MADDEN STEVEN LTD
10QSB, 1997-11-13
FOOTWEAR, (NO RUBBER)
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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                   FORM 10-QSB

(X) QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15 (d) OF THE SECURITIES EXCHANGE
    ACT OF 1934

For the quarterly period ended                  September 30, 1997
- - --------------------------------------------------------------------------------

(_) TRANSITION  REPORT  PURSUANT  TO  SECTION  13 OR 15 (d)  OF  THE  SECURITIES
    EXCHANGE ACT OF 1934

For the transition period from  ____________________    to     _________________

For Quarter Ended   SEPTEMBER 30, 1997       Commission File Number      0-23702
                    ------------------                                   -------

                               STEVEN MADDEN, LTD.
- - --------------------------------------------------------------------------------

             (Exact name of Registrant as specified in its charter)


           NEW YORK                                  13-3588231
- - -------------------------------        -----------------------------------------
(State or other jurisdiction of        (I.R.S. Employer Identification No.)
incorporation or organization)

52-16 Barnett Avenue, Long Island City, New York             11104
- - --------------------------------------------------------------------------------
 (Address of principal executive offices)                  (Zip Code)

Registrant's telephone number, including area code       (718) 446-1800
- - --------------------------------------------------------------------------------

Indicate by check mark whether the Registrant (1) has filed all reports required
to be filed by Section 13 of 15 (d) of the  Securities  and Exchange Act of 1934
during  the  preceding  12  months  and  (2) has  been  subject  to such  filing
requirements for the past 90 days.

                                                 Yes [X]       No [ ]


        Class                            Outstanding as of  November 11, 1997
    Common Stock                                      8,381,573


                                       1
<PAGE>


                               STEVEN MADDEN, LTD.
                                   FORM 10-QSB
                                QUARTERLY REPORT
                               SEPTEMBER 30, 1997


                                TABLE OF CONTENTS



PART I -  FINANCIAL INFORMATION

ITEM 1.   Condensed Consolidated Financial Statements:

          Consolidated Balance sheet..................................        3

          Consolidated Statements of Operations.......................        4

          Consolidated Statement of Cash Flows........................        5

          Notes to condensed consolidated
             financial statements.....................................        6


ITEM 2.   Management's discussion and analysis
          of financial condition and results of
             operations...............................................        7


PART II - OTHER INFORMATION

ITEM 1.   Legal Proceedings...........................................       17


                                       2
<PAGE>

<TABLE>
<CAPTION>

STEVEN MADDEN, LTD. AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEET

                                                                                                       SEPTEMBER 30,
                                                                                                            1997
====================================================================================================================
<S>                                                                                                       <C>       

ASSETS
   Current assets:
      Cash and cash equivalents                                                                          $ 6,154,000
      Accounts receivable - nonfactored (net of allowance for doubtful accounts
        of $231,000)                                                                                         481,000
      Due from factor (net of allowance for doubtful accounts of $275,000)                                 7,841,000
      Inventories                                                                                          2,857,000
      Prepaid advertising                                                                                    650,000
      Prepaid expenses and other current assets                                                              411,000
- - --------------------------------------------------------------------------------------------------------------------
           Total current assets                                                                           18,394,000
- - --------------------------------------------------------------------------------------------------------------------
   Property and equipment, net                                                                             4,406,000
- - --------------------------------------------------------------------------------------------------------------------
   Other assets:
      Prepaid advertising, less current portion                                                            1,186,000
      Deferred taxes                                                                                         451,000
      Deposits and other                                                                                     311,000
      Cost in excess of fair value of net assets acquired (net of accumulated amortization
        of $121,000)                                                                                       1,824,000
- - --------------------------------------------------------------------------------------------------------------------
           Total other assets                                                                              3,772,000
- - --------------------------------------------------------------------------------------------------------------------
                                                                                                         $26,572,000
====================================================================================================================

LIABILITIES AND STOCKHOLDERS' EQUITY
   Current liabilities:
      Current portion of lease payable                                                                       $88,000
      Accounts payable and accrued expenses                                                                2,010,000
      Accrued bonuses                                                                                        528,000
      Accrued taxes                                                                                          214,000
      Other current liabilities                                                                              409,000
- - --------------------------------------------------------------------------------------------------------------------
           Total current liabilities                                                                       3,249,000
- - --------------------------------------------------------------------------------------------------------------------
   Lease payable, less current portion                                                                       391,000
- - --------------------------------------------------------------------------------------------------------------------
   Commitments and contingencies
   Stockholders' equity:
      Common stock - $.0001 par value, 60,000,000 shares authorized, 8,021,573 issued
        and outstanding                                                                                        1,000
      Additional paid-in capital                                                                          20,179,000
      Unearned compensation                                                                              (1,538,000)
      Retained earnings                                                                                    4,747,000
      Treasury stock at cost (101,800 shares)                                                              (457,000)
- - --------------------------------------------------------------------------------------------------------------------
           Total stockholders' equity                                                                     22,932,000
- - --------------------------------------------------------------------------------------------------------------------
                                                                                                         $26,572,000
====================================================================================================================
</TABLE>

SEE NOTES TO FINANCIAL STATEMENTS

                                                          3
<PAGE>
<TABLE>
<CAPTION>

STEVEN MADDEN, LTD. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF OPERATIONS

