15, 1997,
                         between Raymond James & Associates, Inc. and
                         Kevin C.Swenson


                                SIGNATURE

          After reasonable inquiry and to the best of my knowledge and
     belief, I certify that the information set forth in this Statement
     is true, complete and correct.


     Dated:  November 3, 1997


                           /s/ Kevin C. Swenson
                               Kevin C. Swenson


                              EXHIBIT INDEX


                                                            Sequentially
Exhibit  Description                                        Numbered Page

    1    Agreement and Plan of Merger and
         Reorganization, dated as of August 13,
         1997, by and among Rock of Ages
         Corporation, Swenson Granite Company,
         Inc., Kurt M. Swenson and Kevin C.
         Swenson (incorporated by reference to
         Exhibit 2.4 to the Company's Registration
         Statement on Form S-1 (File No.
         333-33685) filed with the Securities and
         Exchange Commission on August 15, 1997)

    2    Lock-Up Agreement, dated as of August 15,
         1997, between Raymond James & Associates,
         Inc. and Kevin C. Swenson




                                                                EXHIBIT 2



                             August 15, 1997


     Raymond James & Associates, Inc.
          As Representative of the
          Several Underwriters
     c/o Raymond James & Associates, Inc.
     880 Carillon Parkway
     St. Petersburg, Florida  33716


     Ladies and Gentlemen:

               Reference is made to that certain proposed Underwriting
     Agreement (the "Underwriting Agreement") among Rock of Ages
     Corporation, a Vermont corporation planning to reincorporate as a
     Delaware corporation (the "Company"), Raymond James & Associates,
     Inc., as representative of the several Underwriters named in
     Schedule I thereto, and the Selling Stockholders named in Schedule
     II thereto (the "Selling Stockholders"), relating to a proposed
     underwritten offering of shares of the Company's Common Stock (the
     "Offering"). Capitalized terms used herein and not otherwise defined
     shall have the meanings ascribed to them in the Underwriting
     Agreement.

               In order to induce the Underwriters to enter into the
     Underwriting Agreement and to consummate the transactions
     contemplated therein, and in further consideration of the execution
     of agreements similar to that contained herein, by the directors and
     officers of the Company and certain holders of the Company's securi-
     ties, the undersigned hereby agrees not to, without the prior
     written consent of Raymond James & Associates, Inc. (i) directly or
     indirectly sell, offer or contract to sell, or otherwise dispose of,
     or transfer any shares of Common Stock of the Company or securities
     of the Company convertible into or exchangeable or exercisable
     for, Common Stock of the Company (collectively, "Company
     Securities") legally or beneficially owned or controlled by the
     undersigned, now or hereafter, or any rights to purchase any Company
     Securities, before the expiration of the 180-day period following
     the date of the Underwriting Agreement (the "Restriction Period"),
     except that the undersigned may transfer Common Stock of the Company
     as a bona fide gift or gifts, providing that the undersigned
     provides prior written notice of such gift or gifts to Raymond James
     & Associates, Inc. and the donee or donees thereof agree(s) to be
     bound by the restrictions set forth herein, or (ii) exercise or seek
     to exercise or effectuate in any manner any rights of any nature
     that the undersigned has or may hereafter have to require the
     Company to register, under the Securities Act of 1933, as amended
     (the "Act"), the undersigned's sale, transfer or other disposition
     of any Company Securities or other securities of the Company held by
     the undersigned, or to otherwise participate as a selling security
     holder in any manner in any registration effected by the Company
     under the Act, including the registration relating to the Offering,
     before the expiration of the Restriction Period; provided, however,
     that (i) the Selling Stockholders may sell shares of Common Stock in
     accordance with the Underwriting Agreement, and (ii) the Company may
     issue (A) options to purchase Common Stock or shares of Common Stock
     issuable upon the exercise of thereof, (B) Common Stock in
     connection with the C&C Acquisition and the Keith Acquisition and
     (C) capital stock in connection with other acquisitions, provided
     such shares of Common Stock issued upon the exercise of options and
     such shares of capital stock issued in connection with any such
     other acquisitions shall not be transferable prior to the end of the
     Restriction Period. The terms "C&C Acquisition" and "Keith
     Acquisition" shall have the meanings set forth in the Company's
     Registration Statement referred to in the Underwriting Agreement.

               Furthermore, the undersigned hereby agrees and consents to
     the entry of stop transfer instructions with the Company's transfer
     agent against the transfer of the Company Securities in violation of
     this agreement.


                           /s/ Kevin C. Swenson




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