SI DIAMOND TECHNOLOGY INC
8-K, 2000-02-08
GENERAL INDUSTRIAL MACHINERY & EQUIPMENT
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                       Securities and Exchange Commission
                             Washington, D.C. 20549

                                    FORM 8-K

                 CURRENT REPORT PURSUANT TO SECTION 13 OR 15(d)
                                       OF
                     THE SECURITIES AND EXCHANGE ACT OF 1934

       Date of Report (Date of Earliest Event Reported): January 21, 2000

                           SI DIAMOND TECHNOLOGY, INC.
             (Exact Name of Registrant as Specified in its Charter)

                                      TEXAS
                 (State or Other Jurisdiction of Incorporation)



              1-11602                       76-0273345
       (Commission File No.)   (I.R.S. Employer Identification No.)


                             3006 Longhorn Boulevard
                                    Suite 107
                               Austin, Texas 78758
                    (Address of Principal Executive Offices)

                                  512/339-5020
              (Registrant's Telephone Number, Including Area Code)



<PAGE>


Item 5. Other Events

         Electronic   Billboard   Technology,   Inc.,  ("EBT")  a  wholly  owned
subsidiary of SI Diamond  Technology,  Inc.,  entered into a Lease Agreement For
Electronic  Billboard  (the  "Agreement")  with  Eckerd  Corporation  ("Eckerd")
effective  as of January 21,  2000.  Pursuant to the  Agreement,  EBT will lease
space from Eckerd locations so that it can construct electronic billboards.  The
Agreement  also  gives EBT the  right to sell  advertising  on these  electronic
billboards.  As  consideration  for the lease,  Eckerd is  entitled to an amount
equal to 10% of the gross  revenues  collected  from  advertising  sold on these
electronic billboards minus all applicable sales taxes.

Item 7. Financial Statements and Exhibits.

     (c) Exhibits:

      10.1   Form  of  Lease  Agreement  for  Electronic   Billboard,  dated  as
January 21, 2000, by and between the Registrant and Eckerd Corporation.

      99.1   News  Release,  "Eckerd  and  SI Diamond  Announce  an Agreement to
Install  Digital Billboards for  Outdoor Point-of-Sale  Advertising" February 1,
2000.

SIGNATURES


     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned, thereunto duly authorized.


                              SI DIAMOND TECHNOLOGY, INC.

                              By: /S/  W.  MICHAEL MURRAY
                                   W. Michael Murray, Vice President
                                   and General Counsel





Dated: January 21, 2000

                                                                 EXHIBIT 10.1
                                    FORM OF
                    LEASE AGREEMENT FOR ELECTRONIC BILLBOARD

This LEASE AGREEMENT FOR ELECTRONIC  BILLBOARD (the "Agreement") is entered into
by and between ELECTRONIC  BILLBOARD  TECHNOLOGY,  INC.  (hereinafter  "EBT"), a
Delaware  corporation  having its principal offices at 3006 Longhorn  Boulevard,
Suite 107, Austin, Texas 78758; and "ECKERD CORPORATION"  (hereinafter "ECKERD")
a   _____________________   corporation   having   its   principal   offices  at
_____________________________ (collectively the "parties" or Parties").

                                   BACKGROUND:

THIS  BACKGROUND  IS INCLUDED TO ASSIST IN  INTERPRETING  THIS  AGREEMENT AND TO
UNDERSTAND THE BASIS UPON WHICH CERTAIN TERMS AND CONDITIONS  HAVE BEEN INCLUDED
IN THIS CONTRACT. IT IS NOT INTENDED,  NOR SHOULD IT BE CONSTRUED,  TO SUPERSEDE
OR AMEND THE SPECIFICALLY, RECITED TERMS AND CONDITIONS OF THIS AGREEMENT.

EBT produces an Electronic Billboard. Eckerd is interested in testing the use of
the Electronic  Billboard at one of its pharmacy  locations with the possibility
of expanding the use of Electronic  Billboards  at other of its  locations.  The
purpose  of this  Agreement  is to  establish  the terms and  conditions  of the
initial site test.