                                                                  THREE MONTHS ENDED               NINE MONTHS ENDED
                                                                     SEPTEMBER 30,                    SEPTEMBER 30,
========================================================================================================================
                                                                 1997             1996             1997             1996

<S>                                                         <C>             <C>             <C>             <C>         
NET SALES                                                   $ 18,055,000    $ 13,107,000    $ 43,542,000    $ 29,591,000
   Cost of sales                                              10,192,000       8,878,000      26,208,000      19,814,000
- - ------------------------------------------------------------------------------------------------------------------------
GROSS PROFIT                                                   7,863,000       4,229,000      17,334,000       9,777,000
   Other revenue                                                 748,000         264,000       1,601,000         723,000
   Operating expenses                                         (7,108,000)     (3,761,000)    (16,159,000)     (9,305,000)
- - ------------------------------------------------------------------------------------------------------------------------
INCOME FROM OPERATIONS                                         1,503,000         732,000       2,776,000       1,195,000
   Interest income (expense), net                                (25,000)         73,000         (27,000)        247,000
- - ------------------------------------------------------------------------------------------------------------------------
INCOME BEFORE PROVISION FOR INCOME TAXES                       1,478,000         805,000       2,749,000       1,442,000
   Provision (benefit) for income taxes                          597,000         322,000       1,111,000         583,000
- - ------------------------------------------------------------------------------------------------------------------------
NET INCOME                                                  $    881,000    $    483,000    $  1,638,000    $    859,000
=========================================================================================================================
NET INCOME PER SHARE OF COMMON STOCK:
   PRIMARY                                                  $   .09         $   .06         $   .18         $   .11
=========================================================================================================================
   FULLY DILUTED                                            $   .09         $   .06         $   .17         $   .11
=========================================================================================================================
WEIGHTED AVERAGE COMMON SHARES OUTSTANDING                    11,470,582      10,059,787      10,735,684       9,973,924
=========================================================================================================================
</TABLE>

SEE NOTES TO FINANCIAL STATEMENTS


                                       4
<PAGE>

<TABLE>
<CAPTION>

STEVEN MADDEN, LTD. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CASH FLOWS

                                                                                                NINE MONTHS ENDED
                                                                                                   SEPTEMBER 30,
                                                                                               1997            1996
======================================================================================================================

<S>                                                                                        <C>            <C>        
CASH FLOWS FROM OPERATING ACTIVITIES:
   Net income                                                                              $ 1,638,000    $   859,000
   Adjustments to reconcile net income to net cash
      provided by (used in) operating activities:
        Depreciation and amortization                                                          907,000        168,000
        Deferred compensation                                                                  127,000        108,000
        Provision for bad debts                                                                181,000        241,000
        Options issued for consulting services                                                  23,000
        Excess of fair market value over option price on stock
           option grant                                                                         16,000
        Deferred rent expense                                                                                  14,000
        Changes in:
           Accounts receivable - nonfactored                                                  (201,000)    (1,497,000)
           Due from factor                                                                  (2,919,000)    (1,073,000)
           Inventories                                                                        (100,000)      (711,000)
           Prepaid expenses and other assets                                                   411,000       (842,000)
           Accounts payable and accrued expenses                                             1,122,000        753,000
           Accrued bonuses                                                                      95,000       (230,000)
           Other current liabilities                                                           317,000        183,000
           Tax liability                                                                       837,000       (531,000)
- - ----------------------------------------------------------------------------------------------------------------------
              Net cash provided by (used in) operating activities                            2,454,000     (2,558,000)
======================================================================================================================
CASH FLOWS FROM INVESTING ACTIVITIES:
   Purchase of Property & Equipment                                                         (2,752,000)      (283,000)
   Acquisition of subsidiary                                                                               (1,044,000)
- - ----------------------------------------------------------------------------------------------------------------------
              Net cash used in investing activities                                         (2,752,000)    (1,327,000)
- - ----------------------------------------------------------------------------------------------------------------------
CASH FLOWS FROM FINANCING ACTIVITIES:
   Proceeds from options exercised                                                             381,000      6,342,000
   Repayment of lease obligations                                                              (80,000)
   Repayment of notes payable assumed in acquisition                                                         (476,000)
   Purchase of treasury stock                                                                                (265,000)
- - ----------------------------------------------------------------------------------------------------------------------
              Net cash provided by financing activities                                        301,000      5,601,000
- - ----------------------------------------------------------------------------------------------------------------------
NET INCREASE IN CASH AND CASH EQUIVALENTS                                                        3,000      1,716,000
   Cash and cash equivalents - beginning of year                                             6,151,000      4,123,000
- - ----------------------------------------------------------------------------------------------------------------------
CASH AND CASH EQUIVALENTS - END OF YEAR                                                    $ 6,154,000    $ 5,839,000
======================================================================================================================

SUPPLEMENTAL DISCLOSURES OF NONCASH INVESTING AND FINANCING
   ACTIVITIES:
      Acquisition of leased assets                                                         $   359,000
      Issuance of common stock for debt                                                    $   645,000
- - ----------------------------------------------------------------------------------------------------------------------
      Issuance of stock options in connection with employment
        agreement                                                                          $ 1,345,000
======================================================================================================================
</TABLE>


