SEPARATE ACCOUNT VUL OF THE AMERICAN FRANKLIN LIFE INS CO
N-30D, 1996-09-06
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<PAGE>



                  THE AMERICAN FRANKLIN LIFE INSURANCE COMPANY
                               SEPARATE ACCOUNT VUL

                                  JUNE 30, 1996
                               SEMI-ANNUAL REPORT



                          SEPARATE ACCOUNT VUL FUNDING
                    EQUIBUILDER-TM- FLEXIBLE PREMIUM VARIABLE
                             LIFE INSURANCE POLICIES


                          Principal office located at:
                               #1 Franklin Square
                          Springfield, Illinois  62713


                     SEMI-ANNUAL REPORT DATED JUNE 30, 1996

- --------------------------------------------------------------------------------

                                  JUNE 30, 1996

                               SEMI-ANNUAL REPORT

                             THE HUDSON RIVER TRUST

                          Principal office located at:
                                  1755 Broadway
                            New York, New York  10019


                     SEMI-ANNUAL REPORT DATED JUNE 30, 1996

- --------------------------------------------------------------------------------
The Semi-Annual Report of Separate Account VUL is prepared and provided by The
American Franklin Life Insurance Company.  The Semi-Annual Report of The Hudson
River Trust is prepared by The Hudson River Trust.

- --------------------------------------------------------------------------------

This Semi-Annual Report is not to be construed as an offering for sale of any
American Franklin Life policy.  No offering is made except in conjunction with a
prospectus which must precede or accompany this report.

<PAGE>

THE AMERICAN FRANKLIN LIFE INSURANCE COMPANY
SEPARATE ACCOUNT VUL
STATEMENT OF NET ASSETS
JUNE 30, 1996
<TABLE>
<CAPTION>

                                                    COMMON        MONEY                       AGGRESSIVE        HIGH
                                                    STOCK         MARKET        BALANCED         STOCK          YIELD       GLOBAL
                                                   DIVISION      DIVISION       DIVISION       DIVISION       DIVISION     DIVISION
                                                ------------------------------------------------------------------------------------
<S>                                               <C>              <C>          <C>            <C>            <C>        <C>
ASSETS
Investments in The Hudson River Trust, at
     fair value:
     (Cost:  Common Stock Division -$5,064,937
     Money Market Division-$592,978
     Balanced Division-$2,386,991
     Aggressive Stock Division-$2,046,029
     High Yield Division-$155,412
     Global Division-$843,896)                    $6,553,823       $596,824     $2,594,196     $2,817,767     $173,693   $1,100,248
                                                ------------------------------------------------------------------------------------
Due (to) from General Account                         (1,533)            (5)          (313)          (310)         246         (300)
                                                ------------------------------------------------------------------------------------
NET ASSETS (Note 1)                               $6,552,290       $596,819     $2,593,883     $2,817,457     $173,939   $1,099,948
                                                ------------------------------------------------------------------------------------
                                                ------------------------------------------------------------------------------------
Unit Value, at June 30, 1996  (Note 4)            $   219.79       $ 131.27     $   171.75     $   317.49     $ 209.71   $   206.41
                                                ------------------------------------------------------------------------------------
                                                ------------------------------------------------------------------------------------
Units Outstanding, at June 30, 1996                   29,812          4,547         15,103          8,875          829        5,329
                                                ------------------------------------------------------------------------------------
                                                ------------------------------------------------------------------------------------
</TABLE>

SEE NOTES TO FINANCIAL STATEMENTS.


                                        2

<PAGE>

THE AMERICAN FRANKLIN LIFE INSURANCE COMPANY
SEPARATE ACCOUNT VUL
STATEMENT OF OPERATIONS
FOR THE SIX MONTHS ENDED JUNE 30, 1996
<TABLE>
<CAPTION>

                                                    COMMON          MONEY                      AGGRESSIVE       HIGH
                                                    STOCK           MARKET        BALANCED       STOCK          YIELD       GLOBAL
                                                   DIVISION        DIVISION       DIVISION      DIVISION      DIVISION     DIVISION
                                                ------------------------------------------------------------------------------------
<S>                                               <C>             <C>            <C>           <C>           <C>          <C>
INVESTMENT INCOME

INCOME (NOTE 2)
    Dividends from The Hudson River Trust         $   12,874      $   7,360      $  18,672     $      944    $   3,425    $   3,000