                                    GENERAL:

1)   EBT, at its sole cost and expense, does hereby agree to erect an Electronic
     Billboard  (a  device  produced  by  EBT  for   electronically   displaying
     advertising  messages)  at  the  site  and in the  location  designated  on
     Schedule A of this Agreement.  The Electronic Billboard will be constructed
     according  to the  specifications  provided by Eckerd,  which are  attached
     hereto and marked  Schedule B. Eckerd does hereby agree to lease to EBT the
     space shown on Schedule A, and such  additional  space  around the location
     marked on Schedule A as is  reasonably  required for EBT to erect,  operate
     and maintain  the  Electronic  Billboard,  on the terms and  conditions  as
     hereafter set forth (herein, the "Lease").  The Lease specifically includes
     the right of EBT to sell  advertising  to third  parties on the  Electronic
     Billboard.  The third  parties may include  local,  regional  and  national
     advertisers.
2)   EBT, with the reasonable  assistance of Eckerd,  shall be  responsible  for
     obtaining all necessary permits and licenses to erect, operate and maintain
     the  Electronic  Billboard.  If, for any reason,  EBT is  prevented  by any
     governmental   authority  from  erecting  and   reasonably   operating  the
     Electronic  Billboard,  then this Agreement shall terminate and become null
     and void.
3)   The  Lease  shall be for a period  of one (1) year  from the date  that the
     Electronic  Billboard is installed  and  operational.  However,  Eckerd may
     terminate  the Lease at any time by giving EBT no less than 60 days written
     notice of its intent to terminate the Lease.  Upon the  termination  of the
     Lease, EBT shall, at its cost and expense,  remove the Electronic Billboard
     and  restore  the  location  to  the  condition  it  was  in  prior  to the
     installation of the Electronic Billboard, normal wear and tear excepted.
4)   As consideration for the Lease, EBT shall pay to Eckerd rental equal to ten
     (10%) percent of the  Advertising  Revenue  received from  operation of the
     Electronic Billboard. The aggregate collected gross cash proceeds generated
     from  all  advertising   displayed  on  the  Electronic  Billboard  ("Gross
     Revenue"),  shall be the basis of the  calculation  of rental to be paid to
     Eckerd.  Gross  Revenues  shall be reduced by the amount of all  applicable
     sales  taxes and tax  levies,  if any,  with  respect  thereto to arrive at
     Advertising  Revenue.  Rentals shall be paid monthly, on or before the 15th
     day of each month.
5)   EBT, at its sole cost and expense,  shall be responsible for the repair and
     maintenance  of the  Electronic  Billboard.  Eckerd,  at its sole  cost and
     expense,  shall be  responsible  for the cost of  electricity  to power the
     Electronic Billboard.
6)   EBT shall maintain all risk property  casualty  insurance on the Electronic
     Billboard  during the term of this Lease in an amount  equal to 100% of the
     replacement cost of the Electronic Billboard.
<PAGE>

7)   EBT shall maintain liability  insurance during the term of this Lease which
     includes  Eckerd as a named  insured  as  follows
     a)  Commercial  general  liability  insurance  in an  amount  not less than
         $1,000,000  per  occurrence  for bodily  injury or  property  damage or
         personal injury, $2,000,000 in the aggregate; and,
     b)  All such policies shall contain endorsements whereby the carrier agrees
         that its insurance is primary and not contributory with or in excess of
         any coverage which Eckerd may carry.
8)   The Parties  will  promptly  execute and deliver to each other such further
     documents  and take  such  further  action  as shall  be  required  to more
     effectively  carry out the intent and  purpose  of this  Agreement  and the
     Lease.
9)   All  notices,  demands,  or  consents  required  or  permitted  under  this
     Agreement shall be in writing and shall be delivered  personally or sent by
     certified or registered mail, return receipt requested,  to the appropriate
     party at the address set forth in the first  paragraph of this Agreement or
     at such  other  address  as shall be given by either  party to the other in
     writing.
10)  This  Agreement  and the  Lease  shall be deemed to be made in the state of
     Texas and in all respect shall be interpreted,  construed,  and governed by
     and in accordance with the laws of the state of Texas. Venue for any action
     arising under this  Agreement or the Lease shall be  exclusively in a court
     of competent jurisdiction,  state or federal, Austin, Travis County, Texas,
     to the extent permissible under applicable venue rules.
11)  The waiver by any party of any term or  provision of this  Agreement  shall
     not be deemed to constitute a continuing  waiver thereof nor of any further
     or additional rights such party may hold under this Agreement.

     ENTERED INTO EFFECTIVE THIS 21ST DAY OF JANUARY, 2000.