SEE NOTES TO FINANCIAL STATEMENTS


                                                           5
<PAGE>


STEVEN MADDEN, LTD. AND SUBSIDIARIES


NOTES TO FINANCIAL STATEMENTS
September 30, 1997

NOTE A - BASIS OF REPORTING

The accompanying unaudited financial statements have been prepared in accordance
with generally accepted accounting  principles for interim financial information
and with the  instructions  to Form  10-QSB and Item 310(b) of  Regulation  S-B.
Accordingly,  they do not include all of the information and footnotes  required
by generally accepted accounting  principles for complete financial  statements.
In  the  opinion  of  management,   such  statements   include  all  adjustments
(consisting only of normal recurring items) which are considered necessary for a
fair  presentation  of the  financial  position of the Company at September  30,
1997, and the results of its  operations,  changes in  stockholders'  equity and
cash flows for the nine  months then ended.  The results of  operations  for the
nine months  ended  September  30, 1997 are not  necessarily  indicative  of the
operating  results  for the full year.  It is  suggested  that  these  financial
statements  be read in  conjunction  with the financial  statements  and related
disclosures  for the year ended  December 31, 1996 included in the Steve Madden,
Ltd. Form 10-KSB.


NOTE B -  INVENTORY

Inventories,  which consist of finished  goods,  are stated at the lower of cost
(first-in, first-out method) or market.


NOTE C - NET INCOME PER SHARE OF COMMON STOCK

Net income per share of common stock is computed  based on the weighted  average
number of shares outstanding during the period,  utilizing the modified treasury
stock method. Common stock equivalents are included if their effect is dilutive.


NOTE D - CONTINGENCIES

The current status of certain pending litigation is described more fully herein,
under the caption "Legal Proceedings."


NOTE E - NEW ACCOUNTING PRONOUNCEMENT

In February 1997, the Financial  Accounting  Standards Board issued Statement of
Financial  Accounting  Standards No. 128 ("FAS 128"),  "Earnings Per Share." FAS
128 establishes  new standards for computing and presenting  earnings per share.
FAS 128 is effective for periods ending after December 15, 1997.


                                       6
<PAGE>


MANAGEMENT'S  DISCUSSION  AND  ANALYSIS OF  FINANCIAL  CONDITION  AND RESULTS OF
OPERATIONS.
- - --------------------------------------------------------------------------------
The following  discussion of the  Company's  financial  condition and results of
operations should be read in conjunction with the Financial Statements and Notes
thereto appearing elsewhere in this document.

Statements in this "Management's  Discussion and Analysis of Financial Condition
and Results of Operations"  and elsewhere in this document as well as statements
made in press releases and oral statements that may be made by the Company or by
officers,  directors or employees of the Company acting on the Company's  behalf
that are not  statements  of  historical  or current  fact  constitute  "forward
looking  statements"  within the  meaning of the Private  Securities  Litigation
Reform Act of 1995. Such  forward-looking  statements  involve known and unknown
risks,  uncertainties  and other  unknown  factors  that could  cause the actual
results of the Company to be materially different from the historical results or
from any future results expressed or implied by such forward-looking statements.
In addition to statements which explicitly describe such risks and uncertainties
readers  are urged to consider  statements  labeled  with the terms  "believes",
"belief",  "expects",  "intends",  "anticipates"  or  "plans"  to  be  uncertain
forward-looking.  The  forward  looking  statements  contained  herein  are also
subject generally to other risks and uncertainties  that are described from time
to time in the  Company's  reports and  registration  statements  filed with the
Securities and Exchange Commission.

The  following  table sets  forth  information  on  operations  for the  periods
indicated:



<TABLE>
<CAPTION>
                                        PERCENTAGE OF NET REVENUES
                                        --------------------------
                                             NINE MONTHS ENDED
                                             -----------------
                                               SEPTEMBER 30
                                               ------------

CONSOLIDATED:                         1997                         1996
- - ------------                          ----                         ----

<S>                                <C>               <C>        <C>             <C> 
Revenues                           $43,542,000        100%      $29,591,000      100%
Cost of Revenues                    26,208,000         60        19,814,000       67
Other Operating Income               1,601,000          4           723,000        2
Operating Expenses                  16,159,000         37         9,305,000       31
Income from Operations               2,776,000          7         1,195,000        4
Interest Income (Expense) Net          -27,000          0           247,000        1
Income Before Income Taxes           2,749,000          7         1,442,000        5
Net Income                           1,638,000          4           859,000        3
</TABLE>


                                       7
<PAGE>


                                                  PERCENTAGE OF NET REVENUES
                                                  --------------------------
                                                      NINE MONTHS ENDED
                                                      -----------------
                                                        SEPTEMBER 30
                                                        ------------
<TABLE>
<CAPTION>

By Segment                                 1997                         1996
                                           ----                         ----

WHOLESALE:
- - ----------

<S>                                     <C>              <C>        <C>               <C> 
Revenues                                $29,104,000       100%      $25,503,000        100%
Cost of Revenues                         17,955,000        62        17,201,000         67
Other Operating Income                       62,000         0                --         --
Operating Expenses                       10,211,000        35         7,106,000         28
Income from Operations                    1,000,000         3         1,196,000          5