EXPENSES (NOTE 3)
    Mortality and expense risk charge                 21,903          1,947          9,109          9,018          539        3,653
                                                ------------------------------------------------------------------------------------
Net Investment Income                                 (9,029)         5,413          9,563         (8,074)       2,886         (653)

NET REALIZED AND UNREALIZED GAIN (LOSS) ON
 INVESTMENTS (NOTE 2)
    Net realized gain (loss)                          21,911           (107)         1,480         19,131          175        9,410
                                                ------------------------------------------------------------------------------------
    Net unrealized appreciation (depreciation)

     Beginning of period                           1,019,762         (2,469)       118,943        356,871        3,883      187,214

     End of period                                 1,488,886          3,846        207,205        771,737       18,281      256,353

    Net change in unrealized appreciation
     (depreciation) during the period                469,124          6,315         88,262        414,866       14,398       69,139
                                                ------------------------------------------------------------------------------------
Net Realized and Unrealized Gain on Investments      491,035          6,208         89,742        433,997       14,573       78,549
                                                ------------------------------------------------------------------------------------
Net Increase in Net Assets Resulting From
 Operations                                       $  482,006      $  11,621      $  99,305     $  425,923    $  17,459    $  77,896
                                                ------------------------------------------------------------------------------------
                                                ------------------------------------------------------------------------------------
</TABLE>


SEE NOTES TO FINANCIAL STATEMENTS.


                                        3

<PAGE>

THE AMERICAN FRANKLIN LIFE INSURANCE COMPANY
SEPARATE ACCOUNT VUL
STATEMENTS OF CHANGES IN NET ASSETS

<TABLE>
<CAPTION>

FOR THE SIX MONTHS ENDED JUNE 30, 1996
                                                   COMMON          MONEY                       AGGRESSIVE      HIGH
                                                   STOCK           MARKET        BALANCED        STOCK         YIELD        GLOBAL
                                                  DIVISION        DIVISION       DIVISION       DIVISION      DIVISION     DIVISION
                                               -------------------------------------------------------------------------------------
<S>                                             <C>             <C>            <C>            <C>           <C>         <C>
CHANGE IN NET ASSETS

FROM OPERATIONS:
    Net investment income                       $     (9,029)   $     5,413    $     9,563    $    (8,074)  $    2,886  $      (653)
    Net realized gain (loss) on investments           21,911           (107)         1,480         19,131          175        9,410
    Net change in unrealized appreciation
     on investments                                  469,124          6,315         88,262        414,866       14,398       69,139
                                               -------------------------------------------------------------------------------------
Net increase in net assets from operations           482,006         11,621         99,305        425,923       17,459       77,896

FROM POLICY RELATED TRANSACTIONS:
    Net contract purchase payments                   422,405         53,877        217,167        196,918       13,004       76,618
    Transfers for policy related transactions       (327,034)       (33,451)      (215,413)      (130,097)      (7,098)     (50,704)
    Transfers between Separate Account VUL's
     Divisions, net                                   14,478         12,815        (17,647)        27,951       10,040        7,968
                                               -------------------------------------------------------------------------------------
Net increase (decrease) in net assets
 from policy related transactions                    109,849         33,241        (15,893)        94,772       15,946       33,882
                                               -------------------------------------------------------------------------------------
Increase in Net Assets                               591,855         44,862         83,412        520,695       33,405      111,778

Net Assets, Beginning of Period                    5,960,435        551,957      2,510,471      2,296,762      140,534      988,170
                                               -------------------------------------------------------------------------------------

Net Assets, End of Period                       $  6,552,290    $   596,819    $ 2,593,883    $ 2,817,457   $  173,939  $ 1,099,948
                                               -------------------------------------------------------------------------------------
                                               -------------------------------------------------------------------------------------

FOR THE YEAR ENDED DECEMBER 31, 1995

CHANGE IN NET ASSETS
FROM OPERATIONS:
    Net investment income                       $    381,028    $    26,246    $   132,300    $   257,666   $   11,928  $    38,785
    Net realized gain (loss) on investments            4,578            132        (17,457)         5,122       (1,524)      (2,108)
    Net change in unrealized appreciation
     (depreciation) on investments                 1,030,788         (2,007)       283,472        238,498        8,741      109,580
                                               -------------------------------------------------------------------------------------
Net increase (decrease) in net assets from
 operations                                        1,416,394         24,371        398,315        501,286       19,145      146,257