ELECTRONIC BILLBOARD TECHNOLOGY, INC
"EBT"



By:
     ------------------------
     Marc Eller, Chief Executive Officer


ECKERD CORPORATION
"ECKERD"


By:_____________________________

Printed Name:___________________
Title:__________________________

                                                                    EXHIBIT 99.1

COMPANY CONTACT:
- --------------
Doug Baker
SI Diamond Technology, Inc.
512.339.5020 X108

FOR IMMEDIATE RELEASE
- ---------------------

              ECKERD AND SI DIAMOND ANNOUNCE AN AGREEMENT TO INSTALL
            DIGITAL BILLBOARDS FOR OUTDOOR POINT-OF-SALE ADVERTISING

AUSTIN,  TEXAS,  FEB.  01, 2000 - SI DIAMOND  TECHNOLOGY,  INC.  (OTC BB:  SIDT)
THROUGH  ITS  SUBSIDIARY,  ELECTRONIC  BILLBOARD  TECHNOLOGY  (EBT)  AND  ECKERD
CORPORATION,  A WHOLLY OWNED SUBSIDIARY OF JCPENNEY (NYSE: JCP), announced today
they have reached an agreement to implement a pilot program for the installation
of two  "sun-visible"  digital  billboards  dedicated to outdoor,  point-of-sale
advertising at Eckerd stores in Tampa, Florida. One of the signs will be located
at a newly  constructed  store. At the other site, EBT will retrofit an existing
sign.

These two  sun-visible  billboards  will be utilized for outdoor,  point-of-sale
advertising for Eckerd Corporation and its vendors.  EBT will own the billboards
and  share  in  the  revenues   generated  by  the  sale  of  advertising.   The
revolutionary,  full-color,  outdoor  electronic  billboards  will  be  remotely
controlled  via the  Internet  from one central  location at Eckerd  Corporation
headquarters in Tampa, Florida. The overall objective of this program will be to
install  electronic  billboards at Eckerd store locations  throughout the United
States, combining them into one powerful network for digital advertising.

"We are very excited to have the  opportunity to combine our hardware,  software
and Internet  technologies with an  infrastructure  such as Eckerd's," said Marc
Eller,  chairman and chief executive officer of SIDT. "We believe our technology
will  revolutionize  outdoor and indoor  point-of-sale  advertising,"  continued
Eller.

"Eckerd is please to have the  opportunity  to  explore  this new  concept  with
SIDT", said Bob Dyer,  director of advertising  services for Eckerd. "The use of
this revolutionary  outdoor concept presents exciting  opportunities to motivate
sales, promote value added services, and reinforce our brand. We look forward to
the pilot store installations!"

SI Diamond  also  announced  that it will hold a conference  call on  Wednesday,
February  2,  2000  at  10:00  a.m.CST  to  discuss  this  and  other   business
developments.  On the day of the call, interested participants should dial (706)
645-9762 to listen to the conference call.

                                    - more -
<PAGE>
Eckerd and SI Diamond Announce an Agreement to Install Digital Billboards for
- -----------------------------------------------------------------------------
Outdoor Point-of-Sale Advertising
- ---------------------------------
Feb.01, 2000
Page 2


SAFE HARBOR STATEMENT
- ---------------------

This press release contains  forward-looking  information  within the meaning of
Section 27A of the Securities Act of 1933, and Section 21E of the Securities Act
of 1934,  and is  subject to the safe  harbor  created  by those  sections.  The
Company's  actual results could differ  materially  from those  projected in the
forward-looking  information.  Future  results may be  impacted by risk  factors
listed  from time to time in SIDT's SEC  reports.  SI Diamond  Technology,  Inc.
disclaims any intent or obligation to update forward-looking information.

SI  Diamond  Technology  is a  holding  company  consisting  of three  operating
subsidiaries.  The Field  Emission  Picture  Element  Technology,  Inc.  (FEPET)
subsidiary is developing products for applications  utilizing SIDT's proprietary
field  emission  technology  and is owned 95 percent by SIDT.  The wholly  owned
Electronic  Billboard  Technology,  Inc.  (EBT)  subsidiary is geared toward the
commercialization  of electronic  digitized  sign  technology.  Sign Builders of
America, Inc. (SBOA), a wholly owned subsidiary of EBT is a manufacturer of high
quality signage.

                                       ###


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