RETAIL:
- - -------

Revenues                                 $8,129,000       100%       $2,258,000        100%
Cost of Revenues                          3,815,000        47         1,220,000         54
Operating Expenses                        3,285,000        40           831,000         37
Income from Operations                    1,029,000        13           207,000          9

DIVA ACQUISITION CORP.:
- - -----------------------

Revenues                                 $5,090,000       100%       $1,830,000        100%
Cost of Revenues                          3,307,000        65         1,393,000         76
Operating Expenses                        1,821,000        36           793,000         43
Income (Loss) from Operations               -38,000        -1          -356,000        -19

ADESSO MADDEN INC.:
- - -------------------
 (FIRST COST)

Revenues                                 $1,219,000        --                --         --
Cost of Revenues                          1,131,000        --                --         --
Other Operating Income                    1,539,000        --        $  723,000         --
Total Operating Income                    1,627,000       100%          723,000        100%
Operating Expenses                          842,000        52           575,000         80
Income from Operations                      785,000        48           148,000         20
</TABLE>


                                             8
<PAGE>


                                             PERCENTAGE OF NET REVENUES
                                             --------------------------
                                                 THREE MONTHS ENDED
                                                 ------------------
                                                     SEPTEMBER 30
                                                     ------------
<TABLE>
<CAPTION>

CONSOLIDATED:                                1997                       1996
- - ------------                                 ----                       ----

<S>                                       <C>              <C>       <C>              <C> 
Revenues                                  $18,055,000       100%     $13,107,000       100%
Cost of Revenues                           10,192,000        57        8,878,000        68
Other Operating Income                        748,000         4          264,000         2
Operating Expenses                          7,108,000        39        3,761,000        29
Income (Loss) from Operations               1,503,000         8          732,000         5
Interest Income (Expense) Net                 -25,000         0           73,000         1
Income (Loss) Before Income Taxes           1,478,000         8          805,000         6
Net Income (Loss)                             881,000         5          483,000         4

By Segment

WHOLESALE:
- - ----------

Revenues                                  $11,515,000       100%     $11,117,000       100%
Cost of Revenues                            6,744,000        58        7,547,000        68
Other Operating Income                         24,000         0               --        --
Operating Expenses                          4,355,000        38        2,820,000        25
Income (Loss) from Operations                 440,000         4          750,000         7

RETAIL:
- - -------

Revenues                                   $4,484,000       100%        $815,000       100%
Cost of Revenues                            2,228,000        50          455,000        56
Operating Expenses                          1,663,000        37          278,000        34
Income from Operations                        593,000        13           82,000        10
</TABLE>


                                               9
<PAGE>


                                         PERCENTAGE OF NET REVENUES
                                         --------------------------
                                             THREE MONTHS ENDED
                                             ------------------
                                                SEPTEMBER 30
                                                ------------

                                     1997                     1996
                                     ----                     ----

By Segment (Continued)

DIVA ACQUISITION CORP.:
- - -----------------------

Revenues                         $2,056,000      100%     $1,175,000       100%
Cost of Revenues                  1,220,000       59         876,000        75
Operating Expenses                  788,000       38         460,000        39
Income (Loss) from Operations        48,000        3        -161,000       -14

ADESSO MADDEN INC.:
- - -------------------
(FIRST COST)

Other Operating Income              724,000      100%        264,000       100%
Operating Expenses                  302,000       42         203,000        77
Income from Operations              422,000       58          61,000        23


RESULTS OF OPERATIONS

NINE MONTHS ENDED SEPTEMBER 30, 1997 VS. NINE MONTHS ENDED SEPTEMBER 30,
1996

Revenues for the nine months ended September 30, 1997 were  $43,542,000,  or 47%
higher than the  $29,591,000  recorded in the  comparable  period of 1996.  This
increase  in  product  sales is due to  several  factors:  additional  wholesale
accounts,  increased  reorders,  increased  retail  sales due to  opening of two
retail stores in fourth  quarter of 1996, two retail stores in second quarter of
1997,  five retail  stores in third  quarter of 1997 and revenue  from the David
Aaron brand  (acquired  April  1996).  As a result of  additional  distribution,
management feels that "Steve Madden" as a brand name has increased in popularity
nationwide.  In turn,  increased revenues have enabled the Company to expand its
advertising  and  promotional  efforts,  all of which  have  contributed  to the
continuing increase in sales.

Cost of  revenues  decreased  7% from  67% in  1996 to 60% in  1997,  due to the
increase  in sales which  allowed  the  Company to  purchase  in larger  volume,
resulting in a lower cost per pair. Also, the purchase of a higher percentage of
shoes from overseas suppliers,


                                       10
<PAGE>

resulted in a lower cost per pair as compared to 1996. Gross profit increased 7%
from 33% in 1996 to 40% in 1997.