FROM POLICY RELATED TRANSACTIONS:
    Net contract purchase payments                   731,922         85,339        416,754        351,528       31,118      154,471
    Transfers for policy related transactions       (695,315)       (68,844)      (447,187)      (291,514)     (24,243)    (130,688)
    Transfers between Separate Account VUL's
     Divisions, net                                   31,326        (16,320)         5,206         46,823       12,548      (36,084)
                                               -------------------------------------------------------------------------------------
Net increase in net assets from policy
 related transactions                                 67,933            175        (25,227)       106,837       19,423      (12,301)
                                               -------------------------------------------------------------------------------------
Increase in Net Assets                             1,484,327         24,546        373,088        608,123       38,568      133,956

Net Assets, Beginning of Year                      4,476,108        527,411      2,137,383      1,688,639      101,966      854,214
                                               -------------------------------------------------------------------------------------
Net Assets, End of Year                         $  5,960,435    $   551,957    $ 2,510,471    $ 2,296,762   $  140,534  $   988,170
                                               -------------------------------------------------------------------------------------
                                               -------------------------------------------------------------------------------------
</TABLE>

SEE NOTES TO FINANCIAL STATEMENTS.


                                        4

<PAGE>

THE AMERICAN FRANKLIN LIFE INSURANCE COMPANY
SEPARATE ACCOUNT VUL
NOTES TO FINANCIAL STATEMENTS
JUNE 30, 1996

1.   NATURE OF OPERATIONS

     The American Franklin Life Insurance Company (American Franklin) is a
     wholly-owned subsidiary of The Franklin Life Insurance Company.  American
     Franklin established Separate Account VUL (Account) as a unit investment
     trust registered under the Investment Company Act of 1940.  The Account,
     which consists of six investment divisions, was established on July 22,
     1987 in conformity with Illinois Insurance Law.  The assets in each
     division are invested in units of beneficial interest (shares) of a
     designated portfolio (Portfolio) of a mutual fund, The Hudson River Trust
     (Trust).  The Account's financial statements should be read in conjunction
     with the financial statements of the Trust. The Account commenced
     operations on January 5, 1990.

     The Account was established by American Franklin to support the operations
     of American Franklin's EquiBuilder-TM- Flexible Premium Variable Life
     Insurance Policies (Policies).  Franklin Financial Services Corporation, a
     wholly-owned subsidiary of The Franklin Life Insurance Company, acts as the
     principal underwriter, as defined in the Investment Company Act of 1940, of
     the Policies.  The assets of the Account are the property of American
     Franklin.  The portion of the Account's assets applicable to the Policies
     is not chargeable with liabilities arising out of any other business
     American Franklin may conduct.  New Policies are no longer being issued.

     The net assets of the Account may not be less than the reserves applicable
     to the Policies.  Assets may also be set aside in American Franklin's
     General Account based on the amounts allocated under the Policies to
     American Franklin's Guaranteed Interest Division and for policy loans.
     Additional assets are set aside in American Franklin's General Account to
     provide for (i) the unearned portion of the monthly charges for mortality
     and expense risk charges made under the Policies and (ii) other policy
     benefits.

2.   SIGNIFICANT ACCOUNTING POLICIES

     The significant accounting policies of the Account are as follows:

     Investments in shares of the Trust are carried at fair value.  Investments
     in shares of the Trust are valued at the net asset values of the respective
     Portfolios of the Trust corresponding to the investment divisions of the
     Account.  Investment transactions are recorded on the trade date.
     Dividends are recorded as received.  Realized gains and losses on sales of
     the Trust shares are determined based on the specific identification
     method.

     The operations of the Account are included in the federal income tax return
     of American Franklin.  Under the provisions of the Policies, American
     Franklin has the right to charge the Account for federal income tax
     attributable to the Account.  No charge is currently being made against the
     Account for such tax since, under current tax law, American Franklin pays
     no tax on investment income and capital gains reflected in variable life
     insurance policy reserves.  However, American Franklin retains the right to
     charge for any federal income tax incurred which is attributable to the
     Account if the law is changed.  Charges for state and local taxes, if any,
     attributable to the Account may also be made.