Selling,  general  and  administrative  (SG&A)  expenses  increased  by  74%  to
$16,159,000  in 1997 from  $9,305,000  in 1996.  The  increase in the first nine
months  of  1997  reflects  the  cost   incurred  in  the  Company's   strategic
strengthening of the management team and  infrastructure in 1997, thereby laying
the foundation for future growth. The increase in SG&A is due primarily to a 59%
increase in payroll,  bonuses and related  expenses  from  $3,487,000 in 1996 to
$5,536,000 in 1997.  Additionally,  the Company  focused its efforts on selling,
advertising,  marketing and designing thus increasing those expenses by 87% from
$3,230,000 in 1996 to $6,036,000  in 1997.  Also,  the increase in the number of
retail  outlets  and  expanded  office  facilities  resulted  in an  increase in
occupancy,   telephone,   utilities,   computer,  legal,  printing/supplies  and
depreciation expenses by 144% from $1,081,000 in 1996 to $2,633,000 in 1997.

Income from operations for 1997 was $2,776,000  which  represents an increase of
$1,581,000 or 132% over the income from  operations  of $1,195,000 in 1996.  The
net income for 1997 was $1,638,000 as compared to net income of $859,000 for the
1996.

Steve Madden wholesale  division  revenues,  accounted for $29,104,00 or 67% and
$25,503,000 or 86% of total revenues in 1997 and 1996,  respectively.  Wholesale
Division  cost of revenues as a percentage of sales has decreased by 5% from 67%
in 1996 to 62% in 1997.  Operating expenses increased by 44%, from $7,106,000 in
1996 to $10,211,000 in 1997.  This increase is due to an increase in payroll and
payroll related  expenses due to the hiring of additional  management  personnel
and an increase in occupancy  expenses due to additional  warehouse space needed
for  expanding  inventory  and  expense to operate  the New York City  showroom.
Operating  expenses  have  increased  due to the  development  of a new  line of
sneakers and the hiring of additional  personnel to facilitate  future growth of
footwear  classifications/extensions.  Wholesale  income from operations for the
nine month period ended  September  30, 1997 was  $1,000,000  compared to income
from  operations  of  $1,196,000  for the nine month period ended  September 30,
1996.

Revenues from the Retail Division accounted for $8,129,000 or 19% and $2,258,000
or 8% of total revenues in 1997 and 1996,  respectively.  The comparable  stores
sales for the first nine months  increased 30% over the same period of 1996. The
increase in Retail Division  revenues is primarily due to the Company's  opening
of retail stores in Roosevelt Field in Garden City, NY and Garden State Plaza in
Paramus,  NJ, in the fourth quarter of 1996, Queens Center Mall in Elmhurst,  NY
and  Lenox  Square  Mall in  Atlanta,  GA,  in the  second  quarter  of 1997 and
Willowbrook  Mall in Wayne,  NJ;  Cherry Hill Mall in Cherry  Hill,  NJ;  Staten
Island  Mall  in  Staten  Island,  NY;  Glendale  Galeria  in  Glendale,  CA and
Montgomery  Mall in Bethesda  MD, in the third  quarter of 1997 which  generated
aggregate revenues of $5,194,000.  Selling,  general and administrative expenses
for the Retail  Division  increased to  $3,285,000  or 40% of sales in 1997 from
$831,000 or 37% of sales in 1996.  This  increase is due to increases in payroll
and related expenses,


                                       11
<PAGE>


occupancy,  printing,  computer and depreciation expenses as a result of opening
nine  additional  stores.  Income from  operations  from the retail division was
$1,029,000 in 1997 compared to income from operations of $207,000 in 1996.

Revenues from the Diva Acquisition  Corp.  (acquired April 1, 1996 which markets
the "David  Aaron"  brand name in footwear)  wholesale  division  accounted  for
$5,090,000  or 12%, and  $1,830,000  or 6%, of total  revenues in 1997 and 1996,
respectively.  Gross  profit  increased  11%  from  $437,000  or 24% in  1996 to
$1,783,000 or 35% in 1997. Operating expenses increased by 130% from $793,000 in
1996 to  $1,821,000  in 1997 due to  increases  in payroll and  payroll  related
expenses,  computer,  printing, and depreciation expenses.  Loss from operations
from Diva was $38,000 in 1997 compared to a loss of $356,000 in 1996.

Adesso-Madden,  a wholly owned subsidiary of the Company,  generated  revenue of
$1,219,000  for the nine month period ended  September  30, 1997.  Additionally,
Adesso-Madden  generated  commission  revenues of $1,539,000  for the first nine
months  of 1997  which  represents  an  increase  of  $816,000  or 113% over the
commission income of $723,000 in 1996.  Operating expenses increased by 46% from
$575,000  in 1996 to  $842,000  in 1997 due to  increases  in selling  expenses,
payroll  and payroll  related  expenses,  and  telephone  expenses.  Income from
operations  from  Adesso-Madden  was  $785,000 in 1997  compared to an income of
$148,000 in 1996.

THREE MONTHS ENDED SEPTEMBER 30, 1997 VS. THREE MONTHS ENDED SEPTEMBER 30,
1996

Revenues for the three months ended September 30, 1997 were $18,055,000,  or 38%
higher than the  $13,107,000  recorded in the  comparable  period of 1996.  This
increase in product sales is due to several  factors:  new  wholesale  accounts,
increased  reorders,  increased retail sales due to opening of two retail stores
in fourth  quarter of 1996,  two retail stores in second  quarter of 1997,  five
retail  stores in third  quarter of 1997 and revenue from the David Aaron brand.
As a result of additional distribution,  management feels that "Steve Madden" as
a brand name has increased in popularity nationwide. In turn, increased revenues
have enabled the Company to expand its advertising and promotional  efforts, all
of which have contributed to the continuing increase in sales.

Cost of  revenues  decreased  11% from  68% in 1996 to 57% in  1997,  due to the
increase  in sales which  allowed  the  Company to  purchase  in larger  volume,
resulting a lower cost per pair.  Also,  the purchase of a higher  percentage of
shoes from overseas suppliers,  resulted in a lower cost per pair as compared to
1996.

Selling,  general  and  administrative  (SG&A)  expenses  increased  by  89%  to
$7,108,000 in 1997 from $3,761,000 in 1996. The increase in the third quarter of
1997 reflects the cost incurred in the Company's strategic  strengthening of the
management team and  infrastructure  in 1997,  thereby laying the foundation for
future  growth.  The  increase  in SG&A is due  primarily  to a 61%  increase in
payroll,  bonuses and related  expenses from 


                                       12
<PAGE>


$1,420,000 in 1996 to $2,281,000 in 1997. Additionally,  the Company focused its
efforts on selling,  advertising,  marketing and designing thus increasing those
expenses  by 102% from  $1,451,000  in 1996 to  $2,938,000  in 1997.  Also,  the
Company  expanded its retail outlets and office  facilities  thereby  increasing
occupancy,   telephone,   utilities,   computer,  legal,  printing/supplies  and
depreciation expenses by 234% from $356,000 in 1996 to $1,188,000 in 1997.

Income from operations for 1997 was $1,503,000  which  represents an increase of
$771,000 or 105% over the income from  operations  of $732,000 in 1996.  The net
income for 1997 was $881,000 as compared to net income of $483,000 for the 1996.

Steve Madden wholesale division  revenues,  accounted for $11,515,000 or 64% and
$11,117,000  or 85% of total revenues in 1997 and 1996  respectively.  Wholesale
Division cost of revenues as a percentage of sales  decreased by 10% from 68% in
1996 to 58% in 1997.  Operating  expenses  increased by 54%, from  $2,820,000 in
1996 to $4,355,000  in 1997.  This increase is due to an increase in payroll and
payroll related  expenses due to the hiring of additional  management  personnel
and an increase in occupancy  expenses due to additional  warehouse space needed
for  expanding  inventory  and  expense to operate  the New York City  showroom.
Additionally,  operating  expenses  has  increased  due to increases in selling,
advertising and marketing  expenses.  Operating expenses have also increased due
to the  development  of a new line of  sneakers  and the  hiring  of  additional
personnel to facilitate  future  growth of footwear  classifications/extensions.
Wholesale  income from operations for the three month period ended September 30,
1997 was $440,000  compared to income from  operations of $750,000 for the three
month period ended September 30, 1996.

Revenues from the Retail  Division  accounted for $4,484,000 or 25% and $815,000
or 6% of total revenues in 1997 and 1996,  respectively.  The comparable  stores
sales for the  three  months  increased  44% over the same  period of 1996.  The
increase in Retail Division  revenues is primarily due to the Company's  opening
of retail stores in Roosevelt Field in Garden City, NY and Garden State Plaza in
Paramus,  NJ, in the fourth quarter of 1996, Queens Center Mall in Elmhurst,  NY
and  Lenox  Square  Mall in  Atlanta,  GA,  in the  second  quarter  of 1997 and
Willowbrook  Mall in Wayne,  NJ;  Cherry Hill Mall in Cherry  Hill,  NJ;  Staten
Island  Mall  in  Staten  Island,  NY;  Glendale  Galeria  in  Glendale,  CA and
Montgomery  Mall in Bethesda,  MD, in the third quarter of 1997 which  generated
aggregate revenues of $3,311,000.  Selling,  general and administrative expenses
for the Retail  Division  increased to  $1,663,000  or 37% of sales in 1997 from
$278,000 or 34% of sales in 1996.  This  increase is due to increases in payroll
and related expenses, occupancy, printing, computer and depreciation expenses as
a result of opening nine  additional  stores.  Income from  operations  from the
retail division was $593,000 in 1997 compared to income from operations  $82,000
in 1996.

Revenues  from the Diva  Acquisition  Corp.  wholesale  division  accounted  for
$2,056,000  or 11%, and  $1,175,000  or 9%, of total  revenues in 1997 and 1996,
respectively.  Gross profit  increased from $299,000 or 25% of net sales in 1996
to $836,000 or 41% of net


                                       13
<PAGE>


sales in 1997.  Operating  expenses  increased  by 71% from  $460,000 in 1996 to
$788,000  in 1997 due to  increases  in payroll and  payroll  related  expenses,
computer, printing, and depreciation expenses. Additionally,  operating expenses
has increased due to increases in selling,  advertising and marketing  expenses.
Income  from  operations  from Diva was  $48,000 in 1997  compared  to a loss of
$161,000 in 1996.

Adesso-Madden,  a wholly owned subsidiary of the Company,  generated  commission
revenues of $724,000  in 1997 which  represents  an increase of $460,000 or 174%
over the commission income of $264,000 in 1996.  Operating expenses increased by
49% from  $203,000  in 1996 to  $302,000  in 1997 due to  increases  in  selling
expenses,  payroll and payroll related expenses, and telephone expenses.  Income
from operations from Adesso-Madden was $422,000 in 1997 compared to an income of
$61,000 in 1996.