                                        5

<PAGE>


THE AMERICAN FRANKLIN LIFE INSURANCE COMPANY
SEPARATE ACCOUNT VUL
NOTES TO FINANCIAL STATEMENTS (CONTINUED)
JUNE 30, 1996

3.   SALES AND ADMINISTRATIVE CHARGES

     Certain jurisdictions require that deductions be made from premium payments
     for taxes.  The amount of such deductions varies and may be up to 5% of the
     premium. The balance remaining after any such deduction, the net premium,
     is placed by American Franklin in a Policy Account established for each
     policyowner.  Each month American Franklin makes a charge against each
     Policy Account for:  administrative expenses (currently $6 per month plus
     an additional charge of $24 per month for each of the first 12 months a
     policy is in effect); and cost of insurance, which is based on the insured
     person's age, sex, risk class, amount of insurance and additional benefits,
     if any.  In addition, American Franklin will make charges for the
     following:  a partial withdrawal of net cash surrender value (currently $25
     or 2% of the amount withdrawn, whichever is less); an increase in the face
     amount of insurance (currently a $1.50 administrative charge for each
     $1,000 increase up to a maximum charge of $300); and a transfer between
     investment divisions in any policy year in which four transfers have
     already been made (up to $25 for each additional transfer in a given policy
     year).  Charges may also be made for providing more than one illustration
     of policy benefits to a given policyowner.  American Franklin assumes
     mortality and expense risks related to the operations of the Account and
     deducts a charge from the assets of the Account at an effective annual rate
     of .75% of the Account's net assets to cover these risks.  The total
     charges paid by the Account to American Franklin were $479,300 for the six
     months ended June 30, 1996.

     During the first ten years a Policy is in effect, a surrender charge may be
     deducted from a Policy Account by American Franklin if:  the Policy is
     surrendered for its net cash surrender value, the face amount of the Policy
     is reduced or the Policy is permitted to lapse.  The maximum total
     surrender charge applicable to a particular Policy is specified in the
     Policy and is equal to 50% of one "target" premium, which is based on the
     annual premium for a fixed whole life insurance policy on the life of the
     insured person.  This maximum will not vary based on the amount of premiums
     paid or when they are paid.  At the end of the sixth policy year and at the
     end of each of the four succeeding policy years, the maximum surrender
     charge is reduced by an amount equal to 20% of the initial maximum
     surrender charge until, after the end of the tenth policy year, there is no
     surrender charge.  Subject to the maximum surrender charge, the surrender
     charge will equal 30% of actual premiums paid during the first policy year
     up to one target premium, plus 9% of all other premiums actually paid
     during the first ten policy years.


                                        6

<PAGE>

THE AMERICAN FRANKLIN LIFE INSURANCE COMPANY
SEPARATE ACCOUNT VUL
NOTES TO FINANCIAL STATEMENTS (CONTINUED)
JUNE 30, 1996

4.   SUMMARY OF UNIT VALUES AND CHANGES IN OUTSTANDING UNITS

     Unit value information and a summary of changes in outstanding units is
     shown below:
<TABLE>
<CAPTION>

FOR THE SIX MONTHS ENDING JUNE 30, 1996

                                                     COMMON         MONEY                       AGGRESSIVE      HIGH
                                                     STOCK          MARKET        BALANCED        STOCK        YIELD        GLOBAL
                                                    DIVISION       DIVISION       DIVISION       DIVISION     DIVISION     DIVISION
                                                  ----------------------------------------------------------------------------------
<S>                                                <C>            <C>            <C>            <C>          <C>          <C>
Unit value, beginning of period                    $  203.33      $  128.48      $  164.98      $  268.39    $  187.52    $  191.62
                                                  ----------------------------------------------------------------------------------
Unit value, end of period                          $  219.79      $  131.27      $  171.75      $  317.49    $  209.71    $  206.41
                                                  ----------------------------------------------------------------------------------
Number of units outstanding, beginning of
  period                                              29,315          4,296         15,216          8,558          749        5,157

Net contract purchase payments                         1,979            411          1,285            653           65          385

Transfers for policy related transactions             (1,550)          (257)        (1,295)          (429)         (36)        (253)

Transfers between Separate Account
  VUL's Divisions, net                                    68             97           (103)            93           51           40
                                                  ----------------------------------------------------------------------------------
Number of units outstanding, end of period            29,812          4,547         15,103          8,875          829        5,329
                                                  ----------------------------------------------------------------------------------
                                                  ----------------------------------------------------------------------------------
</TABLE>

5.   REMUNERATION OF MANAGEMENT

     Separate Account VUL incurs no liability for remuneration to directors,
     members of advisory boards, officers or any other person who might provide
     a service for the Account, except as described in Note 3.



                                        7


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