LIQUIDITY AND CAPITAL RESOURCES

The Company has  working  capital of  $15,145,000  at  September  30, 1997 which
represents an increase of $577,000 in working capital from September 30,1996. In
the first nine months of 1997 the Company received proceeds of $381,000 from the
exercise of options.

The  Company  is  considering  raising  additional  capital  during the next two
quarters.  There can be no assurance that the Company will be successful if such
efforts are undertaken.

The Company's  customers consist  principally of department stores and specialty
stores,  including shoe boutiques.  Presently,  the Company sells  approximately
fifty percent (50%) of its products to department  stores,  including  Federated
Department Stores (Bloomingdales, Burdines, Macy's East, Macy's West and Rich's)
May Department Stores,  Dillards,  Nordstorm's,  Dayton Hudson and approximately
fifty percent (50%) to specialty  stores,  including  shoe stores such as Edison
(Wild  Pair,  Precis,  Bakers/Leeds)  and junior  clothing  stores such as Urban
Outfitters. Federated Department Stores presently accounts for approximately 14%
of the Company's sales.

OPERATING ACTIVITIES

During the nine month period ended  September  30,  1997,  operating  activities
provided  $2,454,000  cash. Uses of cash arose  principally  from an increase in
accounts receivable-non factored of $201,000, an increase in accounts receivable
factored of  $2,919,000  and an increase in  inventories  of $100,000.  Cash was
provided  principally  by a decrease  in prepaid  expenses  and other  assets of
$411,000,  an  increase  in income  taxes  payable of  $837,000,  an increase in
accounts  payable and accrued  expenses  of  $1,122,000,  as well as increase in
other  current  liabilities  of $317,000  and an increase in accrued  bonuses of
$95,000.


                                       14
<PAGE>


The  Company  has lease  agreements  for office,  warehouse,  and retail  space,
expiring at various  times through 2007.  Future  obligations  under these lease
agreements total $11,576,000 with annual lease commitment of $2,795,000.

The Company has employment  agreements with various officers currently providing
for aggregate  annual salaries of  approximately  $1,400,000,  subject to annual
bonuses and annual  increases as may be  determined  by the  Company's  Board of
Directors.  In addition,  as part of the employment  agreements,  the Company is
committed to pay  incentive  bonuses based on sales,  net income,  or net income
before interest and taxes to three officers.

One of such  officers,  Steve Madden,  Chairman,  President and Chief  Executive
Officer of the Company,  has entered into an amended employment  agreement which
eliminates the sales based bonus effective January, 1998. Mr. Madden's bonus, if
any, is left to the discretion of the Board of Directors. The amended employment
agreement provided a signing bonus of $200,000.

The  Company   continues  to  increase  its  supply  of  products  from  foreign
manufacturers,  the majority of which are located in Brazil and Mexico. Although
the Company has not entered into long-term  manufacturing  contracts with any of
these  foreign  companies,  the Company  believes  that a  sufficient  number of
alternative  sources exist outside of the United States for the  manufacture  of
its products if current suppliers need to be replaced. In addition,  because the
Company deals with U.S. currency for all transactions and intends to continue to
do so, the Company believes there should be no foreign exchange considerations.

The  premises  in Ft.  Lauderdale  consist of 21,600  square  feet of  wholesale
warehouse  and  2000  square  feet  office  space  at 3400  McIntosh  Road,  Ft.
Lauderdale,  FL and a 6000 square feet  retail  warehouse  located at 43-15 38th
street, Long Island City, NY.

INVESTING ACTIVITIES

During the nine month period ended  September 30, 1997, the Company used cash of
$2,752,000 to acquire computer equipment and make leasehold  improvements on new
office, retail stores and warehouse space.

FINANCING ACTIVITIES

During the nine month period  ending  September 30, 1997,  the Company  received
$381,000 from the exercise of options.  In March 1997, the Company issued 85,979
shares of common  stock in payment of the note  payable  of  $645,000  issued in
connection with the acquisition of Diva.


                                       15
<PAGE>


LICENSE AGREEMENTS

During the second  quarter  of 1997,  the  Company  entered  into three  license
agreements for hosiery, jewelry and ready-to-wear,  bringing the total number of
license agreements to five, including two license agreements entered into during
the first quarter of 1997 for handbags and sunglasses.  Although such agreements
did not generate  substantial  revenue in the first nine months ended  September
30,  1997,  the  Company  expects  to receive  royalties  as early as the fourth
quarter of 1997.

INFLATION

The Company does not believe that inflation has had a material adverse effect on
sales or income  during the past several  years.  Increases in supplies or other
operating costs could adversely affect the Company's  operations;  however,  the
Company  believes it could increase prices to offset increases in costs of goods
sold or other operating costs.


                                       16
<PAGE>


                                     PART II
ITEM 1.
LEGAL PROCEEDINGS

On December 2, 1993,  Jordan  Belfort,  Daniel Porush and Kenneth Greene entered
into  a  Stock  Purchase  Agreement  with  BOCAP  Corp.  ("BOCAP"),   a  Florida
corporation  beneficially  owned  by  Steve  Madden,  pursuant  to  which  BOCAP
purchased  an  aggregate of  1,284,816  shares (the  "Shares") of the  Company's
Common Stock from Messrs.  Belfort, Porush and Greene. As consideration for such
Shares,  BOCAP  delivered  to each of  Messrs.  Belfort,  Porush  and  Greene  a
promissory note in the principal amount of $3,237,737,  $1,387,601 and $513,926,
respectively,  payable on December 2, 1995. On June 3, 1997, Belfort commenced a
lawsuit in the Supreme Court of the State of New York,  Nassau  County,  against
BOCAP, the Company, Steven Madden and Farmstead Consulting,  Inc. ("Farmstead"),
a New York  corporation  and the escrow  agent  under a purported  security  and
escrow  agreement,  pursuant to which  Belfort  alleges  that BOCAP  pledged the
Shares to secure its obligations  under  Belfort's note, as amended,  which note
was extended to December 2, 1996.

In his complaint,  Belfort  alleges that Belfort's note from BOCAP is in default
and that  Belfort is entitled to require the escrow  agent to register  and sell
the  Shares in order to pay the  amounts  due under the note,  alleged  to be at
least $4,135,395. Moreover, in September 1997, Belfort filed a motion requesting
that the court require  BOCAP and the Company to transfer  899,371 of the Shares
to  Belfort,  and to  register  said  Shares in  Belfort's  name,  pursuant to a
purported agreement between Belfort and Farmstead. BOCAP has advised the Company
that it disputes  all of  Belfort's  claims,  including  his claims to possess a
security or ownership interest in any of the Shares, and contends that Belfort's
note was  consensually  extended to December 2, 1997.  BOCAP has further advised
the Company that,  in an effort to clarify its title to the 899,371  Shares that
Belfort claims to have purchased from  Farmstead,  it has offered to pay Belfort
the  amounts  properly  due under his 1993 note.  Pending  determination  of the
parties'  rights or a  voluntary  resolution  of this  dispute,  the Company has
opposed  Belfort's motion and has advised Belfort that it does not recognize his
claim to  ownership  of, or the right to vote,  the 899,371  Shares in question.
Moreover, the Company has advised Belfort that his Form 13-d, dated September 9,
1997, as amended,  is inaccurate  insofar as it states that Belfort owns and has
the right to vote the 899,371 Shares in question.

Although  the  Company  does not  anticipate  that the  Shares  (or any  portion
thereof)  will  be  transferred  to Mr.  Belfort  as a  result  of  the  pending
litigation,  it is possible that Mr. Belfort may prevail in the case against Mr.
Madden,  BOCAP, the Company and Farmstead.  If Mr. Belfort is awarded the Shares
(or a significant portion thereof), he may have sufficient votes to elect one or
more candidates to the Company's Board of Directors.  In such an event, a change
of control of the Company may occur which could have a material  adverse  effect
on the Company's  business and future prospects.  Further,


                                       17
<PAGE>


additional shares of the Company's Common Stock may enter the public float which
could result in a material decrease in the public trading price of the Company's
securities.


                                       18
<PAGE>


                                    SIGNATURE


     Pursuant to the  requirements  of the Securities  Exchange Act of 1934, the
Registrant has duly caused this report on Form 10-QSB to be signed on its behalf
by the undersigned thereunto duly authorized.




                                         STEVEN MADDEN, LTD




                                         /s/  ARVIND DHARIA
                                         ---------------------------------------
                                              Arvind Dharia
                                              Chief Financial Officer


DATE:  November 13, 1997


                                       19




<TABLE> <S> <C>


<ARTICLE>                               5
<CIK>                          0000913241
<NAME>                 STEVE MADDEN, LTD.
<MULTIPLIER>                            1
       
<S>                             <C>
<PERIOD-TYPE>                       9-MOS
<FISCAL-YEAR-END>             DEC-31-1997
<PERIOD-START>                JAN-01-1997
<PERIOD-END>                  SEP-30-1997
<CASH>                          6,154,000
<SECURITIES>                            0
<RECEIVABLES>                     712,000
<ALLOWANCES>                      231,000
<INVENTORY>                     2,857,000
<CURRENT-ASSETS>               18,394,000
<PP&E>                          4,406,000
<DEPRECIATION>                          0
<TOTAL-ASSETS>                 26,572,000
<CURRENT-LIABILITIES>           3,249,000
<BONDS>                                 0
                   0
                             0
<COMMON>                            1,000
<OTHER-SE>                     22,931,000
<TOTAL-LIABILITY-AND-EQUITY>   26,572,000
<SALES>                        43,542,000
<TOTAL-REVENUES>               45,143,000
<CGS>                          26,208,000
<TOTAL-COSTS>                  16,159,000
<OTHER-EXPENSES>                        0
<LOSS-PROVISION>                        0
<INTEREST-EXPENSE>                      0
<INCOME-PRETAX>                 2,749,000
<INCOME-TAX>                    1,111,000
<INCOME-CONTINUING>             1,638,000
<DISCONTINUED>                          0
<EXTRAORDINARY>                         0
<CHANGES>                               0
<NET-INCOME>                    1,638,000
<EPS-PRIMARY>                       0.182
<EPS-DILUTED>                       0.173
        


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